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MSP Sales Strategy: Move Upmarket as 53% Work at 500+ Firms — Business of Tech Lounge with Nelson Gomes
Nelson Gomes, CEO of Portalia Group and former MSP, discusses the evolving landscape of managed service providers (MSPs) in light of recent data indicating a shift in the American workforce towards larger businesses. With 53% of Americans now employed by companies with 500 or more employees, Gomes emphasizes the need for MSPs to pivot their sales strategies to target larger organizations rather than relying solely on small businesses. He notes that while the small business sector has traditionally been viewed as the backbone of the economy, the data suggests a significant consolidation trend…
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