How Ashleigh Scott Built The Facialist

Make It Happen with Iyia Liu · Aug 19, 2024 · 27m

Ashleigh Scott had a clear vision for what she wanted The Facialist to be - and staying true to it has helped her build a standout brand in the beauty industry.

I sit down with Ashleigh to unpack how she started and grew The Facialist from a holistic facial salon into a skincare business.

We get into branding, creating a luxury customer experience and some of the less glamorous realities of growth - managing cash flow, finding great staff and balancing business with family life.

Ashleigh also shares what she’s learned about staying ahead in a competitive industry and why having a strong…