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You Don’t Need to Reinvent Yourself to Build a Coaching Practice with Darren Lawson
What if the expertise you’ve spent decades building is already the foundation for a successful coaching practice?
In this episode, Cam sits down with his father, Dr. Darren Lawson, to explore how coaches and consultants can build a compelling offering without reinventing themselves. Darren shares his 35+ year journey from higher education professor and dean to communication consultant, executive coach, and fractional leader, highlighting how his academic expertise became a competitive advantage rather than something to overcome. They discuss how to identify the real problems clients will pay…
The skinny
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