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#79 - Mikkel Weider: What It Takes for a Great Game to Succeed (Publishing, Discovery, Market Demand & More)

Today, I’m joined by Mikkel Weider, the new CEO of Everplay Group, home to Team17, astragon Entertainment and StoryToys, with hundreds of games across its portfolio.

We talked about what publishers look for in games, how developers can stand out in an increasingly crowded market, and why understanding your audience and market matters just as much as making a great game.

If you’re a game developer, running an indie studio, or trying to understand how publishers think about games, then this episode is for you!

Connect with Mikkel:

LinkedIn: https://www.linkedin.com/in/mikkelweider/

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