Ep. 16 What’s Your Motivation? The Psychology Of Charitable Giving with Matt Coleman
Why do people give to charity and what truly motivates them to make a difference? In this episode of Money to Give, Rick Peck speaks with Matt Coleman, Executive Director of Giving Multiplier and researcher at Harvard University, about the psychology behind charitable giving. Drawing from behavioral science and experimental psychology, Matt explains how emotional connection, social influence, and the “warm glow” of giving shape donor behavior. The conversation explores why giving decisions often differ from other financial choices like investing or purchasing products, and why donors…
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