Latest / Rev-n-u Unplugged / What Does A CRO Really Do

Transcript

What Does A CRO Really Do · Rev-n-u Unplugged

• James: They only last around 17 months on average. Most people don't really know what a chief revenue officer really is. Jumping from a 30 to 50 to 100 is a very big leap. It's a difference in business. And you then need now an architect to build an engine that's designed to get them there.