Latest / RedTech daily podcast - Powered by AI / Shreya Ghoshal's Studio, Emotional Radio Insights, and WorldCast at BroadcastAsia 2026

Transcript

Shreya Ghoshal's Studio, Emotional Radio Insights, and WorldCast at BroadcastAsia 2026 · RedTech daily podcast - Powered by AI

• 0:00
  Welcome to the RedTech Daily Podcast, powered by artificial intelligence.
• 0:04
  I'm Marguerite Clark, bringing you the latest in global radio broadcast and digital audio
• 0:09
  industries.
• 0:10
  Today, we'll cover Genelec powering Shreya Ghoshal's Mumbai studio, a lesson from Good to
• 0:15
  Great: Attachment beats access, and WorldCast Systems spotlighting a virtualized broadcast
• 0:20
  chain at BroadcastAsia.
• 0:25
  Indian playback singer Shreya Ghoshal has launched a new audio-visual production facility
• 0:29
  in Mumbai, called The Sanctuary.
• 0:32
  Designed for flexibility and comfort, it features a Genelec monitoring system.
• 0:38
  The studio combines Genelec 1238DF midfield Smart Active Monitors and a 7370A subwoofer,
• 0:47
  configured with Genelec's GLM software.
• 0:51
  The setup aims to enhance creative processes and has already attracted top Indian composers
• 0:57
  and playback singers.
• 1:00
  For decades, radio's competitive edge was access to music and entertainment.
• 1:05
  But with streaming platforms and smart speakers, access is now ubiquitous.
• 1:11
  The real advantage is emotional attachment.
• 1:14
  Listeners build habits around familiar personalities and routines, not just content
• 1:19
  access.
• 1:21
  Successful stations foster emotional loyalty, creating experiences that resonate.
• 1:27
  As former Disney CEO Bob Iger said, "Great content grows our subscriber base." It's about
• 1:34
  connection, not just convenience.
• 1:38
  WorldCast Systems is set to showcase its latest advancements in FM transmission and IP audio
• 1:43
  transport technologies at the BroadcastAsia 2026 event in Singapore.
• 1:49
  The focus will be on integrated workflows designed to simplify broadcast infrastructure
• 1:54
  and reduce operational costs.
• 1:57
  Highlights include the Ecreso FM AiO Series transmitter platform and the Virtual APT IP
• 2:04
  Codec platform, both aimed at supporting all-IP broadcast workflows.
• 2:09
  Visit booth 5G1-3 at the French Pavilion to learn more.
• 2:14
  That's it for today's episode.
• 2:17
  Thank you for tuning into the RedTech Daily Podcast, powered by artificial intelligence.
• 2:22
  For more in-depth articles and updates, visit us at redtech.pro.
• 2:27
  I'm Marguerite Clark, and I'll catch you in our next episode.
• 2:32
  Have a great day!