Latest / Health with Hashimoto’s - Thyroid or Immune Education for Autoimmune Thyroid Disease / [Bonus] Health, Comedy & 584M Fans: International Podcast Day

Transcript

[Bonus] Health, Comedy & 584M Fans: International Podcast Day · Health with Hashimoto’s - Thyroid or Immune Education for Autoimmune Thyroid Disease

• 0:00
  Hey, happy International Podcast Day. I thought I would do a fun quick episode
• 0:04
  just on some trivia about this podcast and podcasting in general.
• 0:09
  First of all, did you know where the word podcast came from?
• 0:12
  It came from the iPod and broadcast.
• 0:16
  So people could listen to broadcasts on their iPod and it was coined in 2004.
• 0:22
  So we've had podcasts since I guess 2004.
• 0:25
  And right now, the current statistic, it's kind of crazy, over 584 million people
• 0:33
  worldwide listen to podcasts.
• 0:34
  That's more people than the United States and Europe combined. That is a lot of people.
• 0:40
  So Indonesia has the most podcast listeners per population.
• 0:44
  42% of Indonesian citizens listen to podcasts.
• 0:50
  That's way above the global average, which is about 22% of people listen to podcasts.
• 0:56
  If you listen to podcasts, you probably say comedy is your favorite.
• 1:01
  22% of listeners say that comedy is their favorite.
• 1:05
  But catch this, 25% of listeners actually listen to health and wellness podcasts.
• 1:13
  True Crime is also way up there. It has 30% of downloads.
• 1:19
  So people say that they like comedy, they listen to True Crime the most,
• 1:23
  but they also listen to health and wellness a lot.
• 1:27
  Most podcast listeners open their podcast app between five and seven times a week.
• 1:33
  A lot of them binge eight episodes at a time, and that's over an hour a day
• 1:39
  for listeners, depending on how quickly you listen, I'd be interested to hear
• 1:44
  how you listen to podcasts.
• 1:46
  Do you listen at one time? Do you listen at 1.5 speed? Do you listen at double
• 1:51
  speed? What is your preference?
• 1:53
  My preference is double speed. And occasionally I do look around the.
• 2:02
  My brain has adapted and I could listen faster.
• 2:06
  All right. So 70% of podcast listeners subscribe to at least three shows.
• 2:12
  And virtually every podcast listener listens on their mobile phone.
• 2:16
  All right. So some of the stats about the Health with Hashimoto's podcast specifically.
• 2:22
  I already told you 127 countries is where this has been listened to.
• 2:29
  Now, some of those are only one play. About 10 of the countries,
• 2:33
  it's just been played once.
• 2:36
  For example, Uzbekistan has one play.
• 2:39
  Belarus, one play. But there's a lot of other places that listen more. So Pakistan, Cuba.
• 2:46
  Honestly, I didn't even know that Cuba could get podcasts, but evidently they
• 2:50
  do. And there is a listener in Cuba. So if that's you, hi.
• 2:54
  Iraq. I have a listener in Iraq, Indonesia, Bangladesh, Lebanon, Jordan, Egypt,
• 3:02
  Kuwait, Malaysia, Vietnam, Austria, Portugal, Russia, Ukraine,
• 3:08
  Brazil, Greece, Switzerland, Romania.
• 3:11
  My top five countries, or let's go top 10 in order.
• 3:17
  Number one is United States, then Canada, United Kingdom, Australia,
• 3:22
  Germany, Ireland, New Zealand, Netherlands, Sweden, and Mexico.
• 3:27
  Those are the top 10 countries where I'm talking to, where I have listeners,
• 3:33
  which just blows my mind to understand that I am sitting here in my office slash
• 3:42
  homeschool room talking into my microphone,
• 3:45
  and you are listening maybe in the United States,
• 3:49
  maybe in Spain, maybe in the Philippines.
• 3:52
  I don't know. It's so crazy.
• 3:55
  Come over to either Instagram and send me a DM.
• 3:59
  I am healthwithhashimoto's. There's a dot in between each word.
• 4:03
  Or come over to our school community and tell me where you listen from.
• 4:07
  And tell me a little bit about your listening habits.
• 4:10
  All right. So the biggest thing you can do for any podcast is rating or reviewing.
• 4:16
  Now, this varies based on platform.
• 4:19
  So if you're listening on Apple Podcast, you can do both. You can just give
• 4:23
  it stars, or you can give it stars and a review.
• 4:26
  Both are helpful. And quite honestly, my podcast, the Health with Hashimoto's
• 4:31
  podcast, needs more ratings and reviews on all platforms. All of them.
• 4:36
  On Spotify, you can't write a review, you just give it stars.
• 4:40
  You have to listen to at least one episode, and then you can scroll down and give it stars.
• 4:44
  And I only have 12 ratings in Spotify. So if you are listening on Spotify right
• 4:50
  now, would you do me a favor and give me some stars?
• 4:53
  Also, somebody gave me a low amount of stars. So out of those 12, my average is only four.
• 4:58
  If you are listening on Spotify, please scroll down and give me five stars.
• 5:02
  I would so much appreciate it.
• 5:04
  On Audible, where a lot of people listen, you can't do stars.
• 5:09
  You only can write a quick review.
• 5:11
  So every platform has their own preference or what they allow for ratings and reviews.
• 5:16
  But I will tell you this, your rating and review really matters.
• 5:21
  It really helps support your podcasts that you listen to.
• 5:24
  It really helps push those podcasts out to other people because it's telling
• 5:29
  the platform that this podcast is worth listening to.
• 5:32
  Your rating and review is one of the best ways that you can support a podcast.
• 5:36
  All right, hop over to Instagram, send me a DM or come over to school and share
• 5:41
  some of your listening habits, some of your favorite podcasts.
• 5:44
  I would love to get to know you a little better. And one last fun statistic, at least it's fun for me.
• 5:50
  I can only track downloads. So if you stream, this number is not going to include that podcast stream.
• 5:56
  But if you download the podcast and then listen, this is where that number is coming from.
• 6:03
  116,900 downloads of the Health with Hashimoto's podcast. That is a lot.
• 6:10
  I am so honored to be able to show up here and speak simple and sustainable
• 6:16
  truths to you so that you can change your health, so that you can feel better,
• 6:19
  so that you can feel like yourself again, so that you can have agency.
• 6:24
  You can actually feel like a capable CEO of your own health.
• 6:29
  I'll see you on Thursday for a regular episode.