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Part 2 -Why are so many of us still failing at the task of capturing data? Talking events podcast – episode 9
Following on from episode 8 - Part 1 of Why are so many of us still failing at the task of capturing data? - is a continuation of the discussion. In this final part host James Dickson talks to Maarten Westdorp from Scribe and etouches’ Steven Mackenzie about best practice for event organisers when managing their data, integrating it in to other systems such as CRM, e-marketing and lead capture.
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The skinny
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