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How Nintendo Pivoted From Cards to Video Game Empire
In this episode of The Pivot Podcast, Lucas and Luna explore how Nintendo, a company founded in 1889 as a playing card manufacturer, transformed itself into one of the most iconic video game companies in the world. They focus on a specific turning point: the decision to enter the home console market in the 1980s after the video game crash of 1983. Lucas breaks down how Nintendo's president at the time, Hiroshi Yamauchi, bet everything on a single system—the Famicom, known globally as the Nintendo Entertainment System. They discuss the key decisions that set Nintendo apart: strict…
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