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Episode 335: Shiny Object Syndrome Is Expensive

What We Cover In This Episode:

Why shiny object syndrome is actually a symptom of being uncertain about your current model [8:37]

How to determine if a change solves a legitimate business issue or if you're just reacting to external pressure [9:52]

Why copying competitor pricing blindly is a race to the bottom that ignores your own unique margins [13:41]

The reason a trending modality on Instagram doesn't automatically translate to revenue in your specific market [18:50]

When you should actually consider a software switch and why branding should never be the primary driver [23:49]

Why you…

The skinny

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