Latest / The Pivot Podcast with Fexingo: How Businesses Change Direction and Survive Disruption
How Starbucks Reversed Its Store Strategy
In this episode, hosts Lucas and Luna examine how Starbucks reversed its rapid store expansion strategy to focus on store experience and operational efficiency. They discuss CEO Laxman Narasimhan's 2024 decision to close 400 underperforming locations and pivot to a 'store partner' model that prioritizes staffing and training over sheer store count. The episode drills into the specific metrics: Starbucks' store count grew from 32,000 in 2019 to 38,000 by 2024, but same-store sales growth slowed from 6% to 2%. The hosts explore what this pivot means for the coffee…
The skinny
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