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Organic Click-Through Rate Lessons on 5 Million Google Search Results | Ep. #1144

In episode #1144, we unpack the recent collaborative study on organic click-through rates. This study, conducted by Backlinko and Marketing School, shows findings from over 5 millions Google search results and has a ton of surprising statistics to help you understand your SEO. Tune in to get all the details on this study!

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: The Organic Click-Through Rate Lessons on 5 Million Google Search Results.

[01:10] A summary of the key findings of this study.

[01:29] Why it's a 'winner take all' situation with search results .

[02:57] The success rates of…

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