Erica Paulson: Surprising Parallels Between Giving Birth and Building a Business

Entrepreneurs, Executives, & Eccentrics · Oct 12, 2026 · 28m

In this conversation, Erica Paulson, doula, childbirth educator, clinical hypnotherapist, and founder of Nurture, shares how her own birth experience led her to a career supporting women and families through pregnancy, childbirth, and postpartum care. She explains how Nurture grew from doula services into a perinatal wellness center offering childbirth education, elective ultrasounds, massage therapy, and other forms of support. Erica also discusses building the business with her husband, managing the fear and uncertainty that come with entrepreneurship, and learning to trust her vision…