Latest / The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX
#413: Using qualitative customer data well with Daniel Erickson, Viable
Today we’re going to talk about the value of qualitative customer data, and how to use it well.
To help me discuss this topic, I’d like to welcome Daniel Erickson. Founder & CEO at Viable, an AI analytics tool that enables businesses to instantly access and act on valuable insights from customer feedback.
RESOURCES
Viable website: https://www.askviable.com/
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The skinny
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