
888: Accelerating Inside the Controlled Growth Lane | Paolo Poma, CFO, Lamborghini
Paolo Poma is uncertain how many times he met with bankers and investors during the first 6 months of 2009.
The steady string of phone calls and conference rooms that once demanded the management of Ducati Motors Holding’s rapt attention, Poma tells us, have now blurred into a single, heart-pumping conversation.
“I had to go in front of them and calculate for how long we were going be able to service the debt and comply with covenants without breaking any rules—despite the plummeting markets,” explains Poma, who had joined Ducati 2 years earlier as finance director.
An Italian motorcycle…
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