Building A Flooring Business By Doing What You Say with Nathan Roach
Silence kills trust faster than bad pricing, and Nathan Roach has seen it from both sides. We’re joined by Nathan, co-owner of Floor Coverings International in Chattanooga, to unpack what it really takes to build a dependable local service business when you’re no longer protected by a corporate safety net. From day one, their goal is simple to say and hard to execute: do what you say you’ll do, call people back, and fix problems the right way when installs don’t go perfectly.
Nathan walks us through their mobile showroom model, where flooring samples come to the customer’s home for an in-home…
The skinny
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