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Dopamine & Anticipation: How to Swap Craving for Excitement and Rewire Your Brain With Coach Matt
Why did drinking feel so motivating? The answer lies in anticipation.
Coach Matt explains the neuroscience: Dopamine peaks when a reward is anticipated, not when you take the first sip.
This episode reveals how alcohol spikes dopamine up to 4X your normal level, leading to a huge deficit and the "hamster wheel" of drinking.
Learn how to consciously cultivate the anticipation of healthier rewards (hobbies, connection, goals) to effectively reprogram your brain, boost your emotional regulation, and move past white-knuckling into effortless freedom.
Download my FREE guide: The Alcohol Freedom…
The skinny
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