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Latest / Fire Footwear: Sneakers Talk (with Matt Frates)

Dick's Sporting Goods Buys Foot Locker

On the heels of the sale of Sketchers, Dick's Sporting Goods makes a huge splash with their acquisition of Foot Locker. Foot Locker, like many businesses, is seeing a decline in sales and stock prices with the world economy in flux. Dick's pounced on an opportunity they hope will rise their value globally. What does this mean for sneaker culture? Matt returns and gives his thoughts.

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