Leading sales teams to protect value in high stakes negotiations
How do you build a sales team that doesn’t crumble under pressure? 30-year sales veteran Vanessa Giuliani joins Holden Advisors CEO Brian Doyle and host Tracy Dent to unpack real-world lessons from high-stakes negotiations across the US, UK, and Canada.
From poker-playing procurement tactics to sales team transformation, this episode is full of stories and takeaways for sales leaders up against tough procurement teams and challenging negotiations.
Topics covered:
Sales leadership during pricing pressure
Building sales teams that protect value and don’t fold against procurement
Regional…
The skinny
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