DTC Podcast | Ep 628: How Unbound Merino Bootstrapped to Nine Figures Selling $90 T-Shirts
Subscribe to DTC Newsletter – https://dtcnews.link/signup Dan bootstrapped Unbound Merino from a Reddit-fueled obsession with merino wool into a brand approaching nine figures in lifetime revenue, with a warehouse sale, a growing women’s line, and zero outside funding. In his second appearance on the DTC Podcast, the Unbound co-founder gets specific about what actually moved the business over the last three years, why he almost lost 80% of his sales in a single day, and why he now cares more about the product and the friendships than any growth hack. What you’ll learn: Why…
The skinny
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