Latest / Online Reputation Management Podcast

How Jason Barnard at Kalicube Doubled My Digital Asset Valuation | Brand SERP
In this episode, Brand SERP expert Jason Barnard and digital entrepreneur James Dooley uncover how personal branding directly impacts business valuations, acquisitions, and long-term trust. James Dooley shares the story of how a single outdated video damaged buyer confidence and slashed the valuation of his iGaming asset—until he rebuilt his personal Brand SERP and secured a 5.5-year multiple instead of 2.5.
Together they break down why Google’s perception of you is now a business asset, how personal reputation influences due diligence, and why controlling your digital narrative is essential…
The skinny
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