Latest / The SmallBizChat with Melinda Emerson / Hit It & Quit It with Michele Phillips, Dee Bowden, & Barry Banther

Transcript

Hit It & Quit It with Michele Phillips, Dee Bowden, & Barry Banther · The SmallBizChat with Melinda Emerson

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  3210
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  ignition.
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  Lift off.
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  Ending small business failure.
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  Welcome to the small biz chat podcast with the number 1 small business spurt, Melinda Emerson.
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  Melinda's goal is to end small business failure, and she'll give you the information
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  you need to succeed and live the life you dream of.
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  Now here's your host, the small Biz chat lady herself, Melinda Emerson.
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  To invite all of our guest backs, I wanna involve Berry and Dee to come back, and we're
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  gonna do a quick little panel that I like to call hit it and quit it.
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  So let me tell you guys how this works.
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  I'm gonna ask each of you the same question.
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  And I am only gonna give you guys 30 seconds to answer, and you cannot repeat each other's
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  answer.
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  So if someone steals your answer, you gotta come up with something else.
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  If you talk more than 30 seconds of your answer, I'm gonna give you the cowbell.
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  So this is supposed to be Really quit.
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  Alright.
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  So everybody ready?
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  Ready.
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  Alright.
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  Now the first question is going to come to you, Barry, and then we're gonna go to Dean.
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  And then we're gonna go to Michelle.
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  So the first question is, what is your favorite podcast?
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  Well, my favorite podcast is a small business lady.
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  Obviously, I'm gonna be if I didn't say that.
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  So I will say that mine is selfishly class breakdown by John W.
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  Banther, my son, number 1, classical music podcast.
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  He interviews musicians and musical leaders on how and why they do what they do, and it has so
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  much business application.
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  I've learned a lot from it, and I'm obviously proud of you.
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  I love that.
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  I love that.
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  Alright, Dee.
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  What's your favorite podcast?
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  My favorite podcast is Mel Robbins.
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  I love how she talks about mindset and and mindset is needed needed as in in in your
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  personal development.
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  And your professional development.
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  You know, I I've actually known Mel for 14 years before she became Mel Robbins that
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  everyone knows, and she has always been consistent, and she is a great business role
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  model.
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  I love her.
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  Alright, Michelle.
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  What is your favorite podcast?
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  Gosh.
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  You know, I only really listen to podcasts for fun.
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  So I've got, gosh, pod save America, a little bit political.
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  And then any anything related to Ted Lasso, I'm a huge fan.
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  And so I look for friends online, and I also enjoy a little tim firth.
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  Interesting.
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  Interesting.
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  Okay.
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  Alright.
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  Alright.
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  Next question.
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  This was gonna come to you first, Dee, and then you, Michelle, and then you, Berry.
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  What is your favorite business app?
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  Favorite business app?
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  Favorite.
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  I don't you know, to be honest, I don't have a favorite business app.
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  Really?
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  You're the cash lady.
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  You mean to tell me it's not mid.com or, like, you're banking app or, like, cash app?
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  I'm shocked by this.
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  Well, okay.
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  I should I'll say a business app.
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  Okay.
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  I guess, frankly, I could alright.
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  Let me let me rephrase that.
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  I'll say I'll use I'll use Cash App, and I'll say PayPal as much.
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  Alright.
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  That's much better.
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  I knew better than that.
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  Alright.
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  Michelle, what's your favorite business app?
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  Roshino, I think slack I really enjoy the the communication being we just were did a company
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  retreat last month.
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  And so our last week, and we had a special channel just for the photos and communication
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  and the connection.
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  Awesome.
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  Barry, what's your favorite business app?
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  So it's an app that Apple produces where I go in and create my own content sources.
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  So that I can get from CNBC, from Bloomberg, from different sources.
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  And then I go to that app and it gives me the very latest news that impacts my businesses
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  that I'm coaching and advising and working with every day.
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  So I've created my own through that tool.
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  I love it.
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  I love it.
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  Alright.
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  Next question, Michelle, your first this time, then Barry, then d.
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  What is your favorite old school marketing tip.
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  Oak, a newsletter.
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  Stay in touch with your with your community.
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  Right?
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  So, so often, I I have clients that just they never speak to their their pets clients or
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  people who've been interested in them before.
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  Yeah.
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  That's that's insane.
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  I I completely agree with you.
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  Barry, what's your favorite old school marketing tip?
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  He's selling when no one's buy.
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  Position myself so that I'm seen as an expert.
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  From people who might be prospects, but without me selling a thing, and they're an entry.
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  And I I don't tell the whole story.
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  I leave enough out, but they've all come to me and say, How did you solve that problem?
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  Maybe you can help us.
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  Love it.
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  Love it.
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  Dee, what is your favorite old school marketing tip?
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  Postcards.
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  I love getting I love I love getting postcards.
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  So for example, there's there's a there's this company back to they do they do 2 things.
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  They do pens.
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  So I love when I get I get these these pens in the mail, and it's got, you know, my company
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  Visa solutions on it.
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  And I'm like, oh my gosh.
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  And it's it's it's a great old school marketing thing.
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  And the thing is They actually make sure that they get, you know, my they have my company
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  correct and my logo and my my website.
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  I was like, very cool.
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  And like I said, that and postcards.
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  Love it.
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  Love it.
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  My my favorite one is actually handwritten notes.
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  I'm a big fan of handwritten notes.
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  I don't think people throw them away anymore because everybody sent us so much email.
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  Last question, Barry, this is gonna come to you first, then you, Michelle, then Dee.
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  What is the best business book you have ever read?
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  Best business book you've ever Wow.
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  What a question that is.
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  And it's gotta be in search of excellence from Tom Peters, very old school.
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  But the very principles and process Tom laid out, I'm still using today.
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  Love it.
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  Love it.
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  Michelle.
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  You know, I think I'm gonna go with, never lose a customer.
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  Joey Coleman.
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  That's a good one.
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  That's a oldie.
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  I like that one.
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  Dee, what's your favorite business book?
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  They can grow rich by Napoleon Health.
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  One of his one of his principles is about perseverance and and persistence.
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  And so in order for me to kinda collect the kinda cash I've collected over the years, I had
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  to learn that principle.
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  And I like I like the way you tell stories It makes it make sense.
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  Absolutely.
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  Love it.
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  And my favorite business book is actually disrupt you by Jay Salmon.
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  And I love this book because he says in order to disrupt the world, you gotta start by
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  disrupting yourself.
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  And it's one of my favorite books I bought many copies of it and giving it to young people in
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  my life who are still trying to find their way.
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  And I think sometimes those older folks could read it, reread it too, and and get some great
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  Sage advice from it.
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  So that is it.
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  Thank you guys so much for being on the show.
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  Do they thank you to Barry Panther?
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  If you're interested in learning more about getting his help with your family business, go
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  to barrybanther.com.
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  Thank you.
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  Deep out in.
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  Grab her new book.
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  Collect the cash.
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  You can go to her website, collect the cash dotbizforward slash book.
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  And if you think you're ready to hire a business adviser, Head over to cultivate
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  advisors with an s.com and look up Michelle Phillips, my business code.
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  Alright, everybody.
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  Thank you all for joining us for this special episode of the small biz chat podcast for
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  National Small Business Week.
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  If you're interested in accelerating your business, I've got a special offer for you.
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  Just for National Small Business Week, we are offering 50% off all of the online courses at
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  Small Vislady University.
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  All you have to do is use my code sbl50 and you can get 50% off all of our online courses.
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  So go ahead over to smallbizladyuniversity.com and check it out.
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  Now the mission of the small bitch chat podcast is to end small business failure, and I will
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  leave you with this.
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  You never lose in business.
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  Either you win or you learn.
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  God bless everybody.
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  Thank you.
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  Thanks for listening to the Small Biz chat podcast with Melinda Emerson.
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  Subscribe to this podcast, wherever you listen to podcasts, and join us next Wednesday for
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  more fantastic information and interviews.
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  You can find more sources and small business success strategies by visiting Melinda's
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  website succeed as your own boss dot com.
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  Thanks again for listening, and we'll see you next week.