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How One Retailer Cut Returns 60 Percent With One Fit Tool
Returns cost retailers over $800 billion annually globally, but one online clothing brand found a fix focused on fit. By adding a simple digital sizing tool to the product page, they cut return rates by 60 percent within six months. Lucas and Luna break down why fit drives returns, how the tool works, and what it means for margins, loyalty, and sustainability. A concrete example of a small operational change with outsized impact.
#Retail #ECommerce #Returns #SizingTool #FitTechnology #CustomerExperience #Sustainability #Operations #SupplyChain #InventoryManagement #ZeroWaste #Business…
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