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Choosing Fatherhood Over Building a Wellness Empire l Tero Isokauppila
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Description
Eight years is a long time. People change. Priorities shift. Sometimes the guy who built the thing stops needing to be the guy who built the thing.
Jon Bier sits down with an old friend — Tero Isokauppila, founder of Four Sigmatic, the brand that put functional mushrooms on the map for millions of Americans who had never heard of a chaga in their life. But this conversation isn't about that origin story. It's about what happens after. After the mission. After the…
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