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Becoming Marketing’s Big Sister with Trish Seidel of Teal

It’s a tough time to be a marketer. Teams are lean, expectations are high, and AI is everywhere—but automation can only take you so far if your brand voice gets lost in the shuffle. So how do you keep your storytelling sharp and human in a world that’s increasingly not?

In this episode, we’re joined by Trish Seidel, Marketing Director at Teal and the voice behind “Marketing’s Big Sister.” Trish brings a thoughtful, grounded perspective on what it means to build real brand connection in a noisy landscape. From her experience bridging U.S. and European startup cultures to her experiments with…

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