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Episode 13 - Why He Built His Factory in Kenya, Not Europe | David Payne
What happens when the factory moves to the farm? David Payne, a former Wall Street bond trader and co-founder of Kentegra Biotechnology, helped build one in Kenya so the money from a Kenyan crop stays in Kenya.
The crop is pyrethrum, a white flower that kills insects naturally. It was once Kenya's third-largest export, behind coffee and tea, until cheaper lab-made pesticides took over in the 1990s. David tells Justin Forman how Kentegra built its plant in the middle of COVID, signed about 20,000 small farmers, and spent years winning Europe's toughest approvals. He explains why one acre of…
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