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Latest / Shane Hewitt and The Nightshift

SHIFTHEADS: More Grocery Store News is Real. Are Cheaper Grocery Prices Real too?

Loblaws expansion in 2026 puts 70 new stores across the country with a $2.4 billion price tag, and the headline is discount grocery. But if you're in a major Canadian city, this announcement probably lands somewhere between irrelevant and mildly interesting. The No Frills locations going in are aimed at smaller and medium sized cities that don't have discount grocery options today.

The franchise model means Loblaws is not the one taking the financial risk on most of these stores. Franchisees are. And the new locations are likely filling space left behind by retail closures, which means…

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