Latest / Wedding Pros who are ready to grow - with Becca Pountney / Why brand photography is essential with Gillian Devine

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Why brand photography is essential with Gillian Devine · Wedding Pros who are ready to grow - with Becca Pountney

• 0:00
  To
• 0:00
  market
• 0:00
  yourself,
• 0:01
  you
• 0:01
  need
• 0:02
  visual
• 0:02
  content.
• 0:03
  Because
• 0:03
  humans
• 0:04
  and
• 0:04
  consumers
• 0:05
  are
• 0:05
  visual
• 0:05
  creatures.
• 0:06
  They
• 0:07
  are
• 0:07
  shopping,
• 0:08
  whether
• 0:08
  it's
• 0:08
  online,
• 0:09
  whether
• 0:09
  it's
• 0:10
  in
• 0:10
  person,
• 0:10
  they're
• 0:10
  shopping
• 0:11
  with
• 0:11
  their
• 0:11
  eyes
• 0:12
  and
• 0:12
  they
• 0:13
  are
• 0:13
  looking
• 0:14
  at
• 0:14
  you
• 0:15
  and
• 0:15
  your
• 0:15
  presence
• 0:16
  in
• 0:16
  your
• 0:16
  story
• 0:16
  and
• 0:17
  your
• 0:17
  vibe
• 0:17
  and
• 0:17
  your
• 0:18
  personality.
• 0:19
  So
• 0:19
  you
• 0:20
  need
• 0:20
  visual
• 0:21
  content
• 0:21
  that
• 0:21
  is
• 0:22
  accurate,
• 0:23
  that
• 0:23
  is
• 0:24
  absolutely
• 0:25
  on
• 0:25
  brand
• 0:25
  for
• 0:26
  you,
• 0:26
  that
• 0:26
  tells
• 0:27
  your
• 0:27
  story,
• 0:27
  shows
• 0:28
  you
• 0:28
  and
• 0:29
  shows
• 0:29
  your
• 0:29
  vibe
• 0:30
  and
• 0:30
  attracts
• 0:31
  your
• 0:31
  ideal
• 0:31
  clients
• 0:32
  to
• 0:32
  you.
• 0:33
  I'm
• 0:33
  Becca
• 0:34
  Poutney,
• 0:34
  wedding
• 0:35
  business
• 0:35
  marketing
• 0:35
  expert,
• 0:36
  speaker
• 0:36
  and
• 0:36
  blogger,
• 0:37
  and
• 0:37
  you're
• 0:37
  listening
• 0:37
  to
• 0:38
  the
• 0:38
  Wedding
• 0:38
  Pros
• 0:38
  who
• 0:39
  Are
• 0:39
  Ready
• 0:39
  to
• 0:39
  Grow
• 0:39
  podcast.
• 0:41
  I'm
• 0:41
  here
• 0:41
  to
• 0:41
  share
• 0:41
  with
• 0:42
  you
• 0:42
  actionable
• 0:42
  tips,
• 0:43
  strategies
• 0:43
  and
• 0:44
  real
• 0:44
  life
• 0:44
  examples
• 0:45
  to
• 0:45
  help
• 0:45
  you
• 0:45
  take
• 0:46
  your
• 0:46
  wedding
• 0:46
  business
• 0:46
  to
• 0:47
  the
• 0:47
  next
• 0:47
  level.
• 0:48
  If
• 0:48
  you
• 0:48
  are
• 0:48
  an
• 0:48
  ambitious
• 0:49
  wedding
• 0:49
  business
• 0:50
  owner
• 0:50
  that
• 0:50
  wants
• 0:50
  to
• 0:51
  take
• 0:51
  your
• 0:51
  passion
• 0:51
  and
• 0:52
  use
• 0:52
  it
• 0:52
  to
• 0:52
  build
• 0:52
  a
• 0:53
  profitable,
• 0:53
  sustainable
• 0:54
  business
• 0:54
  doing
• 0:55
  what
• 0:55
  you
• 0:55
  love,
• 0:55
  then
• 0:55
  you're
• 0:56
  in
• 0:56
  the
• 0:56
  right
• 0:56
  place.
• 0:57
  Let's
• 0:57
  get
• 0:57
  going
• 0:58
  with
• 0:58
  today's
• 0:58
  episode.
• 0:59
  Today
• 1:00
  I'm
• 1:00
  chatting
• 1:00
  with
• 1:00
  Gillian
• 1:01
  Devine,
• 1:01
  the
• 1:02
  photography
• 1:02
  success
• 1:03
  mentor.
• 1:03
  Having
• 1:04
  worked
• 1:04
  as
• 1:04
  a
• 1:04
  photographer
• 1:05
  for
• 1:05
  14
• 1:05
  years,
• 1:06
  she
• 1:06
  now
• 1:06
  works
• 1:07
  with
• 1:07
  female
• 1:07
  brand
• 1:07
  photographers
• 1:08
  to
• 1:08
  help
• 1:08
  them
• 1:08
  grow
• 1:09
  a
• 1:09
  successful
• 1:09
  business.
• 1:10
  I've
• 1:10
  been
• 1:10
  a
• 1:10
  guest
• 1:10
  expert
• 1:11
  for
• 1:11
  her
• 1:11
  student
• 1:12
  on
• 1:12
  a
• 1:12
  few
• 1:12
  occasions,
• 1:13
  so
• 1:13
  I
• 1:13
  thought
• 1:13
  it
• 1:13
  was
• 1:14
  about
• 1:14
  time
• 1:14
  to
• 1:14
  turn
• 1:14
  the
• 1:15
  tables
• 1:15
  and
• 1:15
  let
• 1:15
  you
• 1:16
  learn
• 1:16
  from
• 1:16
  her.
• 1:16
  Gillian,
• 1:17
  welcome
• 1:17
  to
• 1:18
  the
• 1:18
  podcast.
• 1:19
  Hi
• 1:19
  Becca,
• 1:20
  how
• 1:20
  are
• 1:20
  you?
• 1:22
  Brilliant.
• 1:22
  I'm
• 1:23
  so
• 1:23
  thrilled
• 1:23
  to
• 1:24
  have
• 1:24
  you
• 1:24
  on
• 1:24
  the
• 1:24
  podcast
• 1:25
  and
• 1:25
  for
• 1:25
  me
• 1:25
  to
• 1:26
  be
• 1:26
  asking
• 1:26
  you
• 1:27
  the
• 1:27
  questions
• 1:27
  today
• 1:27
  because
• 1:28
  normally
• 1:28
  it's
• 1:28
  the
• 1:28
  other
• 1:28
  other
• 1:29
  way
• 1:29
  around.
• 1:29
  I'm
• 1:29
  doing
• 1:30
  the
• 1:30
  presentation
• 1:30
  for
• 1:30
  your
• 1:30
  members.
• 1:31
  They're
• 1:31
  asking
• 1:31
  me
• 1:32
  the
• 1:32
  questions.
• 1:32
  But
• 1:32
  today
• 1:33
  the
• 1:33
  tables
• 1:34
  have
• 1:34
  turned
• 1:34
  and
• 1:34
  I'm
• 1:35
  going
• 1:35
  to
• 1:35
  dig
• 1:35
  into
• 1:35
  your
• 1:35
  story
• 1:36
  a
• 1:36
  little
• 1:36
  bit.
• 1:37
  Sounds
• 1:37
  good
• 1:37
  to
• 1:37
  me.
• 1:38
  We
• 1:38
  had
• 1:38
  an
• 1:38
  ace
• 1:39
  time
• 1:39
  when
• 1:39
  you
• 1:39
  came
• 1:40
  and
• 1:40
  spoke
• 1:40
  with
• 1:40
  my
• 1:41
  members
• 1:41
  in
• 1:41
  my
• 1:42
  mentorship
• 1:42
  program,
• 1:43
  so
• 1:43
  I
• 1:43
  was
• 1:43
  so,
• 1:43
  so
• 1:43
  thrilled
• 1:44
  to
• 1:44
  be
• 1:44
  invited
• 1:45
  onto
• 1:45
  your
• 1:45
  podcast.
• 1:46
  Thank
• 1:46
  you
• 1:46
  very
• 1:46
  much.
• 1:47
  Getting
• 1:47
  excited
• 1:47
  about
• 1:48
  just
• 1:48
  chatting
• 1:49
  to
• 1:49
  you
• 1:49
  now.
• 1:49
  Whenever
• 1:50
  I
• 1:50
  have
• 1:50
  a
• 1:50
  guest
• 1:50
  on
• 1:50
  my
• 1:50
  podcast,
• 1:51
  especially
• 1:51
  someone
• 1:52
  that
• 1:52
  maybe
• 1:52
  my
• 1:52
  audience
• 1:53
  haven't
• 1:53
  come
• 1:53
  across
• 1:54
  before,
• 1:54
  I
• 1:54
  always
• 1:54
  like
• 1:54
  to
• 1:55
  go
• 1:55
  back
• 1:55
  because
• 1:55
  I
• 1:55
  think
• 1:56
  it's
• 1:56
  important
• 1:56
  before
• 1:56
  we
• 1:56
  give
• 1:56
  tips
• 1:57
  and
• 1:57
  advice
• 1:58
  that
• 1:58
  people
• 1:58
  understand
• 1:59
  where
• 1:59
  we
• 1:59
  came
• 2:00
  from
• 2:00
  or
• 2:00
  where
• 2:00
  my
• 2:00
  guests
• 2:01
  came
• 2:01
  from.
• 2:01
  So
• 2:01
  take
• 2:02
  us
• 2:02
  back
• 2:02
  to
• 2:03
  the
• 2:03
  beginning
• 2:03
  of
• 2:03
  your
• 2:03
  journey.
• 2:04
  How
• 2:04
  did
• 2:04
  you
• 2:04
  end
• 2:04
  up
• 2:05
  in
• 2:05
  the
• 2:05
  world
• 2:05
  of
• 2:05
  photography
• 2:06
  in
• 2:06
  the
• 2:06
  first
• 2:06
  place?
• 2:07
  Oh
• 2:07
  my
• 2:07
  gosh.
• 2:08
  I
• 2:08
  am
• 2:08
  a
• 2:08
  photographer
• 2:09
  because
• 2:09
  I
• 2:09
  married
• 2:10
  the
• 2:10
  wrong
• 2:10
  man.
• 2:12
  Basically
• 2:13
  I
• 2:14
  moved
• 2:15
  into
• 2:15
  photography
• 2:16
  when
• 2:17
  my
• 2:18
  first
• 2:18
  husband
• 2:18
  got
• 2:19
  a
• 2:19
  sound
• 2:19
  like
• 2:19
  Liz
• 2:21
  Elizabeth
• 2:21
  Taylor
• 2:22
  when
• 2:22
  I
• 2:22
  say
• 2:22
  first
• 2:22
  husband.
• 2:23
  I
• 2:23
  haven't
• 2:23
  had
• 2:23
  that
• 2:23
  many,
• 2:24
  but
• 2:24
  my
• 2:24
  first
• 2:24
  husband's
• 2:25
  dad
• 2:25
  was
• 2:26
  the
• 2:26
  most
• 2:26
  amazing
• 2:27
  photographer
• 2:27
  and
• 2:28
  I
• 2:28
  started
• 2:29
  going
• 2:29
  on
• 2:29
  the
• 2:30
  weddings,
• 2:30
  with
• 2:30
  him,
• 2:31
  assisting
• 2:31
  him
• 2:31
  on
• 2:32
  portraiture
• 2:33
  sessions.
• 2:33
  And
• 2:33
  I
• 2:34
  just
• 2:34
  started
• 2:34
  there
• 2:35
  and
• 2:35
  that
• 2:35
  was
• 2:35
  actually
• 2:36
  20
• 2:36
  years
• 2:36
  ago.
• 2:37
  I
• 2:37
  can't
• 2:37
  believe
• 2:37
  it.
• 2:38
  But
• 2:38
  yeah,
• 2:38
  so
• 2:39
  that
• 2:39
  is
• 2:39
  the
• 2:39
  beginning
• 2:40
  of
• 2:40
  my
• 2:40
  journey.
• 2:40
  I
• 2:40
  am
• 2:41
  here
• 2:41
  because
• 2:41
  I
• 2:41
  married
• 2:42
  the
• 2:42
  wrong
• 2:42
  man
• 2:42
  and
• 2:42
  got
• 2:43
  to
• 2:43
  learn
• 2:43
  from
• 2:43
  his
• 2:43
  father.
• 2:44
  Wow,
• 2:44
  okay,
• 2:45
  great
• 2:45
  starting
• 2:46
  point
• 2:46
  already.
• 2:47
  I
• 2:47
  love
• 2:47
  that.
• 2:47
  And
• 2:47
  we
• 2:47
  were
• 2:48
  just
• 2:48
  talking
• 2:48
  before
• 2:48
  we
• 2:49
  hit
• 2:49
  record
• 2:49
  about
• 2:49
  your
• 2:49
  amazing
• 2:50
  surname
• 2:50
  and
• 2:50
  how
• 2:50
  you
• 2:51
  also
• 2:51
  kept
• 2:51
  the
• 2:52
  surname
• 2:52
  and
• 2:52
  not
• 2:53
  the
• 2:53
  husband.
• 2:53
  So
• 2:53
  you
• 2:54
  kept
• 2:54
  the
• 2:54
  career,
• 2:55
  you've
• 2:55
  kept
• 2:56
  the
• 2:56
  surname.
• 2:57
  But
• 2:57
  we
• 2:57
  got
• 2:57
  rid
• 2:57
  of
• 2:57
  the
• 2:57
  husband
• 2:58
  along
• 2:58
  the
• 2:58
  way.
• 2:58
  So
• 2:59
  we
• 2:59
  can
• 2:59
  talk
• 2:59
  about
• 2:59
  that
• 3:00
  more
• 3:00
  in
• 3:00
  a
• 3:00
  little
• 3:00
  while.
• 3:00
  But
• 3:01
  when
• 3:01
  you
• 3:01
  started
• 3:01
  out
• 3:01
  in
• 3:01
  photography
• 3:02
  then
• 3:02
  were
• 3:02
  you
• 3:03
  just
• 3:03
  second
• 3:04
  shooting?
• 3:04
  Were
• 3:04
  you
• 3:04
  just
• 3:04
  helping
• 3:05
  him
• 3:05
  out?
• 3:05
  At
• 3:05
  what
• 3:05
  point
• 3:06
  did
• 3:06
  you
• 3:06
  start
• 3:06
  going
• 3:06
  out
• 3:07
  on
• 3:07
  your
• 3:07
  own?
• 3:07
  Yeah,
• 3:08
  it
• 3:08
  was.
• 3:08
  So
• 3:08
  I
• 3:08
  was
• 3:09
  second
• 3:09
  shooting.
• 3:10
  I
• 3:10
  was,
• 3:10
  I
• 3:10
  was
• 3:10
  already
• 3:11
  full
• 3:11
  in
• 3:11
  full
• 3:12
  time
• 3:12
  work.
• 3:12
  I
• 3:12
  was
• 3:12
  actually
• 3:13
  in
• 3:13
  marketing
• 3:13
  and
• 3:14
  sales.
• 3:14
  I
• 3:15
  worked
• 3:15
  for
• 3:16
  Focus
• 3:16
  diy,
• 3:17
  would
• 3:17
  you
• 3:17
  believe
• 3:17
  Jacob's
• 3:18
  cream
• 3:18
  crackers,
• 3:18
  would
• 3:19
  you
• 3:19
  believe?
• 3:19
  And
• 3:20
  a
• 3:20
  wedding
• 3:20
  dress
• 3:20
  designer.
• 3:21
  So.
• 3:21
  So
• 3:22
  I
• 3:22
  had
• 3:22
  my
• 3:22
  job,
• 3:22
  I
• 3:23
  had
• 3:23
  my
• 3:23
  career.
• 3:23
  But
• 3:24
  Vincent
• 3:25
  Devine
• 3:26
  was
• 3:26
  such
• 3:26
  an
• 3:26
  amazing
• 3:27
  photographer,
• 3:27
  such
• 3:28
  an
• 3:28
  amazing
• 3:28
  man.
• 3:28
  So
• 3:29
  yeah,
• 3:29
  I
• 3:29
  was
• 3:29
  second
• 3:30
  shooting
• 3:30
  for
• 3:30
  him.
• 3:31
  I
• 3:31
  was
• 3:31
  a
• 3:31
  girly
• 3:31
  girl.
• 3:32
  So
• 3:32
  I
• 3:32
  really
• 3:33
  wanted
• 3:33
  to
• 3:33
  go
• 3:33
  on
• 3:33
  the
• 3:33
  weddings
• 3:34
  with
• 3:34
  him,
• 3:34
  fluff
• 3:34
  the
• 3:35
  veil,
• 3:35
  carry
• 3:36
  his
• 3:36
  equipment.
• 3:37
  Then
• 3:37
  he
• 3:38
  started
• 3:38
  letting
• 3:38
  me
• 3:39
  do
• 3:39
  it,
• 3:39
  a
• 3:39
  little
• 3:39
  bit
• 3:39
  of
• 3:39
  second
• 3:40
  shooting,
• 3:41
  just
• 3:41
  using
• 3:41
  a
• 3:41
  spare
• 3:42
  camera
• 3:42
  of
• 3:42
  his.
• 3:43
  And
• 3:43
  he
• 3:43
  invited
• 3:44
  me
• 3:44
  to
• 3:44
  go
• 3:45
  on
• 3:45
  and
• 3:46
  assist
• 3:46
  other
• 3:47
  photographers
• 3:47
  he
• 3:47
  knew
• 3:48
  on
• 3:48
  their
• 3:48
  weddings.
• 3:48
  And
• 3:49
  then
• 3:49
  I
• 3:49
  started
• 3:49
  just
• 3:50
  doing
• 3:50
  a
• 3:50
  bit
• 3:50
  of
• 3:50
  help
• 3:51
  in
• 3:51
  his
• 3:51
  portraiture
• 3:52
  sessions
• 3:52
  and
• 3:52
  it
• 3:53
  went
• 3:53
  from
• 3:53
  there
• 3:53
  and
• 3:53
  it
• 3:54
  really
• 3:54
  ignited
• 3:55
  the
• 3:55
  passion
• 3:56
  in
• 3:56
  me.
• 3:56
  I'm
• 3:57
  not
• 3:57
  someone
• 3:58
  that
• 3:58
  thought
• 3:58
  about
• 3:59
  photography.
• 4:00
  When
• 4:00
  I
• 4:00
  was
• 4:01
  a
• 4:01
  little
• 4:01
  girl,
• 4:01
  a
• 4:02
  teenager,
• 4:02
  a
• 4:02
  young
• 4:03
  adult,
• 4:03
  it
• 4:03
  was
• 4:03
  later
• 4:04
  in
• 4:04
  life
• 4:04
  for
• 4:04
  me.
• 4:05
  So
• 4:05
  yeah,
• 4:06
  it
• 4:06
  was,
• 4:06
  it
• 4:06
  was
• 4:06
  beautiful
• 4:07
  to
• 4:07
  have
• 4:07
  that
• 4:07
  passion
• 4:08
  ignited.
• 4:09
  And
• 4:09
  then
• 4:09
  obviously
• 4:09
  I
• 4:09
  bought
• 4:10
  my
• 4:10
  own
• 4:10
  kit,
• 4:11
  went
• 4:11
  and
• 4:12
  had
• 4:12
  some
• 4:12
  training,
• 4:13
  got
• 4:13
  some
• 4:13
  qualifications
• 4:14
  and
• 4:14
  it
• 4:14
  all
• 4:14
  went
• 4:14
  from
• 4:15
  there.
• 4:15
  Vincent
• 4:15
  was
• 4:16
  super,
• 4:16
  super
• 4:16
  supportive
• 4:17
  and
• 4:18
  then
• 4:18
  after
• 4:18
  a
• 4:18
  couple
• 4:18
  of
• 4:18
  years
• 4:19
  he
• 4:19
  was
• 4:20
  wanting
• 4:20
  to
• 4:20
  retire
• 4:21
  and
• 4:21
  he
• 4:21
  invited
• 4:22
  to
• 4:22
  take
• 4:22
  over
• 4:23
  the
• 4:23
  business,
• 4:23
  which
• 4:24
  I
• 4:24
  was
• 4:24
  thrilled
• 4:24
  to
• 4:24
  do.
• 4:25
  Wow.
• 4:25
  I
• 4:25
  didn't
• 4:25
  realize
• 4:26
  that
• 4:26
  part
• 4:26
  of
• 4:26
  the
• 4:26
  story.
• 4:27
  So
• 4:27
  you
• 4:27
  actually
• 4:27
  took
• 4:27
  over
• 4:28
  his
• 4:28
  business
• 4:28
  and
• 4:29
  took
• 4:29
  it
• 4:29
  in
• 4:29
  your
• 4:29
  own
• 4:30
  direction.
• 4:30
  So
• 4:30
  at
• 4:30
  that
• 4:31
  time
• 4:31
  were
• 4:31
  you
• 4:31
  doing
• 4:31
  different
• 4:32
  types
• 4:32
  of
• 4:32
  photography?
• 4:33
  Were
• 4:33
  you
• 4:33
  doing
• 4:33
  weddings
• 4:34
  and
• 4:34
  babies
• 4:34
  and
• 4:35
  brand
• 4:35
  or
• 4:35
  were
• 4:35
  you
• 4:35
  starting
• 4:36
  to
• 4:36
  specialize?
• 4:37
  No,
• 4:37
  I
• 4:37
  was
• 4:37
  absolutely
• 4:38
  doing
• 4:38
  weddings.
• 4:39
  Vincent
• 4:39
  was
• 4:39
  primarily
• 4:40
  weddings.
• 4:41
  So
• 4:41
  I
• 4:41
  moved
• 4:42
  into
• 4:42
  weddings.
• 4:42
  I
• 4:43
  loved
• 4:43
  my
• 4:43
  weddings.
• 4:44
  So
• 4:44
  that's
• 4:44
  the
• 4:44
  first
• 4:44
  genre
• 4:45
  I
• 4:45
  worked
• 4:45
  in.
• 4:46
  I
• 4:46
  then
• 4:46
  expanded.
• 4:47
  I
• 4:47
  was
• 4:47
  doing
• 4:47
  families
• 4:48
  and
• 4:48
  babies
• 4:49
  and
• 4:49
  pets,
• 4:50
  a
• 4:50
  little
• 4:50
  bit
• 4:50
  of
• 4:51
  events.
• 4:52
  I
• 4:52
  then
• 4:53
  specialized
• 4:54
  down
• 4:54
  to
• 4:54
  Newborns.
• 4:55
  I
• 4:55
  was
• 4:55
  a
• 4:55
  newborn
• 4:55
  specialist
• 4:56
  for
• 4:56
  quite
• 4:56
  a
• 4:57
  while
• 4:57
  and
• 4:58
  now
• 4:58
  I've
• 4:59
  pivoted
• 4:59
  into
• 4:59
  brand
• 5:00
  photography
• 5:00
  and
• 5:01
  I
• 5:01
  did
• 5:01
  brand
• 5:01
  alongside
• 5:02
  my
• 5:02
  newborns
• 5:03
  for
• 5:03
  quite
• 5:03
  a
• 5:04
  while
• 5:04
  and
• 5:04
  then
• 5:05
  I
• 5:05
  decided
• 5:05
  to
• 5:06
  specialize
• 5:06
  in
• 5:06
  the
• 5:06
  brand.
• 5:07
  The
• 5:07
  brand
• 5:07
  just
• 5:07
  ticks
• 5:08
  all
• 5:08
  my
• 5:08
  boxes.
• 5:09
  So
• 5:10
  yeah,
• 5:10
  I'm
• 5:10
  now
• 5:10
  a
• 5:10
  specialist
• 5:11
  brand
• 5:11
  photographer.
• 5:12
  So
• 5:12
  what
• 5:12
  is
• 5:12
  it
• 5:12
  that
• 5:12
  you
• 5:13
  love
• 5:13
  then
• 5:13
  about
• 5:14
  being
• 5:14
  a
• 5:14
  brand
• 5:14
  photographer?
• 5:15
  Because
• 5:15
  you've
• 5:15
  obviously
• 5:15
  kind
• 5:16
  of
• 5:16
  gone
• 5:16
  on
• 5:16
  this
• 5:16
  journey
• 5:16
  and
• 5:17
  you've
• 5:17
  gone
• 5:17
  through
• 5:17
  different
• 5:18
  iterations.
• 5:18
  Some
• 5:19
  people
• 5:19
  love
• 5:19
  weddings,
• 5:19
  some
• 5:20
  people
• 5:20
  love
• 5:20
  babies.
• 5:20
  You've
• 5:21
  obviously
• 5:21
  landed
• 5:21
  on
• 5:21
  brand
• 5:22
  photography.
• 5:22
  What
• 5:23
  is
• 5:23
  it
• 5:23
  that
• 5:23
  lights
• 5:23
  you
• 5:24
  up
• 5:24
  about
• 5:24
  that?
• 5:24
  Why
• 5:24
  do
• 5:24
  you
• 5:25
  enjoy
• 5:25
  doing
• 5:25
  it?
• 5:25
  Oh
• 5:26
  my
• 5:26
  gosh.
• 5:26
  I've
• 5:26
  got
• 5:26
  a
• 5:27
  list
• 5:27
  as
• 5:27
  long
• 5:27
  as
• 5:28
  my
• 5:28
  arm.
• 5:28
  Becca.
• 5:30
  Okay,
• 5:31
  so
• 5:31
  from
• 5:32
  the
• 5:32
  point
• 5:32
  of
• 5:32
  view
• 5:32
  of
• 5:32
  a
• 5:33
  business
• 5:33
  owner
• 5:34
  photographer,
• 5:34
  you
• 5:34
  know,
• 5:35
  it's
• 5:35
  sometimes
• 5:36
  hard,
• 5:36
  isn't
• 5:36
  it?
• 5:36
  We
• 5:37
  work
• 5:37
  all
• 5:37
  the
• 5:37
  hours,
• 5:38
  especially
• 5:39
  in
• 5:39
  my
• 5:39
  weddings.
• 5:40
  In
• 5:40
  my
• 5:40
  family
• 5:40
  shoots,
• 5:41
  I
• 5:41
  was
• 5:41
  working
• 5:41
  at
• 5:41
  weekends
• 5:42
  with
• 5:42
  my
• 5:42
  newborns
• 5:43
  and
• 5:43
  weddings,
• 5:43
  I
• 5:44
  was
• 5:44
  editing
• 5:44
  late
• 5:44
  into
• 5:45
  the
• 5:45
  night.
• 5:45
  So
• 5:46
  I
• 5:46
  have
• 5:46
  found
• 5:47
  that
• 5:47
  brand
• 5:47
  photography
• 5:48
  has
• 5:48
  given
• 5:49
  me
• 5:49
  much
• 5:50
  better
• 5:50
  work
• 5:50
  life
• 5:51
  balance
• 5:51
  because
• 5:52
  brand
• 5:52
  photography
• 5:53
  for
• 5:53
  me
• 5:53
  it's
• 5:53
  a
• 5:53
  three,
• 5:54
  three
• 5:54
  hour
• 5:54
  shoot,
• 5:54
  it's
• 5:55
  midweek
• 5:56
  and
• 5:56
  it's
• 5:56
  also
• 5:56
  highly
• 5:57
  profitable
• 5:58
  and
• 5:58
  it's
• 5:58
  a
• 5:58
  light
• 5:58
  edit.
• 5:59
  So
• 5:59
  instead
• 6:00
  of
• 6:00
  working
• 6:00
  at
• 6:00
  the
• 6:00
  weekends
• 6:01
  like
• 6:02
  I
• 6:02
  did
• 6:02
  in
• 6:02
  the
• 6:02
  weddings,
• 6:03
  like
• 6:03
  I
• 6:03
  did
• 6:03
  in
• 6:03
  the
• 6:03
  families,
• 6:04
  instead
• 6:04
  of
• 6:05
  editing
• 6:05
  late
• 6:05
  into
• 6:06
  the
• 6:06
  night,
• 6:06
  I'm
• 6:07
  now
• 6:07
  doing
• 6:07
  a
• 6:07
  midweek
• 6:08
  three
• 6:08
  hour
• 6:08
  shoot.
• 6:09
  And
• 6:09
  it's
• 6:09
  also
• 6:10
  highly
• 6:10
  profitable.
• 6:11
  You
• 6:11
  know,
• 6:11
  it's
• 6:12
  for
• 6:12
  me,
• 6:12
  it's
• 6:12
  £1,895
• 6:15
  for
• 6:15
  a
• 6:15
  three
• 6:15
  hour
• 6:15
  midweek
• 6:16
  shoot.
• 6:16
  It's
• 6:17
  a
• 6:17
  very
• 6:17
  light
• 6:18
  edit.
• 6:18
  So
• 6:18
  it's
• 6:18
  not
• 6:19
  hours
• 6:19
  and
• 6:19
  hours,
• 6:19
  days
• 6:20
  and
• 6:20
  days
• 6:20
  of
• 6:20
  editing
• 6:20
  like
• 6:21
  it
• 6:21
  might
• 6:21
  have
• 6:21
  been
• 6:21
  with
• 6:21
  weddings
• 6:22
  or
• 6:22
  newborns
• 6:22
  or
• 6:23
  babies,
• 6:23
  etc.
• 6:24
  It's
• 6:24
  a
• 6:24
  very
• 6:24
  light
• 6:25
  edit.
• 6:25
  It's
• 6:25
  done
• 6:25
  and
• 6:25
  dusted
• 6:26
  in
• 6:26
  two
• 6:26
  to
• 6:26
  three
• 6:26
  hours
• 6:27
  or
• 6:27
  I
• 6:27
  can
• 6:27
  outsource
• 6:28
  it.
• 6:28
  I
• 6:29
  also
• 6:29
  find
• 6:30
  that
• 6:30
  brand
• 6:31
  photography
• 6:32
  gives
• 6:32
  me
• 6:32
  a
• 6:32
  lot
• 6:32
  of
• 6:33
  creativity
• 6:34
  because
• 6:35
  every
• 6:35
  brand,
• 6:35
  every
• 6:36
  business,
• 6:36
  every
• 6:36
  entrepreneur,
• 6:37
  business
• 6:38
  owner
• 6:38
  that
• 6:38
  I
• 6:38
  work
• 6:39
  with
• 6:39
  is
• 6:39
  completely
• 6:40
  different.
• 6:40
  They
• 6:41
  have
• 6:41
  a
• 6:41
  different
• 6:41
  vibe,
• 6:42
  a
• 6:42
  different
• 6:42
  style,
• 6:43
  a
• 6:43
  different
• 6:43
  story
• 6:44
  to
• 6:44
  tell,
• 6:44
  different
• 6:45
  needs
• 6:45
  and
• 6:45
  requirements
• 6:46
  for
• 6:46
  their
• 6:46
  images.
• 6:47
  So
• 6:47
  it
• 6:47
  really
• 6:48
  is
• 6:48
  a
• 6:49
  great
• 6:49
  genre
• 6:49
  to
• 6:49
  be
• 6:49
  in
• 6:50
  for
• 6:50
  the
• 6:50
  creativity.
• 6:51
  As
• 6:51
  I
• 6:52
  said,
• 6:52
  super
• 6:52
  profitable.
• 6:53
  Most
• 6:54
  of
• 6:54
  the
• 6:54
  the
• 6:55
  deliverables
• 6:56
  in
• 6:56
  a
• 6:56
  brand
• 6:56
  shoot
• 6:57
  are
• 6:57
  digital.
• 6:58
  So
• 6:58
  I
• 6:58
  haven't
• 6:58
  got
• 6:58
  to
• 6:59
  order
• 7:00
  wall
• 7:00
  art,
• 7:01
  I
• 7:01
  haven't
• 7:01
  got
• 7:01
  to
• 7:01
  order
• 7:01
  a
• 7:02
  book
• 7:02
  or
• 7:02
  an
• 7:02
  album.
• 7:03
  It's
• 7:03
  also
• 7:04
  quite,
• 7:04
  I
• 7:04
  say
• 7:04
  it's
• 7:05
  f
• 7:05
  free
• 7:07
  because,
• 7:08
  and
• 7:08
  I'm
• 7:08
  not
• 7:08
  someone
• 7:08
  that
• 7:09
  likes
• 7:09
  bath
• 7:09
  because
• 7:10
  with
• 7:10
  brand
• 7:10
  photography
• 7:12
  you
• 7:12
  get
• 7:13
  the
• 7:13
  client
• 7:13
  design
• 7:14
  the
• 7:14
  shoes,
• 7:14
  go
• 7:15
  out
• 7:15
  and
• 7:15
  do
• 7:15
  the
• 7:15
  shoes
• 7:16
  It's
• 7:16
  a
• 7:16
  three
• 7:16
  hour
• 7:16
  midweek
• 7:17
  shoot,
• 7:18
  deliver
• 7:18
  the
• 7:18
  digital
• 7:19
  gallery
• 7:20
  and
• 7:20
  then
• 7:21
  I'm
• 7:21
  not
• 7:22
  caught
• 7:22
  up
• 7:22
  in
• 7:22
  the
• 7:22
  faff
• 7:23
  of
• 7:23
  online
• 7:23
  galleries,
• 7:24
  in
• 7:24
  person
• 7:24
  sales,
• 7:25
  trying
• 7:25
  to
• 7:26
  push
• 7:26
  people
• 7:27
  to
• 7:27
  choose
• 7:27
  their
• 7:27
  images.
• 7:28
  For
• 7:28
  me,
• 7:28
  the
• 7:28
  next
• 7:29
  step
• 7:29
  is
• 7:29
  taking
• 7:30
  that
• 7:30
  person,
• 7:31
  that
• 7:31
  business
• 7:31
  owner,
• 7:32
  onto
• 7:32
  their
• 7:33
  next
• 7:33
  shoes.
• 7:33
  Because
• 7:34
  business
• 7:34
  owners
• 7:35
  need
• 7:36
  recurring
• 7:36
  visual
• 7:37
  imagery
• 7:38
  for
• 7:38
  their
• 7:38
  marketing.
• 7:39
  And
• 7:39
  that's
• 7:39
  the
• 7:39
  other
• 7:40
  beautiful
• 7:40
  thing
• 7:40
  about
• 7:40
  brand
• 7:41
  photography.
• 7:41
  One
• 7:41
  of
• 7:42
  the
• 7:42
  things
• 7:42
  that
• 7:42
  I
• 7:43
  love.
• 7:43
  It's
• 7:43
  recurring
• 7:44
  shoots
• 7:45
  with
• 7:45
  regular
• 7:45
  clients
• 7:46
  that
• 7:46
  you
• 7:46
  really
• 7:47
  get
• 7:47
  to
• 7:47
  know,
• 7:48
  get
• 7:48
  to
• 7:48
  know
• 7:48
  their
• 7:48
  vibe,
• 7:49
  their
• 7:49
  energy,
• 7:49
  their
• 7:49
  brand.
• 7:50
  And
• 7:50
  it's
• 7:50
  so
• 7:51
  joyful
• 7:51
  when
• 7:51
  you're
• 7:51
  working
• 7:52
  with
• 7:52
  a
• 7:52
  bit
• 7:52
  business
• 7:52
  owner
• 7:53
  on
• 7:53
  a
• 7:53
  regular
• 7:53
  basis
• 7:54
  like
• 7:54
  and
• 7:55
  as
• 7:55
  well
• 7:55
  as
• 7:55
  being
• 7:55
  good
• 7:55
  for
• 7:55
  the
• 7:56
  business,
• 7:56
  it's
• 7:56
  good
• 7:56
  for
• 7:57
  the
• 7:57
  soul.
• 7:57
  I
• 7:57
  love
• 7:57
  the
• 7:58
  fat
• 7:58
  free
• 7:58
  idea
• 7:59
  as
• 7:59
  well
• 7:59
  because
• 8:00
  I
• 8:00
  was
• 8:00
  just
• 8:00
  having
• 8:01
  this
• 8:01
  little
• 8:01
  giggle
• 8:01
  to
• 8:02
  myself
• 8:02
  as
• 8:02
  you
• 8:02
  were
• 8:02
  talking.
• 8:03
  I'd
• 8:03
  never
• 8:03
  really
• 8:03
  contemplated
• 8:04
  the
• 8:04
  fact
• 8:04
  that
• 8:05
  brand
• 8:05
  photography
• 8:05
  was
• 8:06
  faff
• 8:06
  free
• 8:06
  because
• 8:07
  of
• 8:07
  the
• 8:07
  fact
• 8:07
  that
• 8:07
  you
• 8:07
  don't
• 8:08
  have
• 8:08
  an
• 8:08
  album.
• 8:08
  And
• 8:09
  then
• 8:09
  I
• 8:09
  was
• 8:09
  imagining
• 8:09
  to
• 8:10
  myself
• 8:10
  when
• 8:10
  I
• 8:11
  have
• 8:11
  my
• 8:11
  brand
• 8:11
  shoots
• 8:12
  or
• 8:12
  one
• 8:12
  of
• 8:12
  your
• 8:13
  clients
• 8:13
  coming
• 8:13
  to
• 8:13
  you
• 8:13
  and
• 8:14
  saying,
• 8:14
  could
• 8:14
  you
• 8:14
  make
• 8:14
  an
• 8:15
  album
• 8:15
  of
• 8:15
  all
• 8:15
  of
• 8:15
  these
• 8:15
  photos
• 8:16
  of
• 8:16
  me?
• 8:16
  That
• 8:16
  would
• 8:17
  be
• 8:17
  so
• 8:17
  weird.
• 8:17
  It
• 8:18
  would
• 8:18
  be
• 8:18
  so
• 8:18
  weird.
• 8:18
  And
• 8:18
  you're
• 8:19
  right,
• 8:19
  it
• 8:19
  is
• 8:19
  so
• 8:19
  easy.
• 8:20
  If
• 8:20
  someone
• 8:20
  does.
• 8:20
  If
• 8:21
  I
• 8:21
  have
• 8:21
  a
• 8:21
  brand
• 8:21
  shoot,
• 8:21
  they
• 8:21
  literally
• 8:22
  just
• 8:22
  send
• 8:22
  me
• 8:22
  all
• 8:22
  the
• 8:23
  photos.
• 8:23
  I
• 8:23
  wouldn't
• 8:24
  dream,
• 8:24
  dream
• 8:24
  of
• 8:24
  having
• 8:24
  them
• 8:24
  blown
• 8:25
  up
• 8:25
  and
• 8:25
  put
• 8:25
  on
• 8:25
  my
• 8:25
  wall.
• 8:26
  I
• 8:26
  wouldn't
• 8:26
  dream
• 8:26
  of
• 8:26
  an
• 8:26
  album.
• 8:27
  And
• 8:27
  I
• 8:27
  definitely
• 8:27
  don't
• 8:27
  want
• 8:28
  to
• 8:28
  pick
• 8:28
  the
• 8:28
  best
• 8:28
  ones.
• 8:28
  I
• 8:28
  just
• 8:29
  want
• 8:29
  to
• 8:29
  get
• 8:29
  them
• 8:29
  all
• 8:29
  and
• 8:29
  then
• 8:30
  use
• 8:30
  them
• 8:30
  in
• 8:30
  my
• 8:30
  content.
• 8:31
  So
• 8:31
  yeah,
• 8:31
  I
• 8:31
  did
• 8:31
  have
• 8:32
  a
• 8:32
  little
• 8:32
  giggle
• 8:32
  to
• 8:32
  myself
• 8:32
  as
• 8:33
  you
• 8:33
  were
• 8:33
  talking
• 8:33
  about
• 8:33
  that.
• 8:34
  Just
• 8:34
  at
• 8:34
  the
• 8:34
  thought
• 8:34
  of
• 8:34
  me
• 8:35
  ordering
• 8:35
  an
• 8:35
  album
• 8:36
  of
• 8:36
  all
• 8:36
  of
• 8:36
  the
• 8:36
  photos
• 8:37
  just
• 8:37
  of
• 8:37
  myself,
• 8:38
  that
• 8:38
  would
• 8:38
  be
• 8:38
  very,
• 8:38
  very
• 8:39
  strange.
• 8:39
  Now
• 8:40
  you've
• 8:40
  done
• 8:40
  a
• 8:40
  lot
• 8:40
  over
• 8:41
  your
• 8:41
  career.
• 8:41
  You've,
• 8:41
  you've
• 8:42
  done
• 8:42
  a
• 8:42
  lot
• 8:42
  of
• 8:43
  different
• 8:43
  things.
• 8:43
  You've
• 8:44
  changed
• 8:44
  along
• 8:44
  the
• 8:44
  way,
• 8:44
  you've
• 8:45
  moved
• 8:45
  on
• 8:45
  and
• 8:45
  we'll
• 8:45
  get
• 8:45
  on
• 8:46
  to
• 8:46
  some
• 8:46
  of
• 8:46
  your
• 8:46
  business
• 8:46
  stuff
• 8:46
  in
• 8:47
  a
• 8:47
  minute.
• 8:47
  But
• 8:47
  in
• 8:47
  the
• 8:48
  photography
• 8:48
  part
• 8:48
  of
• 8:49
  your
• 8:49
  career,
• 8:49
  when
• 8:49
  you
• 8:49
  look
• 8:49
  back,
• 8:50
  are
• 8:50
  there
• 8:50
  some
• 8:50
  mistakes
• 8:50
  that
• 8:51
  you
• 8:51
  remember
• 8:51
  making
• 8:52
  along
• 8:52
  the
• 8:52
  way
• 8:53
  that
• 8:53
  you
• 8:53
  would
• 8:53
  encourage
• 8:54
  others
• 8:54
  maybe
• 8:54
  not
• 8:54
  to
• 8:55
  do
• 8:55
  the
• 8:55
  same?
• 8:55
  Yeah,
• 8:55
  Defin
• 8:56
  differently.
• 8:56
  I
• 8:56
  think
• 8:57
  trying
• 8:57
  to
• 8:57
  spread
• 8:57
  myself
• 8:58
  too
• 8:58
  thinly
• 8:59
  has
• 9:00
  not
• 9:00
  worked
• 9:00
  for
• 9:00
  me.
• 9:01
  And
• 9:01
  as
• 9:01
  much
• 9:02
  as
• 9:02
  I've
• 9:02
  loved
• 9:02
  all
• 9:03
  the
• 9:03
  different
• 9:03
  genres
• 9:04
  I've
• 9:04
  worked
• 9:04
  in,
• 9:05
  specializing
• 9:06
  down
• 9:06
  to
• 9:06
  brand
• 9:07
  or
• 9:07
  just
• 9:07
  having
• 9:08
  one
• 9:08
  or
• 9:08
  two
• 9:09
  that
• 9:09
  I
• 9:09
  work
• 9:09
  in
• 9:10
  rather
• 9:10
  than
• 9:10
  trying
• 9:11
  to
• 9:11
  do
• 9:11
  everything
• 9:12
  and
• 9:12
  be
• 9:12
  everything
• 9:13
  to
• 9:13
  everyone
• 9:14
  because
• 9:14
  that
• 9:14
  really
• 9:14
  sucks
• 9:15
  the
• 9:15
  joy,
• 9:15
  it
• 9:16
  sucks
• 9:16
  the
• 9:16
  soul.
• 9:17
  And
• 9:17
  it's
• 9:17
  Difficult.
• 9:18
  Most
• 9:18
  of
• 9:18
  us
• 9:18
  are
• 9:19
  one
• 9:19
  man
• 9:19
  bands,
• 9:19
  so
• 9:20
  it
• 9:20
  is
• 9:20
  difficult
• 9:21
  to
• 9:21
  try
• 9:21
  and
• 9:21
  work
• 9:21
  in
• 9:21
  all
• 9:22
  the
• 9:22
  different
• 9:22
  genres
• 9:22
  and
• 9:23
  try
• 9:23
  and
• 9:23
  market
• 9:23
  yourself
• 9:24
  as
• 9:24
  doing
• 9:24
  all
• 9:25
  the
• 9:25
  different
• 9:25
  genres.
• 9:26
  So
• 9:26
  that's,
• 9:26
  that's
• 9:26
  definitely
• 9:27
  a
• 9:27
  mistake
• 9:28
  in
• 9:28
  my
• 9:28
  mind
• 9:28
  to
• 9:29
  avoid.
• 9:30
  And
• 9:30
  then
• 9:30
  the
• 9:30
  other
• 9:31
  thing
• 9:31
  is
• 9:31
  not
• 9:31
  having
• 9:31
  boundaries.
• 9:32
  I
• 9:32
  think
• 9:32
  that's
• 9:33
  a
• 9:33
  mindset
• 9:33
  thing.
• 9:34
  Working
• 9:34
  on
• 9:34
  your
• 9:34
  mindset,
• 9:35
  working
• 9:35
  on
• 9:36
  standing
• 9:36
  up
• 9:37
  for
• 9:37
  your
• 9:37
  boundaries,
• 9:37
  whether
• 9:37
  they're
• 9:38
  time
• 9:38
  boundaries,
• 9:39
  whether
• 9:39
  they're
• 9:40
  financial
• 9:40
  boundaries.
• 9:41
  So
• 9:41
  charging
• 9:41
  your
• 9:41
  worth,
• 9:42
  definitely
• 9:42
  standing
• 9:43
  up
• 9:43
  for
• 9:43
  your
• 9:43
  boundaries
• 9:43
  and
• 9:44
  stepping
• 9:44
  up
• 9:45
  as
• 9:45
  the
• 9:45
  CEO
• 9:45
  of
• 9:46
  a
• 9:46
  business
• 9:46
  rather
• 9:47
  than
• 9:47
  going
• 9:47
  down
• 9:47
  the
• 9:47
  route
• 9:48
  of
• 9:48
  not
• 9:49
  protecting
• 9:49
  your
• 9:49
  boundaries
• 9:50
  and
• 9:50
  ending
• 9:51
  up
• 9:51
  running
• 9:51
  a
• 9:51
  hobby
• 9:52
  or
• 9:52
  a
• 9:52
  charity
• 9:53
  that
• 9:53
  you're
• 9:53
  putting
• 9:53
  all
• 9:53
  your
• 9:54
  hours,
• 9:54
  all
• 9:54
  your
• 9:54
  energy
• 9:55
  into.
• 9:55
  And
• 9:55
  it's
• 9:55
  not
• 9:55
  making
• 9:55
  you
• 9:56
  the
• 9:56
  money
• 9:56
  that
• 9:57
  you
• 9:57
  need
• 9:57
  and
• 9:57
  want
• 9:57
  and
• 9:57
  deserve
• 9:58
  from
• 9:58
  your
• 9:58
  beautiful
• 9:59
  craft.
• 10:00
  Having
• 10:00
  those
• 10:00
  boundaries.
• 10:01
  So
• 10:01
  you
• 10:01
  do
• 10:01
  step
• 10:01
  up
• 10:02
  as
• 10:02
  the
• 10:02
  CEO
• 10:02
  and
• 10:03
  protect
• 10:03
  yourself,
• 10:04
  give
• 10:04
  the
• 10:04
  best
• 10:04
  you
• 10:04
  can,
• 10:05
  deliver
• 10:05
  amazing
• 10:06
  service
• 10:06
  and
• 10:07
  images
• 10:07
  to
• 10:07
  your
• 10:07
  clients,
• 10:08
  but
• 10:08
  actually
• 10:08
  protect
• 10:09
  your
• 10:09
  boundaries
• 10:09
  as
• 10:09
  a
• 10:10
  business
• 10:10
  owner
• 10:10
  and
• 10:10
  make
• 10:11
  the
• 10:11
  money
• 10:11
  you
• 10:11
  need
• 10:11
  and
• 10:12
  want
• 10:12
  and
• 10:12
  deserve.
• 10:13
  Absolutely.
• 10:13
  It's
• 10:13
  interesting
• 10:14
  because
• 10:14
  actually
• 10:14
  my
• 10:15
  word
• 10:15
  for
• 10:15
  2025
• 10:17
  is
• 10:17
  boundaries.
• 10:18
  So
• 10:18
  you
• 10:18
  know,
• 10:18
  when
• 10:18
  people
• 10:18
  come
• 10:19
  up
• 10:19
  with
• 10:19
  their
• 10:19
  word
• 10:19
  and
• 10:19
  it's
• 10:20
  like
• 10:20
  thrive
• 10:20
  and
• 10:21
  accelerate
• 10:21
  and
• 10:21
  all
• 10:21
  of
• 10:22
  these
• 10:22
  big
• 10:22
  things,
• 10:22
  for
• 10:22
  me
• 10:23
  this
• 10:23
  year
• 10:23
  it
• 10:23
  is
• 10:23
  about
• 10:24
  better
• 10:24
  boundaries,
• 10:25
  bigger
• 10:25
  boundaries,
• 10:25
  changing
• 10:26
  my
• 10:26
  boundaries.
• 10:26
  So
• 10:27
  I
• 10:27
  love
• 10:27
  it.
• 10:27
  I
• 10:27
  think
• 10:27
  it's
• 10:28
  really
• 10:28
  important
• 10:28
  for
• 10:28
  all
• 10:28
  of
• 10:29
  us
• 10:29
  to
• 10:29
  do
• 10:29
  and
• 10:29
  I
• 10:29
  think
• 10:29
  it's
• 10:29
  something
• 10:29
  that
• 10:30
  evol
• 10:30
  and
• 10:30
  change
• 10:31
  over
• 10:31
  time.
• 10:31
  And
• 10:32
  as
• 10:32
  we
• 10:32
  grow
• 10:32
  our
• 10:32
  businesses
• 10:33
  and
• 10:33
  our
• 10:33
  businesses
• 10:34
  change
• 10:34
  direction,
• 10:34
  sometimes
• 10:34
  we
• 10:35
  realize
• 10:35
  we
• 10:35
  need
• 10:35
  to
• 10:35
  make
• 10:36
  those
• 10:36
  boundaries
• 10:36
  different
• 10:37
  or
• 10:37
  stronger
• 10:38
  or
• 10:38
  bigger
• 10:38
  because
• 10:39
  of
• 10:39
  the
• 10:39
  change
• 10:39
  of
• 10:39
  circumstance.
• 10:40
  So
• 10:40
  I
• 10:40
  think
• 10:40
  it's
• 10:40
  something
• 10:40
  we
• 10:40
  always
• 10:41
  need
• 10:41
  to
• 10:41
  revisit
• 10:42
  however
• 10:42
  long
• 10:42
  we've
• 10:42
  been
• 10:42
  in
• 10:43
  our
• 10:43
  businesses.
• 10:43
  Now,
• 10:44
  we
• 10:44
  also
• 10:44
  talked
• 10:45
  and.
• 10:45
  Oh,
• 10:45
  sorry,
• 10:46
  go
• 10:46
  for
• 10:46
  it.
• 10:46
  No,
• 10:47
  that's
• 10:47
  okay.
• 10:47
  Absolutely.
• 10:48
  I'm
• 10:48
  so,
• 10:48
  so
• 10:49
  thrilled
• 10:49
  to
• 10:49
  hear
• 10:49
  that's
• 10:50
  one
• 10:50
  of
• 10:50
  your
• 10:50
  words.
• 10:50
  Because
• 10:50
  I
• 10:51
  think
• 10:51
  as
• 10:51
  business
• 10:52
  owners,
• 10:52
  obviously
• 10:53
  I
• 10:53
  work
• 10:53
  a
• 10:53
  lot
• 10:53
  with
• 10:54
  photographers.
• 10:55
  In
• 10:55
  my
• 10:55
  brand
• 10:55
  photography
• 10:56
  business,
• 10:56
  I
• 10:56
  work
• 10:56
  with
• 10:56
  business
• 10:57
  owners.
• 10:57
  But
• 10:58
  all
• 10:58
  business
• 10:59
  owners,
• 10:59
  we
• 10:59
  are
• 11:00
  kind,
• 11:00
  heart
• 11:01
  centered,
• 11:01
  lovely
• 11:01
  people.
• 11:02
  We
• 11:02
  want
• 11:02
  to
• 11:03
  deliver
• 11:03
  the
• 11:03
  best
• 11:03
  to
• 11:04
  our
• 11:04
  clients.
• 11:05
  And
• 11:05
  that
• 11:06
  sometimes
• 11:06
  can
• 11:06
  mean
• 11:07
  that
• 11:07
  we
• 11:08
  do
• 11:08
  not
• 11:08
  protect
• 11:09
  our
• 11:09
  boundaries.
• 11:10
  We
• 11:10
  over
• 11:10
  deliver,
• 11:10
  we
• 11:11
  over
• 11:11
  give
• 11:11
  to
• 11:12
  the
• 11:12
  detriment
• 11:12
  of
• 11:13
  ourselves.
• 11:14
  And
• 11:14
  yeah,
• 11:15
  I'm
• 11:15
  loving
• 11:15
  the
• 11:15
  fact
• 11:15
  that
• 11:16
  that
• 11:16
  is
• 11:16
  your
• 11:16
  word
• 11:16
  of
• 11:17
  the
• 11:17
  year.
• 11:17
  That's
• 11:17
  wonderful
• 11:18
  because
• 11:18
  that
• 11:18
  doesn't
• 11:18
  mean
• 11:19
  you
• 11:19
  can't
• 11:19
  deliver
• 11:19
  amazing
• 11:20
  stuff
• 11:20
  for
• 11:20
  your
• 11:20
  clients.
• 11:21
  It
• 11:21
  just
• 11:22
  means
• 11:22
  that
• 11:22
  you
• 11:23
  are
• 11:23
  protecting
• 11:23
  yourself
• 11:24
  and
• 11:24
  your
• 11:24
  own
• 11:24
  boundaries.
• 11:25
  Yeah,
• 11:25
  absolutely.
• 11:26
  Now,
• 11:26
  we
• 11:27
  referred
• 11:27
  at
• 11:28
  the
• 11:28
  beginning
• 11:28
  of
• 11:28
  this
• 11:28
  conversation
• 11:29
  to
• 11:29
  your
• 11:29
  first
• 11:30
  husband
• 11:30
  and
• 11:30
  we
• 11:31
  need
• 11:31
  to
• 11:31
  Finish
• 11:31
  a
• 11:31
  little
• 11:31
  bit
• 11:32
  of
• 11:32
  the
• 11:32
  story.
• 11:32
  So
• 11:32
  clearly
• 11:33
  there's
• 11:33
  been
• 11:33
  some
• 11:33
  changes
• 11:34
  in
• 11:34
  your
• 11:34
  life
• 11:35
  over
• 11:35
  the
• 11:35
  years
• 11:35
  and
• 11:36
  in
• 11:36
  your
• 11:36
  business.
• 11:37
  I
• 11:37
  believe
• 11:37
  you
• 11:37
  may
• 11:37
  have
• 11:37
  even
• 11:38
  moved
• 11:38
  country.
• 11:39
  So
• 11:39
  how
• 11:39
  have
• 11:39
  all
• 11:39
  of
• 11:39
  these
• 11:40
  different
• 11:40
  things
• 11:41
  impacted
• 11:41
  on
• 11:42
  your
• 11:42
  business?
• 11:42
  Because
• 11:43
  sometimes
• 11:43
  life
• 11:43
  and
• 11:43
  business,
• 11:44
  we
• 11:44
  can't
• 11:44
  help
• 11:44
  but
• 11:45
  separate
• 11:45
  them.
• 11:45
  They
• 11:45
  do
• 11:45
  have
• 11:45
  an
• 11:46
  impact
• 11:46
  on
• 11:46
  each
• 11:46
  other.
• 11:47
  Absolutely.
• 11:47
  So
• 11:48
  going
• 11:48
  through
• 11:48
  a
• 11:49
  divorce
• 11:49
  was
• 11:49
  awful.
• 11:50
  Obviously.
• 11:51
  Motivation,
• 11:51
  confidence
• 11:52
  on
• 11:52
  the
• 11:53
  floor.
• 11:53
  Definitely
• 11:54
  my
• 11:54
  business
• 11:54
  was
• 11:55
  negatively
• 11:55
  affected
• 11:56
  through
• 11:56
  that
• 11:57
  time.
• 11:57
  But,
• 11:58
  you
• 11:58
  know,
• 11:58
  I
• 11:58
  bounce
• 11:58
  back.
• 11:59
  We
• 11:59
  all
• 11:59
  go
• 11:59
  through
• 11:59
  personal
• 12:00
  ups
• 12:00
  and
• 12:00
  downs.
• 12:01
  We
• 12:01
  all
• 12:01
  go
• 12:01
  through
• 12:02
  difficult
• 12:02
  times,
• 12:02
  don't
• 12:02
  we?
• 12:03
  That's.
• 12:03
  There's
• 12:03
  nothing
• 12:04
  special
• 12:04
  about
• 12:04
  me.
• 12:04
  We
• 12:05
  all
• 12:05
  go
• 12:05
  through
• 12:05
  that.
• 12:05
  And
• 12:06
  for
• 12:06
  me,
• 12:06
  it's
• 12:07
  making
• 12:07
  sure
• 12:07
  you
• 12:07
  bounce
• 12:08
  back
• 12:08
  and
• 12:08
  do
• 12:08
  whatever
• 12:09
  you
• 12:09
  can
• 12:09
  to
• 12:10
  regain
• 12:11
  your
• 12:11
  spark,
• 12:11
  regain
• 12:12
  your
• 12:12
  confidence,
• 12:12
  regain
• 12:13
  your
• 12:13
  motivation,
• 12:14
  which
• 12:14
  I
• 12:14
  did.
• 12:15
  I.
• 12:16
  I
• 12:16
  definitely
• 12:16
  found
• 12:17
  my
• 12:17
  business
• 12:17
  suffered
• 12:18
  for
• 12:18
  a
• 12:18
  while,
• 12:18
  but
• 12:18
  then
• 12:19
  I
• 12:19
  did
• 12:19
  bounce
• 12:19
  back.
• 12:20
  I
• 12:20
  invested
• 12:20
  in
• 12:21
  a
• 12:21
  mentor,
• 12:21
  I
• 12:22
  made
• 12:22
  sure
• 12:22
  I
• 12:22
  was
• 12:22
  doing
• 12:23
  some
• 12:23
  passion
• 12:23
  projects,
• 12:24
  I
• 12:24
  made
• 12:24
  sure
• 12:24
  I
• 12:24
  was
• 12:25
  operating
• 12:26
  in
• 12:26
  my
• 12:26
  business
• 12:27
  in
• 12:27
  the
• 12:27
  areas
• 12:27
  that
• 12:27
  bring
• 12:28
  me
• 12:28
  joy
• 12:28
  that
• 12:29
  I'm
• 12:29
  good
• 12:29
  at
• 12:29
  as
• 12:29
  well
• 12:30
  as
• 12:30
  made
• 12:30
  me
• 12:30
  money.
• 12:31
  So,
• 12:31
  yeah,
• 12:32
  the
• 12:32
  ups
• 12:32
  and
• 12:32
  downs
• 12:32
  of
• 12:32
  the
• 12:33
  personal
• 12:33
  life
• 12:33
  moving,
• 12:34
  obviously.
• 12:34
  Meeting
• 12:35
  my
• 12:35
  gorgeous
• 12:36
  new
• 12:36
  husband,
• 12:37
  Lee.
• 12:37
  He's
• 12:37
  amazing.
• 12:38
  So,
• 12:39
  so
• 12:39
  supportive.
• 12:40
  I
• 12:40
  did
• 12:40
  keep
• 12:41
  the
• 12:41
  name
• 12:41
  Divine
• 12:42
  for
• 12:42
  my
• 12:42
  business
• 12:43
  because
• 12:43
  it
• 12:43
  was
• 12:43
  already
• 12:44
  well
• 12:44
  known
• 12:44
  and
• 12:44
  it's
• 12:45
  a
• 12:45
  lovely
• 12:45
  name,
• 12:46
  but
• 12:46
  I'm
• 12:46
  now
• 12:47
  Mrs.
• 12:47
  Thomas
• 12:48
  in
• 12:48
  my
• 12:48
  personal
• 12:49
  life.
• 12:50
  And
• 12:50
  then
• 12:50
  we
• 12:51
  decided
• 12:51
  to
• 12:51
  move
• 12:52
  to
• 12:52
  Spain.
• 12:52
  Yeah,
• 12:52
  that
• 12:53
  was
• 12:53
  a
• 12:53
  big
• 12:53
  change
• 12:54
  for
• 12:54
  us,
• 12:55
  but
• 12:55
  very,
• 12:55
  very
• 12:55
  exciting
• 12:56
  and
• 12:56
  one
• 12:57
  I
• 12:57
  would
• 12:57
  always
• 12:58
  encourage
• 12:58
  others
• 12:59
  to
• 12:59
  contemplate
• 13:00
  if
• 13:00
  it's
• 13:00
  something
• 13:01
  that
• 13:01
  they're
• 13:01
  dreaming
• 13:02
  of.
• 13:02
  Don't
• 13:02
  ever
• 13:03
  be
• 13:03
  afraid
• 13:03
  as
• 13:03
  a
• 13:03
  business
• 13:04
  owner
• 13:05
  that
• 13:05
  if
• 13:05
  you
• 13:06
  move
• 13:06
  area,
• 13:06
  geographical
• 13:07
  area,
• 13:07
  even
• 13:08
  if
• 13:08
  it's
• 13:08
  up
• 13:08
  and
• 13:08
  down
• 13:08
  the
• 13:08
  country
• 13:09
  or
• 13:09
  a
• 13:09
  different
• 13:10
  country.
• 13:11
  Don't
• 13:11
  ever
• 13:11
  be
• 13:11
  afraid
• 13:12
  that
• 13:12
  you
• 13:12
  can't
• 13:13
  take
• 13:13
  your
• 13:13
  business
• 13:14
  with
• 13:14
  you
• 13:14
  and
• 13:15
  run
• 13:15
  your
• 13:15
  business.
• 13:16
  You
• 13:16
  can,
• 13:16
  you
• 13:17
  can
• 13:17
  absolutely
• 13:18
  do
• 13:18
  it.
• 13:18
  I
• 13:18
  did.
• 13:19
  So
• 13:19
  when
• 13:20
  we
• 13:20
  were
• 13:20
  making
• 13:20
  those
• 13:21
  plans,
• 13:21
  I
• 13:21
  made
• 13:21
  it
• 13:22
  my
• 13:22
  business
• 13:22
  to
• 13:22
  start
• 13:23
  researching
• 13:24
  how
• 13:24
  am
• 13:25
  I
• 13:25
  going
• 13:25
  to
• 13:25
  move
• 13:25
  my
• 13:25
  business
• 13:26
  over
• 13:26
  Spain.
• 13:27
  Who
• 13:27
  will
• 13:27
  my
• 13:28
  client
• 13:28
  be
• 13:28
  in
• 13:28
  in
• 13:29
  that
• 13:29
  area?
• 13:29
  And
• 13:29
  before
• 13:30
  we
• 13:30
  even
• 13:30
  moved
• 13:31
  over
• 13:31
  here,
• 13:31
  I
• 13:32
  was
• 13:32
  making
• 13:32
  contacts
• 13:33
  with
• 13:33
  local
• 13:33
  businesses,
• 13:34
  I
• 13:34
  was
• 13:34
  forming
• 13:35
  relationships,
• 13:36
  making
• 13:36
  contacts,
• 13:37
  getting
• 13:37
  involved
• 13:38
  in
• 13:38
  networking
• 13:39
  groups.
• 13:39
  So
• 13:39
  before
• 13:40
  I
• 13:40
  even
• 13:40
  moved
• 13:41
  over
• 13:41
  here,
• 13:41
  my
• 13:41
  name
• 13:42
  was
• 13:42
  known
• 13:42
  in
• 13:42
  the
• 13:42
  area
• 13:43
  and
• 13:43
  I'd
• 13:43
  already
• 13:44
  had
• 13:44
  quite
• 13:44
  a
• 13:44
  few
• 13:45
  brand
• 13:45
  photography
• 13:46
  clients
• 13:47
  over
• 13:47
  here
• 13:48
  that
• 13:48
  had
• 13:48
  flown
• 13:48
  over
• 13:49
  to
• 13:49
  do
• 13:49
  their
• 13:49
  shoots
• 13:50
  for
• 13:50
  before
• 13:50
  we
• 13:50
  even
• 13:50
  made
• 13:51
  the
• 13:51
  move.
• 13:51
  So,
• 13:52
  yeah,
• 13:52
  it's
• 13:52
  just
• 13:52
  planning
• 13:52
  ahead
• 13:53
  and
• 13:53
  making
• 13:54
  your
• 13:54
  dreams
• 13:54
  come
• 13:54
  true,
• 13:55
  taking
• 13:55
  action
• 13:55
  towards
• 13:56
  them.
• 13:56
  Fantastic.
• 13:56
  I
• 13:57
  think
• 13:57
  it's
• 13:57
  really
• 13:57
  important
• 13:57
  we
• 13:57
  talk
• 13:58
  about
• 13:58
  this
• 13:58
  stuff
• 13:58
  as
• 13:58
  well.
• 13:59
  Because
• 13:59
  I
• 13:59
  think
• 13:59
  there
• 13:59
  will
• 13:59
  be
• 13:59
  people
• 14:00
  listening
• 14:00
  that
• 14:00
  maybe
• 14:00
  are
• 14:01
  in
• 14:01
  the
• 14:01
  middle
• 14:01
  of
• 14:01
  the
• 14:01
  difficult
• 14:02
  time
• 14:02
  and
• 14:02
  it
• 14:02
  can
• 14:03
  feel
• 14:03
  like
• 14:03
  this
• 14:04
  is
• 14:04
  never
• 14:04
  going
• 14:04
  to
• 14:04
  get
• 14:04
  better,
• 14:05
  I
• 14:05
  need
• 14:05
  to
• 14:05
  just
• 14:06
  quit
• 14:06
  everything.
• 14:06
  Or
• 14:07
  we
• 14:07
  can
• 14:07
  put
• 14:07
  a
• 14:07
  lot
• 14:07
  of
• 14:07
  guilt
• 14:07
  on
• 14:08
  ourselves
• 14:08
  and
• 14:08
  think,
• 14:08
  oh,
• 14:09
  my
• 14:09
  business
• 14:09
  is
• 14:09
  suffering
• 14:10
  and
• 14:10
  we
• 14:10
  feel
• 14:10
  really
• 14:11
  bad
• 14:11
  about
• 14:11
  it.
• 14:11
  But
• 14:11
  as
• 14:12
  you
• 14:12
  said,
• 14:12
  life
• 14:12
  happens
• 14:13
  sometimes
• 14:13
  and
• 14:13
  sometimes
• 14:13
  we've
• 14:13
  got
• 14:14
  to
• 14:14
  give
• 14:14
  ourselves
• 14:14
  a
• 14:14
  little
• 14:14
  bit
• 14:14
  of
• 14:15
  grace
• 14:15
  and
• 14:15
  realize,
• 14:16
  yeah,
• 14:16
  maybe
• 14:16
  the
• 14:16
  business
• 14:17
  will
• 14:17
  suffer
• 14:18
  for
• 14:18
  a
• 14:18
  year,
• 14:18
  six
• 14:18
  months,
• 14:19
  two
• 14:19
  years,
• 14:19
  or
• 14:20
  maybe
• 14:20
  it
• 14:20
  needs
• 14:20
  to
• 14:20
  suffer
• 14:21
  to
• 14:21
  give
• 14:21
  yourself
• 14:21
  some
• 14:21
  personal
• 14:22
  time.
• 14:22
  But
• 14:22
  that
• 14:23
  doesn't
• 14:23
  mean
• 14:23
  that
• 14:23
  you
• 14:23
  can't
• 14:24
  come
• 14:24
  back
• 14:24
  to
• 14:24
  it,
• 14:24
  you
• 14:24
  can't
• 14:25
  start
• 14:25
  again,
• 14:25
  you
• 14:25
  can't
• 14:26
  revamp
• 14:26
  and
• 14:27
  refresh.
• 14:27
  So
• 14:27
  thank
• 14:27
  you
• 14:28
  for
• 14:28
  sharing
• 14:28
  that
• 14:29
  because
• 14:29
  I
• 14:29
  think
• 14:29
  it's
• 14:29
  really
• 14:30
  helpful
• 14:30
  and
• 14:30
  I
• 14:30
  know
• 14:30
  that
• 14:30
  will
• 14:31
  reach
• 14:31
  a
• 14:31
  few
• 14:31
  people.
• 14:32
  Absolutely.
• 14:33
  I
• 14:33
  completely
• 14:33
  agree.
• 14:34
  Sometimes
• 14:34
  you
• 14:34
  have
• 14:34
  got
• 14:34
  to
• 14:35
  just
• 14:35
  give
• 14:35
  yourself
• 14:35
  that
• 14:36
  time
• 14:36
  and
• 14:36
  you
• 14:37
  do
• 14:37
  what
• 14:37
  you
• 14:37
  need
• 14:37
  to
• 14:38
  do
• 14:38
  to
• 14:38
  survive.
• 14:39
  I
• 14:39
  mean,
• 14:39
  when
• 14:39
  I
• 14:39
  came
• 14:40
  out
• 14:40
  of
• 14:40
  the
• 14:40
  divorce
• 14:41
  because
• 14:41
  my
• 14:42
  business
• 14:42
  was
• 14:43
  negatively
• 14:43
  affected,
• 14:44
  my
• 14:44
  income
• 14:44
  was
• 14:44
  negatively
• 14:45
  affected,
• 14:46
  I
• 14:46
  took
• 14:46
  a
• 14:46
  couple
• 14:46
  of
• 14:47
  part
• 14:47
  time
• 14:47
  jobs.
• 14:47
  I'm
• 14:48
  not
• 14:48
  ashamed
• 14:48
  to
• 14:48
  admit
• 14:49
  that
• 14:49
  I
• 14:49
  was
• 14:49
  a
• 14:50
  part
• 14:50
  time
• 14:51
  receptionist
• 14:51
  in
• 14:52
  a
• 14:52
  hairdresser
• 14:52
  salon
• 14:53
  which
• 14:53
  was
• 14:53
  ace
• 14:54
  because
• 14:54
  I'm
• 14:54
  super,
• 14:54
  super
• 14:55
  girly
• 14:55
  and
• 14:55
  I
• 14:55
  loved
• 14:56
  the
• 14:56
  people
• 14:56
  interact.
• 14:57
  I
• 14:57
  also
• 14:58
  did
• 14:59
  a
• 14:59
  little
• 14:59
  bit
• 15:00
  of
• 15:00
  clean,
• 15:00
  easy
• 15:01
  door
• 15:01
  to
• 15:01
  door
• 15:02
  sales,
• 15:02
  which
• 15:02
  I
• 15:02
  hated
• 15:03
  every
• 15:03
  second
• 15:03
  of.
• 15:03
  That
• 15:04
  was
• 15:04
  not
• 15:04
  my
• 15:04
  bag.
• 15:06
  But
• 15:06
  you
• 15:07
  have
• 15:07
  to
• 15:07
  do
• 15:07
  what
• 15:07
  you've
• 15:07
  got
• 15:08
  to
• 15:08
  do
• 15:08
  to
• 15:09
  survive
• 15:09
  those
• 15:09
  down
• 15:10
  times
• 15:10
  and
• 15:10
  just
• 15:10
  crack
• 15:11
  on.
• 15:11
  And
• 15:11
  it
• 15:11
  actually
• 15:11
  gave
• 15:12
  me
• 15:12
  space
• 15:13
  to
• 15:13
  think
• 15:13
  about,
• 15:14
  okay,
• 15:14
  where
• 15:14
  do
• 15:14
  I
• 15:14
  want
• 15:14
  to
• 15:15
  take
• 15:15
  my
• 15:15
  photography
• 15:16
  business?
• 15:17
  And
• 15:17
  it
• 15:17
  actually
• 15:17
  gave
• 15:17
  me
• 15:17
  the
• 15:18
  kick
• 15:18
  up
• 15:18
  the
• 15:18
  bum
• 15:19
  to
• 15:19
  do
• 15:19
  it.
• 15:20
  Because
• 15:20
  while
• 15:20
  I
• 15:20
  was
• 15:21
  trying
• 15:21
  to
• 15:21
  do
• 15:21
  clean,
• 15:21
  easy
• 15:22
  rounds
• 15:22
  and
• 15:23
  hating
• 15:23
  every
• 15:24
  second
• 15:24
  of
• 15:24
  it,
• 15:25
  thinking
• 15:25
  to
• 15:25
  myself,
• 15:26
  I've
• 15:26
  got
• 15:26
  photography
• 15:27
  skills,
• 15:27
  what
• 15:27
  am
• 15:28
  I
• 15:28
  doing
• 15:28
  this
• 15:28
  for?
• 15:29
  So
• 15:29
  it
• 15:29
  did,
• 15:30
  it
• 15:30
  gave
• 15:30
  me
• 15:30
  the
• 15:30
  kick
• 15:30
  up
• 15:31
  the
• 15:31
  bump
• 15:31
  to
• 15:31
  then
• 15:32
  push
• 15:32
  further
• 15:32
  forward
• 15:33
  with
• 15:33
  my
• 15:33
  photography
• 15:34
  business.
• 15:34
  I'd
• 15:34
  love
• 15:35
  to
• 15:35
  go
• 15:35
  back
• 15:35
  and
• 15:35
  tell
• 15:35
  the
• 15:36
  clean,
• 15:36
  easy
• 15:36
  version
• 15:37
  of
• 15:37
  you
• 15:37
  that
• 15:38
  you're
• 15:38
  now
• 15:38
  living
• 15:38
  in
• 15:38
  Spain
• 15:39
  running
• 15:39
  this
• 15:39
  successful
• 15:39
  business
• 15:40
  because
• 15:40
  you
• 15:40
  probably
• 15:40
  wouldn't
• 15:41
  have
• 15:41
  ever
• 15:41
  believed
• 15:42
  that
• 15:42
  that
• 15:42
  was
• 15:42
  possible
• 15:42
  at
• 15:43
  that
• 15:43
  time.
• 15:44
  Absolutely.
• 15:44
  I'd
• 15:45
  have
• 15:45
  never
• 15:45
  believed
• 15:46
  you.
• 15:46
  I
• 15:46
  am
• 15:46
  living
• 15:47
  proof
• 15:47
  that
• 15:48
  you
• 15:48
  can
• 15:48
  make
• 15:49
  your
• 15:49
  dreams
• 15:49
  come
• 15:50
  true.
• 15:50
  Because
• 15:50
  I
• 15:50
  would
• 15:50
  never
• 15:51
  have
• 15:51
  believed
• 15:51
  you.
• 15:52
  I
• 15:52
  remember
• 15:52
  back
• 15:52
  in
• 15:53
  Covid,
• 15:53
  remember
• 15:54
  we
• 15:54
  had
• 15:54
  that
• 15:55
  beautiful
• 15:55
  weather
• 15:56
  and
• 15:56
  I
• 15:56
  was
• 15:57
  actually,
• 15:58
  I
• 15:58
  was
• 15:58
  living
• 15:58
  in
• 15:58
  a
• 15:59
  little
• 15:59
  tiny
• 15:59
  apartment
• 16:00
  back
• 16:00
  then
• 16:01
  with
• 16:01
  no
• 16:01
  garden
• 16:02
  but
• 16:02
  that
• 16:02
  beautiful
• 16:03
  weather.
• 16:03
  I
• 16:03
  used
• 16:03
  to
• 16:03
  take
• 16:04
  my
• 16:04
  deck
• 16:04
  chair,
• 16:05
  go
• 16:05
  and
• 16:05
  sit
• 16:05
  in
• 16:05
  the
• 16:06
  car
• 16:06
  park,
• 16:07
  close
• 16:07
  my
• 16:07
  eyes
• 16:08
  and
• 16:08
  imagine
• 16:08
  I
• 16:09
  was
• 16:09
  in
• 16:09
  Spain.
• 16:09
  I
• 16:09
  called
• 16:10
  it
• 16:10
  Costa
• 16:10
  del
• 16:10
  Car
• 16:11
  Parchio,
• 16:13
  love
• 16:13
  that.
• 16:13
  And
• 16:13
  now
• 16:14
  here
• 16:14
  you
• 16:14
  are
• 16:15
  in
• 16:15
  Spain.
• 16:15
  So
• 16:16
  you've
• 16:16
  got
• 16:16
  your
• 16:16
  brand
• 16:16
  photography.
• 16:17
  We've
• 16:17
  talked
• 16:17
  a
• 16:18
  lot
• 16:18
  about
• 16:18
  how
• 16:18
  you've
• 16:18
  grown
• 16:19
  that
• 16:19
  side
• 16:19
  of
• 16:19
  your
• 16:19
  business.
• 16:20
  At
• 16:20
  what
• 16:20
  point
• 16:20
  did
• 16:21
  you
• 16:21
  start
• 16:21
  thinking,
• 16:21
  actually,
• 16:22
  I
• 16:22
  could
• 16:22
  help
• 16:22
  other
• 16:23
  people
• 16:23
  with
• 16:23
  this
• 16:23
  as
• 16:24
  well?
• 16:24
  So
• 16:24
  what
• 16:24
  was
• 16:24
  your
• 16:24
  motivation
• 16:25
  about
• 16:25
  that
• 16:26
  side
• 16:26
  of
• 16:26
  your
• 16:26
  business,
• 16:26
  about
• 16:27
  starting
• 16:27
  to
• 16:27
  help
• 16:27
  other.
• 16:28
  Other
• 16:28
  people
• 16:28
  in
• 16:29
  their
• 16:29
  brand
• 16:29
  photography
• 16:29
  journey?
• 16:30
  So
• 16:30
  that
• 16:30
  was
• 16:31
  way
• 16:31
  back
• 16:31
  before
• 16:32
  I
• 16:32
  moved
• 16:32
  to
• 16:32
  Spain.
• 16:33
  After
• 16:34
  having
• 16:34
  gone
• 16:34
  through
• 16:35
  the
• 16:35
  split
• 16:36
  and
• 16:36
  the
• 16:36
  difficult
• 16:37
  time,
• 16:37
  one
• 16:37
  of
• 16:37
  the
• 16:38
  big
• 16:38
  actions
• 16:39
  I
• 16:39
  took
• 16:39
  to
• 16:40
  bounce
• 16:40
  back
• 16:40
  was
• 16:41
  I
• 16:41
  invested
• 16:42
  in
• 16:42
  a
• 16:42
  mentor.
• 16:43
  He
• 16:43
  was
• 16:44
  amazing.
• 16:45
  He
• 16:45
  really
• 16:45
  helped
• 16:46
  me
• 16:46
  as
• 16:46
  I
• 16:46
  had
• 16:46
  an
• 16:47
  absolute
• 16:47
  heart
• 16:47
  attack
• 16:48
  handing
• 16:48
  over
• 16:48
  that
• 16:49
  little,
• 16:49
  that
• 16:49
  last
• 16:50
  bit
• 16:50
  of
• 16:50
  money
• 16:50
  I
• 16:50
  had.
• 16:51
  And
• 16:52
  it
• 16:52
  wasn't,
• 16:52
  wasn't
• 16:52
  a
• 16:53
  small
• 16:53
  amount
• 16:53
  of
• 16:53
  money,
• 16:53
  it
• 16:53
  was
• 16:54
  £6,000.
• 16:55
  But
• 16:55
  I
• 16:55
  was,
• 16:56
  was
• 16:56
  desperate
• 16:57
  because
• 16:57
  I
• 16:57
  needed
• 16:57
  to
• 16:58
  make
• 16:58
  my
• 16:58
  photography
• 16:58
  business
• 16:59
  work
• 16:59
  and
• 16:59
  I
• 16:59
  was
• 16:59
  inspired
• 17:00
  by
• 17:00
  what
• 17:00
  he
• 17:01
  was
• 17:01
  talking
• 17:01
  about
• 17:02
  I
• 17:02
  could
• 17:02
  achieve.
• 17:03
  So
• 17:03
  I
• 17:03
  went
• 17:03
  for
• 17:04
  it.
• 17:04
  I
• 17:04
  felt
• 17:04
  sick
• 17:05
  handing
• 17:05
  over
• 17:05
  the
• 17:05
  money,
• 17:06
  but
• 17:06
  I
• 17:06
  did
• 17:06
  it
• 17:07
  and
• 17:07
  I
• 17:07
  actually
• 17:07
  made
• 17:08
  that
• 17:08
  money
• 17:08
  back
• 17:09
  within
• 17:09
  five
• 17:09
  weeks
• 17:10
  just
• 17:10
  by
• 17:10
  following
• 17:11
  what
• 17:11
  he
• 17:11
  told
• 17:12
  me
• 17:12
  to
• 17:12
  do.
• 17:13
  So
• 17:13
  then
• 17:13
  on
• 17:13
  that
• 17:13
  mentorship
• 17:14
  journey,
• 17:15
  I
• 17:15
  was,
• 17:16
  I
• 17:16
  was
• 17:16
  one
• 17:17
  of
• 17:17
  the
• 17:17
  people
• 17:17
  in
• 17:17
  the
• 17:18
  group.
• 17:18
  A
• 17:18
  little
• 17:18
  bit
• 17:18
  like
• 17:19
  a
• 17:19
  goody
• 17:19
  two
• 17:19
  shoes.
• 17:20
  I
• 17:20
  did
• 17:20
  everything
• 17:20
  he
• 17:21
  told
• 17:21
  me
• 17:21
  to
• 17:21
  do.
• 17:21
  I
• 17:22
  was
• 17:22
  like
• 17:22
  teacher's
• 17:23
  pet
• 17:23
  because
• 17:23
  I
• 17:24
  couldn't
• 17:24
  afford
• 17:24
  to
• 17:24
  lose
• 17:24
  that
• 17:25
  money.
• 17:26
  So
• 17:26
  I,
• 17:27
  I
• 17:27
  was
• 17:27
  actually
• 17:27
  one
• 17:27
  of
• 17:27
  the
• 17:28
  high
• 17:28
  flyers
• 17:29
  in
• 17:29
  the
• 17:29
  group.
• 17:30
  And
• 17:30
  my
• 17:30
  business
• 17:30
  just
• 17:31
  went
• 17:31
  from
• 17:32
  success
• 17:32
  to
• 17:32
  success
• 17:33
  to
• 17:33
  success.
• 17:33
  And
• 17:34
  until
• 17:34
  I
• 17:34
  was
• 17:34
  running
• 17:35
  the
• 17:35
  business
• 17:35
  of
• 17:36
  my
• 17:36
  dreams,
• 17:36
  making
• 17:36
  the
• 17:37
  money
• 17:37
  I
• 17:37
  wanted,
• 17:37
  getting
• 17:37
  the
• 17:38
  joy
• 17:38
  out
• 17:38
  of
• 17:38
  it,
• 17:38
  it
• 17:38
  was
• 17:39
  wonderful.
• 17:40
  And
• 17:40
  at
• 17:40
  the
• 17:40
  time
• 17:41
  when
• 17:41
  he
• 17:42
  then
• 17:42
  decided
• 17:43
  to
• 17:43
  close
• 17:43
  his
• 17:44
  mentorship
• 17:44
  group,
• 17:45
  a
• 17:45
  lot
• 17:45
  of
• 17:45
  the
• 17:45
  members
• 17:46
  actually
• 17:47
  went
• 17:47
  into
• 17:47
  complete
• 17:48
  panic
• 17:48
  and
• 17:48
  they
• 17:49
  turned
• 17:49
  to
• 17:49
  me
• 17:50
  for
• 17:50
  help
• 17:50
  and
• 17:50
  support.
• 17:51
  And
• 17:51
  a
• 17:51
  lot
• 17:52
  of
• 17:52
  them
• 17:52
  had
• 17:52
  already
• 17:52
  been
• 17:53
  helping
• 17:53
  and
• 17:53
  supporting,
• 17:54
  giving
• 17:54
  them
• 17:54
  advice
• 17:55
  and
• 17:55
  guidance
• 17:55
  on
• 17:55
  the
• 17:56
  things
• 17:56
  that
• 17:56
  were
• 17:56
  working
• 17:56
  for
• 17:57
  me.
• 17:57
  So
• 17:57
  it
• 17:58
  felt
• 17:58
  like
• 17:58
  a
• 17:58
  really
• 17:59
  natural
• 17:59
  progression.
• 18:00
  And
• 18:01
  with
• 18:01
  his
• 18:01
  blessing,
• 18:02
  I
• 18:02
  then
• 18:02
  went
• 18:03
  on
• 18:03
  to
• 18:03
  start
• 18:03
  my
• 18:04
  own
• 18:04
  mentorship
• 18:05
  business
• 18:05
  and
• 18:05
  it
• 18:05
  went
• 18:06
  from
• 18:06
  there.
• 18:06
  I've
• 18:06
  loved
• 18:07
  every
• 18:07
  second
• 18:07
  of
• 18:08
  helping
• 18:08
  other
• 18:08
  photographers
• 18:09
  and
• 18:10
  my
• 18:10
  strap
• 18:10
  line
• 18:11
  is
• 18:11
  now
• 18:11
  be
• 18:11
  a
• 18:11
  Rich
• 18:12
  Talk.
• 18:12
  So
• 18:13
  a
• 18:13
  tog,
• 18:13
  short
• 18:13
  for
• 18:14
  photographer.
• 18:14
  I'm
• 18:15
  rich
• 18:15
  in
• 18:15
  terms
• 18:16
  of
• 18:16
  happiness
• 18:17
  and
• 18:17
  life
• 18:17
  and
• 18:18
  contentment
• 18:18
  and
• 18:18
  confidence,
• 18:19
  as
• 18:19
  well
• 18:19
  as
• 18:20
  richness
• 18:20
  in
• 18:20
  business
• 18:21
  and
• 18:21
  finance
• 18:22
  and
• 18:22
  making
• 18:22
  the
• 18:22
  money
• 18:23
  from
• 18:23
  your
• 18:23
  craft.
• 18:23
  So,
• 18:24
  yeah,
• 18:24
  that's
• 18:24
  what
• 18:24
  I
• 18:24
  want
• 18:24
  to
• 18:25
  do.
• 18:25
  I'm
• 18:25
  on
• 18:25
  a
• 18:25
  mission
• 18:25
  to
• 18:25
  create
• 18:26
  Rich
• 18:26
  Talk.
• 18:27
  It
• 18:27
  was
• 18:27
  definitely
• 18:27
  a
• 18:28
  natural
• 18:28
  step
• 18:28
  for
• 18:28
  you
• 18:29
  as
• 18:29
  well,
• 18:29
  then.
• 18:29
  If
• 18:30
  it
• 18:30
  was
• 18:30
  already
• 18:30
  what
• 18:30
  you
• 18:31
  were
• 18:31
  doing,
• 18:31
  if
• 18:31
  people
• 18:31
  were
• 18:31
  already
• 18:32
  coming
• 18:32
  to
• 18:32
  you,
• 18:32
  I
• 18:32
  think
• 18:33
  sometimes
• 18:33
  that
• 18:33
  does
• 18:33
  happen
• 18:33
  to
• 18:34
  us.
• 18:34
  That's
• 18:34
  how
• 18:34
  I
• 18:34
  ended
• 18:35
  up
• 18:35
  doing
• 18:35
  what
• 18:36
  I'm
• 18:36
  doing
• 18:36
  is
• 18:36
  because
• 18:37
  I
• 18:37
  was
• 18:37
  running
• 18:38
  a
• 18:38
  networking
• 18:38
  thing
• 18:38
  and
• 18:39
  I
• 18:39
  was
• 18:39
  telling
• 18:39
  people
• 18:40
  I
• 18:40
  have
• 18:40
  my
• 18:40
  videography
• 18:41
  business,
• 18:41
  but
• 18:41
  people
• 18:41
  are
• 18:42
  asking
• 18:42
  me
• 18:42
  about
• 18:42
  their
• 18:42
  marketing
• 18:43
  and
• 18:43
  asking
• 18:43
  me
• 18:43
  about
• 18:43
  their
• 18:44
  business
• 18:44
  and
• 18:44
  you
• 18:45
  suddenly
• 18:45
  realize,
• 18:45
  oh,
• 18:46
  actually,
• 18:46
  maybe
• 18:46
  I
• 18:46
  can
• 18:47
  give.
• 18:47
  And
• 18:47
  I
• 18:47
  think
• 18:48
  when
• 18:48
  we
• 18:48
  start
• 18:48
  our
• 18:48
  businesses
• 18:49
  or
• 18:49
  start
• 18:49
  a
• 18:49
  part
• 18:49
  of
• 18:49
  our
• 18:50
  businesses
• 18:50
  from
• 18:51
  that
• 18:51
  place
• 18:51
  of
• 18:51
  giving
• 18:52
  and
• 18:52
  that
• 18:52
  heartfelt
• 18:53
  place
• 18:53
  of
• 18:53
  wanting
• 18:54
  to
• 18:54
  succeed,
• 18:54
  absolutely
• 18:55
  leads
• 18:55
  to
• 18:56
  more
• 18:56
  success,
• 18:56
  not
• 18:57
  only
• 18:57
  for
• 18:57
  our
• 18:57
  clients
• 18:57
  clients,
• 18:57
  but
• 18:58
  obviously
• 18:58
  for
• 18:58
  ourselves
• 18:59
  as
• 18:59
  well.
• 18:59
  So
• 19:00
  I
• 19:00
  love
• 19:00
  that
• 19:00
  part
• 19:00
  of
• 19:00
  your
• 19:00
  journey.
• 19:01
  I'm
• 19:01
  learning
• 19:01
  so
• 19:02
  many
• 19:02
  things
• 19:02
  that
• 19:02
  I
• 19:02
  didn't
• 19:03
  know
• 19:03
  about
• 19:04
  how
• 19:04
  you've
• 19:04
  got
• 19:04
  to,
• 19:04
  where
• 19:05
  you've
• 19:05
  got
• 19:05
  to.
• 19:05
  I
• 19:05
  didn't
• 19:05
  know
• 19:06
  that
• 19:06
  you'd
• 19:06
  taken
• 19:06
  over
• 19:06
  a
• 19:07
  group
• 19:07
  or
• 19:07
  started
• 19:07
  your
• 19:07
  new
• 19:08
  group
• 19:08
  after
• 19:08
  your
• 19:09
  own
• 19:09
  mentor
• 19:10
  stepped
• 19:10
  down
• 19:10
  as
• 19:10
  well.
• 19:10
  So
• 19:10
  it's
• 19:11
  absolutely
• 19:11
  fascinating.
• 19:12
  Now,
• 19:13
  a
• 19:13
  little
• 19:13
  bit
• 19:13
  earlier,
• 19:13
  we
• 19:14
  talked
• 19:14
  about
• 19:14
  what
• 19:14
  lights
• 19:15
  you
• 19:15
  up
• 19:15
  about
• 19:15
  brand
• 19:16
  photography
• 19:17
  and
• 19:17
  why
• 19:17
  you
• 19:18
  love
• 19:18
  that
• 19:18
  part
• 19:18
  of
• 19:18
  it.
• 19:18
  And
• 19:18
  already
• 19:19
  when
• 19:19
  you
• 19:19
  were
• 19:19
  talking
• 19:19
  about
• 19:20
  it,
• 19:20
  I
• 19:20
  was
• 19:20
  getting
• 19:20
  a
• 19:21
  little
• 19:21
  bit
• 19:21
  excited
• 19:22
  because
• 19:22
  I
• 19:23
  personally
• 19:23
  love
• 19:23
  brand
• 19:24
  photo
• 19:24
  shoots.
• 19:24
  I've
• 19:25
  used
• 19:25
  them
• 19:25
  in
• 19:25
  my
• 19:25
  own
• 19:25
  business.
• 19:26
  I
• 19:26
  think
• 19:26
  they're
• 19:26
  really
• 19:27
  powerful.
• 19:27
  But
• 19:28
  sometimes
• 19:28
  when
• 19:28
  I
• 19:28
  talk
• 19:28
  to
• 19:28
  my
• 19:29
  clients
• 19:29
  about
• 19:29
  them,
• 19:29
  the
• 19:30
  florists,
• 19:30
  the
• 19:30
  cake
• 19:30
  makers,
• 19:31
  the
• 19:31
  DJs,
• 19:32
  the
• 19:32
  celebrants,
• 19:33
  they
• 19:33
  feel
• 19:33
  a
• 19:33
  bit
• 19:33
  icky
• 19:34
  about
• 19:34
  it
• 19:34
  and
• 19:34
  they're
• 19:35
  not
• 19:35
  sure
• 19:36
  why
• 19:36
  they
• 19:36
  would
• 19:36
  want
• 19:36
  photos
• 19:37
  of
• 19:37
  themselves.
• 19:37
  And
• 19:38
  they
• 19:38
  may
• 19:38
  be
• 19:38
  laughing
• 19:38
  at
• 19:39
  my
• 19:39
  joke
• 19:39
  about
• 19:39
  having
• 19:39
  a
• 19:39
  whole
• 19:40
  album
• 19:40
  of
• 19:40
  photos
• 19:40
  of
• 19:40
  themselves
• 19:41
  and
• 19:41
  they
• 19:41
  think,
• 19:41
  oh,
• 19:41
  isn't
• 19:41
  it
• 19:42
  a
• 19:42
  bit,
• 19:42
  you
• 19:42
  know,
• 19:43
  a
• 19:43
  little
• 19:43
  bit
• 19:43
  stuck
• 19:44
  up
• 19:44
  to
• 19:44
  get
• 19:44
  loads
• 19:44
  of
• 19:44
  photos
• 19:45
  of
• 19:45
  myself?
• 19:45
  So
• 19:46
  tell
• 19:46
  people
• 19:47
  out
• 19:47
  there
• 19:48
  listening
• 19:49
  why
• 19:49
  they
• 19:49
  need
• 19:49
  to
• 19:49
  change
• 19:50
  that
• 19:50
  mindset
• 19:50
  around
• 19:51
  brand
• 19:51
  photography
• 19:51
  and
• 19:52
  why
• 19:52
  you
• 19:52
  think
• 19:52
  it
• 19:52
  is
• 19:52
  actually
• 19:53
  a
• 19:53
  powerful
• 19:53
  resource
• 19:54
  in
• 19:54
  their
• 19:54
  business.
• 19:55
  Okay,
• 19:55
  so
• 19:56
  whatever
• 19:56
  your
• 19:56
  business
• 19:57
  is,
• 19:57
  whether
• 19:57
  you
• 19:58
  are
• 19:58
  a
• 19:58
  florist,
• 19:59
  wedding
• 20:00
  dress
• 20:00
  designer,
• 20:01
  photographer,
• 20:02
  an
• 20:02
  accountant,
• 20:03
  a
• 20:03
  yoga
• 20:03
  instructor,
• 20:04
  whatever
• 20:04
  business
• 20:04
  you
• 20:05
  are
• 20:05
  running
• 20:05
  to
• 20:06
  get
• 20:06
  clients
• 20:07
  to
• 20:08
  sell
• 20:08
  your
• 20:08
  services,
• 20:09
  you
• 20:10
  need
• 20:10
  to
• 20:10
  market
• 20:10
  yourself.
• 20:11
  To
• 20:11
  market
• 20:12
  yourself,
• 20:12
  you
• 20:13
  need
• 20:13
  visual
• 20:14
  content.
• 20:14
  Because
• 20:15
  humans
• 20:15
  and
• 20:15
  consumers
• 20:16
  are
• 20:16
  visual
• 20:17
  creatures.
• 20:18
  They
• 20:18
  are
• 20:19
  shopping,
• 20:19
  whether
• 20:20
  it's
• 20:20
  online,
• 20:21
  whether
• 20:21
  it's
• 20:21
  in
• 20:21
  person.
• 20:22
  They're
• 20:22
  shopping
• 20:22
  with
• 20:22
  their
• 20:23
  eyes
• 20:23
  and
• 20:24
  they
• 20:24
  are
• 20:24
  looking
• 20:25
  at
• 20:26
  you
• 20:26
  and
• 20:26
  your
• 20:27
  presence
• 20:27
  and
• 20:27
  your
• 20:28
  story
• 20:28
  and
• 20:28
  your
• 20:28
  vibe
• 20:29
  and
• 20:29
  your
• 20:29
  personality.
• 20:30
  So
• 20:31
  you
• 20:31
  need
• 20:32
  visual
• 20:32
  content
• 20:33
  that
• 20:33
  is
• 20:33
  accurate,
• 20:34
  that
• 20:35
  is
• 20:35
  absolutely
• 20:36
  on
• 20:36
  brand
• 20:37
  for
• 20:37
  you,
• 20:38
  that
• 20:38
  tells
• 20:38
  your
• 20:38
  story,
• 20:39
  shows
• 20:39
  you
• 20:40
  and
• 20:40
  shows
• 20:41
  your
• 20:41
  vibe
• 20:41
  and
• 20:42
  attracts
• 20:42
  your
• 20:42
  ideal
• 20:43
  clients
• 20:43
  to
• 20:43
  you.
• 20:44
  If
• 20:44
  someone
• 20:44
  was
• 20:44
  trying
• 20:45
  to
• 20:45
  sell
• 20:45
  you
• 20:46
  something,
• 20:46
  Becca,
• 20:47
  with
• 20:47
  a
• 20:47
  bag
• 20:48
  on
• 20:48
  their
• 20:48
  head,
• 20:49
  you
• 20:49
  wouldn't
• 20:49
  buy
• 20:49
  off
• 20:50
  them
• 20:50
  because
• 20:50
  you
• 20:50
  wouldn't
• 20:50
  trust
• 20:51
  them.
• 20:51
  You
• 20:51
  think,
• 20:51
  I
• 20:51
  can't
• 20:52
  even
• 20:52
  see
• 20:52
  the
• 20:52
  whites
• 20:52
  of
• 20:52
  your
• 20:53
  eyes.
• 20:53
  People
• 20:54
  do
• 20:54
  buy
• 20:55
  from
• 20:55
  people.
• 20:56
  So
• 20:56
  showcasing
• 20:57
  brand
• 20:58
  visual
• 20:59
  content
• 21:00
  that
• 21:00
  showcases
• 21:00
  you
• 21:01
  your
• 21:01
  personality,
• 21:02
  your
• 21:02
  vibe,
• 21:02
  but
• 21:02
  also
• 21:02
  shows
• 21:03
  you
• 21:03
  interacting
• 21:04
  with
• 21:04
  clients,
• 21:05
  shows
• 21:05
  your
• 21:05
  product,
• 21:05
  shows
• 21:06
  your
• 21:06
  service,
• 21:07
  shows
• 21:07
  your
• 21:07
  personal
• 21:08
  life
• 21:08
  as
• 21:08
  well
• 21:09
  as
• 21:09
  your
• 21:09
  business
• 21:09
  life.
• 21:10
  We
• 21:10
  have
• 21:11
  to
• 21:11
  take
• 21:11
  our
• 21:11
  consumers.
• 21:12
  Whatever
• 21:12
  your
• 21:13
  business
• 21:13
  is,
• 21:14
  your
• 21:14
  consumers
• 21:15
  need
• 21:15
  to
• 21:15
  go
• 21:15
  down
• 21:16
  that
• 21:16
  journey
• 21:16
  of
• 21:16
  knowing
• 21:17
  you,
• 21:17
  liking
• 21:17
  you
• 21:18
  and
• 21:18
  trusting
• 21:18
  you
• 21:19
  before
• 21:19
  they'll
• 21:19
  part
• 21:20
  with
• 21:20
  their
• 21:20
  hard
• 21:20
  earned
• 21:21
  cash
• 21:21
  to
• 21:21
  buy
• 21:21
  from
• 21:22
  you
• 21:22
  and
• 21:22
  to
• 21:23
  take
• 21:23
  them
• 21:23
  down
• 21:23
  that
• 21:24
  journey.
• 21:24
  A
• 21:25
  big
• 21:25
  chunk
• 21:25
  of
• 21:25
  that
• 21:25
  is
• 21:26
  them
• 21:26
  absorbing
• 21:27
  your
• 21:27
  visual
• 21:28
  content
• 21:29
  to
• 21:29
  get
• 21:29
  to
• 21:29
  know,
• 21:30
  like
• 21:30
  and
• 21:30
  trust
• 21:30
  you.
• 21:31
  So
• 21:31
  true.
• 21:31
  And
• 21:31
  quite
• 21:32
  often
• 21:32
  I'll
• 21:32
  come
• 21:32
  across
• 21:33
  a
• 21:33
  wedding
• 21:33
  business
• 21:33
  owner
• 21:34
  on
• 21:34
  Instagram
• 21:34
  or
• 21:34
  something
• 21:35
  like
• 21:35
  that
• 21:35
  and
• 21:35
  I'll
• 21:35
  have
• 21:35
  a
• 21:35
  look
• 21:36
  at
• 21:36
  their
• 21:36
  work
• 21:36
  and
• 21:36
  I'll
• 21:36
  love
• 21:36
  it.
• 21:37
  And
• 21:37
  I'll
• 21:37
  scroll
• 21:37
  down
• 21:38
  their
• 21:38
  grid
• 21:38
  a
• 21:38
  little
• 21:38
  bit
• 21:38
  because
• 21:39
  I
• 21:39
  kind
• 21:39
  of
• 21:39
  want
• 21:39
  to
• 21:39
  know
• 21:40
  who
• 21:40
  is
• 21:40
  the
• 21:40
  person
• 21:41
  behind
• 21:41
  this
• 21:42
  business.
• 21:42
  And
• 21:42
  so
• 21:43
  often
• 21:43
  I
• 21:44
  will
• 21:44
  scroll
• 21:44
  and
• 21:45
  scroll
• 21:45
  and
• 21:45
  scroll
• 21:46
  and
• 21:46
  scroll
• 21:47
  and
• 21:47
  never
• 21:47
  see
• 21:48
  anything.
• 21:48
  And
• 21:48
  there's
• 21:48
  no
• 21:49
  way
• 21:49
  of
• 21:49
  me
• 21:49
  knowing
• 21:50
  who
• 21:50
  are
• 21:50
  you?
• 21:50
  What
• 21:51
  makes
• 21:51
  you
• 21:51
  different
• 21:52
  to
• 21:52
  any
• 21:52
  of
• 21:52
  the
• 21:52
  other
• 21:52
  people
• 21:53
  offering
• 21:53
  the
• 21:53
  same
• 21:53
  service?
• 21:54
  Do
• 21:54
  you
• 21:54
  look
• 21:54
  like
• 21:55
  someone
• 21:55
  I
• 21:55
  might
• 21:55
  like,
• 21:56
  get
• 21:56
  on
• 21:56
  with?
• 21:56
  You
• 21:56
  know,
• 21:57
  there's
• 21:57
  nothing
• 21:57
  there
• 21:57
  and
• 21:58
  it
• 21:58
  does
• 21:58
  feel
• 21:58
  empty.
• 21:59
  But
• 21:59
  I
• 21:59
  think
• 21:59
  the
• 21:59
  thing
• 22:00
  that
• 22:00
  sometimes
• 22:00
  holds
• 22:00
  people
• 22:01
  back
• 22:01
  is
• 22:01
  their
• 22:01
  own
• 22:02
  self
• 22:02
  confidence.
• 22:03
  Worrying
• 22:03
  about
• 22:03
  how
• 22:03
  they
• 22:03
  look,
• 22:04
  thinking
• 22:04
  they
• 22:04
  need
• 22:04
  to
• 22:05
  lose
• 22:05
  weight
• 22:05
  before
• 22:05
  they
• 22:06
  have
• 22:06
  their
• 22:06
  shoot,
• 22:06
  worrying
• 22:07
  about
• 22:07
  what
• 22:07
  to
• 22:07
  wear,
• 22:08
  worrying
• 22:08
  they'll
• 22:08
  look
• 22:08
  silly
• 22:09
  on
• 22:09
  the
• 22:09
  camera.
• 22:10
  So
• 22:10
  as
• 22:10
  a
• 22:10
  photographer
• 22:11
  yourself,
• 22:11
  how
• 22:11
  do
• 22:11
  you
• 22:12
  make
• 22:12
  your
• 22:12
  clients
• 22:12
  feel
• 22:13
  more
• 22:13
  comfortable
• 22:14
  and
• 22:14
  how
• 22:14
  can
• 22:15
  we
• 22:15
  stop
• 22:15
  worrying
• 22:16
  about
• 22:16
  some
• 22:16
  of
• 22:16
  those
• 22:16
  little
• 22:17
  things?
• 22:17
  Things?
• 22:17
  Absolutely.
• 22:18
  There's
• 22:18
  lots
• 22:19
  of
• 22:19
  genuine
• 22:19
  worries
• 22:20
  there
• 22:20
  that
• 22:20
  we
• 22:20
  all
• 22:21
  have,
• 22:21
  even
• 22:21
  those
• 22:21
  photographers
• 22:22
  have.
• 22:22
  When
• 22:22
  I
• 22:23
  book
• 22:23
  my
• 22:23
  brand
• 22:23
  shoot
• 22:24
  and
• 22:24
  my
• 22:24
  photographers
• 22:25
  coming
• 22:25
  over
• 22:26
  to
• 22:26
  shoot
• 22:26
  me,
• 22:26
  I'm
• 22:26
  worried
• 22:27
  about,
• 22:27
  oh,
• 22:27
  do
• 22:27
  we
• 22:28
  need
• 22:28
  to
• 22:28
  lose
• 22:28
  a
• 22:28
  few
• 22:28
  pounds?
• 22:29
  What
• 22:29
  am
• 22:29
  I
• 22:29
  going
• 22:29
  to
• 22:29
  wear?
• 22:30
  So
• 22:30
  the
• 22:30
  genuine
• 22:31
  worries,
• 22:32
  first
• 22:32
  off,
• 22:32
  I
• 22:33
  always
• 22:33
  start
• 22:33
  by
• 22:34
  talking
• 22:34
  to
• 22:34
  my
• 22:34
  clients
• 22:35
  and
• 22:35
  saying,
• 22:36
  look,
• 22:36
  you
• 22:37
  have
• 22:37
  a
• 22:37
  beautiful
• 22:38
  service
• 22:39
  talent.
• 22:40
  Whatever
• 22:40
  your
• 22:41
  businesses,
• 22:41
  you
• 22:41
  have
• 22:42
  impact
• 22:42
  to
• 22:42
  have
• 22:42
  in
• 22:43
  the
• 22:43
  world.
• 22:44
  And
• 22:44
  the
• 22:44
  fact
• 22:44
  that
• 22:44
  you
• 22:45
  don't
• 22:45
  like
• 22:45
  your
• 22:46
  arms,
• 22:46
  bottom,
• 22:47
  legs,
• 22:48
  chin,
• 22:48
  nose,
• 22:49
  whatever.
• 22:49
  The
• 22:49
  thing
• 22:49
  is
• 22:50
  that
• 22:50
  we
• 22:50
  don't
• 22:50
  like
• 22:50
  about
• 22:51
  ourselves
• 22:51
  because
• 22:51
  there's
• 22:51
  always
• 22:52
  things
• 22:52
  that
• 22:52
  should
• 22:53
  not
• 22:53
  hold
• 22:53
  you
• 22:54
  back
• 22:54
  from
• 22:55
  serving
• 22:55
  your
• 22:55
  clients.
• 22:56
  Your
• 22:56
  clients
• 22:56
  don't
• 22:56
  care
• 22:57
  about
• 22:57
  your
• 22:57
  arms,
• 22:58
  bottom,
• 22:58
  nose,
• 22:59
  chin,
• 22:59
  whatever
• 23:00
  it
• 23:00
  is.
• 23:00
  So
• 23:01
  don't
• 23:01
  let
• 23:01
  that
• 23:02
  hold
• 23:02
  you
• 23:02
  back.
• 23:03
  Your,
• 23:03
  your
• 23:04
  magic,
• 23:04
  your
• 23:04
  sparkle
• 23:05
  needs
• 23:05
  to
• 23:06
  shine
• 23:06
  to
• 23:07
  attract
• 23:07
  your
• 23:07
  ideal
• 23:08
  clients
• 23:08
  to
• 23:08
  you.
• 23:09
  So
• 23:09
  I
• 23:09
  try
• 23:09
  and
• 23:09
  do
• 23:10
  a
• 23:10
  little
• 23:10
  bit
• 23:10
  of
• 23:10
  mindset
• 23:11
  work
• 23:11
  with
• 23:11
  my
• 23:11
  clients,
• 23:12
  to
• 23:12
  be
• 23:12
  honest,
• 23:12
  to
• 23:12
  get
• 23:13
  them
• 23:13
  in
• 23:13
  that,
• 23:13
  that
• 23:14
  state
• 23:14
  of
• 23:14
  mind
• 23:14
  where
• 23:14
  they're
• 23:15
  thinking,
• 23:15
  yes,
• 23:15
  I
• 23:16
  have
• 23:16
  impact
• 23:16
  to
• 23:16
  have
• 23:17
  in
• 23:17
  the
• 23:17
  world.
• 23:17
  I
• 23:18
  shouldn't
• 23:18
  be
• 23:18
  holding
• 23:19
  myself
• 23:19
  back.
• 23:19
  But
• 23:19
  then
• 23:20
  it
• 23:20
  is
• 23:20
  also
• 23:20
  my
• 23:21
  job
• 23:21
  as
• 23:21
  their
• 23:22
  brand
• 23:22
  photographer
• 23:23
  to
• 23:23
  make
• 23:23
  sure
• 23:24
  I'm
• 23:24
  helping
• 23:25
  them
• 23:25
  choose
• 23:25
  the
• 23:26
  right
• 23:26
  outfits
• 23:27
  to
• 23:27
  help
• 23:28
  pose
• 23:28
  them,
• 23:28
  to
• 23:28
  make
• 23:29
  them
• 23:29
  feel
• 23:29
  super
• 23:29
  confident,
• 23:30
  to
• 23:30
  make
• 23:31
  the
• 23:31
  whole
• 23:31
  experience
• 23:32
  really,
• 23:32
  really
• 23:33
  fun
• 23:33
  and
• 23:34
  relaxed
• 23:35
  so
• 23:35
  that
• 23:35
  it's
• 23:35
  not
• 23:36
  them
• 23:37
  feeling
• 23:37
  awkward
• 23:37
  and
• 23:38
  difficult.
• 23:38
  And
• 23:38
  it's
• 23:39
  all
• 23:39
  about,
• 23:39
  you
• 23:40
  know,
• 23:40
  them
• 23:40
  feeling
• 23:41
  difficult
• 23:41
  in
• 23:41
  front
• 23:42
  of
• 23:42
  the
• 23:42
  lens
• 23:42
  because
• 23:42
  that
• 23:42
  is
• 23:43
  not
• 23:43
  going
• 23:43
  to
• 23:43
  create
• 23:44
  a
• 23:44
  beautiful
• 23:44
  gallery
• 23:45
  of
• 23:45
  images
• 23:46
  that
• 23:46
  they
• 23:46
  love.
• 23:47
  So
• 23:47
  it's
• 23:47
  definitely
• 23:48
  my
• 23:48
  job
• 23:48
  as
• 23:48
  a
• 23:48
  brand
• 23:49
  photographer
• 23:50
  to
• 23:50
  do
• 23:50
  all
• 23:50
  of
• 23:51
  those
• 23:51
  things.
• 23:52
  If
• 23:52
  there
• 23:52
  are
• 23:52
  people
• 23:52
  listening
• 23:53
  and
• 23:53
  thinking,
• 23:53
  okay,
• 23:54
  I
• 23:54
  understand,
• 23:54
  I
• 23:54
  think
• 23:55
  I
• 23:55
  need
• 23:55
  to
• 23:55
  do
• 23:55
  this,
• 23:55
  I
• 23:56
  need
• 23:56
  to
• 23:56
  get
• 23:56
  some
• 23:56
  photos
• 23:57
  myself.
• 23:57
  But
• 23:57
  I
• 23:57
  don't
• 23:58
  know
• 23:58
  even
• 23:58
  know
• 23:58
  where
• 23:58
  to
• 23:58
  start
• 23:59
  looking
• 24:00
  to
• 24:00
  find
• 24:00
  the
• 24:00
  right
• 24:01
  brand
• 24:01
  photographer.
• 24:02
  I
• 24:02
  mean,
• 24:02
  obviously
• 24:03
  not
• 24:03
  all
• 24:03
  people
• 24:03
  are
• 24:04
  created
• 24:04
  equal.
• 24:04
  If
• 24:04
  you've
• 24:04
  got
• 24:05
  any
• 24:05
  tips
• 24:05
  for
• 24:05
  how
• 24:06
  people
• 24:06
  can
• 24:06
  find
• 24:06
  the
• 24:07
  right
• 24:07
  person,
• 24:07
  the
• 24:07
  sort
• 24:08
  of
• 24:08
  thing
• 24:08
  they
• 24:08
  should
• 24:08
  be
• 24:08
  looking
• 24:09
  for,
• 24:09
  how
• 24:09
  they
• 24:09
  should
• 24:10
  be
• 24:10
  making
• 24:10
  those
• 24:10
  kind
• 24:10
  of
• 24:10
  decisions,
• 24:11
  I
• 24:11
  would
• 24:11
  definitely
• 24:12
  bite.
• 24:12
  The
• 24:12
  bullet
• 24:13
  and
• 24:13
  have
• 24:13
  some
• 24:14
  calls
• 24:14
  with
• 24:15
  brand
• 24:15
  photographers.
• 24:16
  Because
• 24:16
  choosing
• 24:17
  your
• 24:17
  brand
• 24:17
  photographer,
• 24:18
  it's
• 24:19
  going
• 24:19
  to
• 24:19
  be
• 24:20
  a
• 24:20
  really
• 24:20
  key
• 24:21
  relationship.
• 24:21
  You
• 24:22
  do
• 24:22
  want
• 24:22
  someone
• 24:22
  that
• 24:23
  you
• 24:23
  feel
• 24:23
  understands
• 24:24
  you,
• 24:24
  your
• 24:24
  business
• 24:25
  gets
• 24:26
  you,
• 24:26
  gets
• 24:26
  where
• 24:26
  you're
• 24:27
  trying
• 24:27
  to
• 24:27
  take
• 24:27
  your
• 24:28
  business
• 24:28
  and
• 24:29
  you
• 24:29
  vibe
• 24:29
  with.
• 24:30
  You're
• 24:30
  not
• 24:30
  going
• 24:30
  to
• 24:30
  feel
• 24:31
  comfortable
• 24:31
  and
• 24:31
  confident
• 24:32
  with
• 24:32
  someone
• 24:32
  if
• 24:32
  you,
• 24:33
  if
• 24:33
  you
• 24:33
  don't
• 24:33
  really,
• 24:34
  it's
• 24:34
  like
• 24:34
  choosing
• 24:35
  a
• 24:35
  friend,
• 24:35
  almost
• 24:36
  a
• 24:36
  business
• 24:36
  buddy.
• 24:37
  So
• 24:37
  having
• 24:38
  a
• 24:38
  video
• 24:38
  call
• 24:38
  with
• 24:39
  a
• 24:39
  couple
• 24:39
  of
• 24:39
  different
• 24:40
  brand
• 24:40
  photographers
• 24:41
  to
• 24:41
  see
• 24:41
  if
• 24:42
  you
• 24:42
  connect
• 24:42
  with
• 24:42
  them,
• 24:43
  if
• 24:43
  you
• 24:43
  get
• 24:43
  them,
• 24:43
  if
• 24:44
  you,
• 24:44
  you
• 24:44
  have
• 24:44
  that
• 24:45
  really
• 24:45
  good
• 24:45
  feeling
• 24:46
  about
• 24:46
  them,
• 24:46
  obviously
• 24:47
  looking
• 24:47
  at
• 24:47
  their
• 24:47
  work
• 24:48
  to
• 24:48
  see
• 24:48
  that
• 24:48
  you're
• 24:49
  happy
• 24:49
  with
• 24:49
  their
• 24:50
  work,
• 24:50
  that
• 24:50
  their
• 24:51
  style
• 24:51
  suits
• 24:52
  what
• 24:52
  you're
• 24:52
  trying
• 24:53
  to
• 24:53
  do
• 24:53
  with
• 24:53
  your
• 24:53
  visual
• 24:54
  content.
• 24:55
  And
• 24:55
  also
• 24:55
  I
• 24:56
  think
• 24:56
  something
• 24:56
  to
• 24:56
  bear
• 24:57
  in
• 24:57
  mind
• 24:57
  is
• 24:58
  your
• 24:58
  brand
• 24:58
  photographer
• 24:59
  is
• 24:59
  not
• 24:59
  just
• 25:00
  going
• 25:00
  to
• 25:00
  be
• 25:01
  your
• 25:01
  brand
• 25:01
  photographer.
• 25:02
  They're
• 25:02
  actually
• 25:02
  going
• 25:03
  to
• 25:03
  be
• 25:03
  a
• 25:03
  little
• 25:04
  bit
• 25:04
  of
• 25:04
  a
• 25:04
  mini
• 25:04
  business
• 25:05
  buddy,
• 25:05
  a
• 25:05
  business
• 25:06
  mentor.
• 25:06
  I
• 25:07
  know
• 25:07
  the
• 25:07
  brand
• 25:07
  photographers
• 25:08
  that
• 25:08
  I
• 25:09
  mentor
• 25:09
  and
• 25:09
  train,
• 25:10
  they're
• 25:10
  not
• 25:10
  just
• 25:11
  providing
• 25:11
  a
• 25:12
  gallery
• 25:12
  of
• 25:12
  images
• 25:13
  for
• 25:13
  their
• 25:14
  clients.
• 25:14
  They
• 25:15
  actually
• 25:15
  provide
• 25:15
  a
• 25:16
  lot
• 25:16
  of
• 25:16
  clear
• 25:17
  business
• 25:17
  and
• 25:18
  marketing
• 25:18
  guidance
• 25:19
  and
• 25:19
  advice.
• 25:20
  A
• 25:20
  lot
• 25:20
  of
• 25:20
  their
• 25:21
  clients,
• 25:21
  just
• 25:21
  the
• 25:21
  way
• 25:22
  a
• 25:22
  lot
• 25:22
  of
• 25:22
  my,
• 25:22
  my
• 25:23
  brand
• 25:23
  photography
• 25:24
  clients
• 25:24
  come
• 25:24
  out
• 25:24
  of
• 25:25
  the
• 25:25
  experiences
• 25:26
  with
• 25:27
  me
• 25:27
  saying
• 25:27
  things
• 25:28
  like,
• 25:28
  I
• 25:28
  feel
• 25:29
  so
• 25:29
  much
• 25:29
  more
• 25:29
  confident
• 25:30
  now
• 25:30
  in
• 25:30
  my
• 25:30
  marketing.
• 25:31
  I
• 25:31
  feel
• 25:32
  so
• 25:32
  much
• 25:32
  clearer
• 25:33
  on
• 25:33
  how
• 25:33
  to
• 25:33
  market
• 25:34
  myself.
• 25:34
  My
• 25:35
  brand
• 25:35
  photography
• 25:36
  clients
• 25:36
  as
• 25:36
  well
• 25:36
  as
• 25:36
  the
• 25:37
  photographers
• 25:37
  that
• 25:37
  I
• 25:38
  mentor,
• 25:38
  we
• 25:39
  provide
• 25:39
  to
• 25:39
  our
• 25:40
  business
• 25:40
  owner
• 25:41
  clients
• 25:41
  things
• 25:42
  like
• 25:42
  marketing
• 25:43
  hacks,
• 25:44
  checklists
• 25:45
  and
• 25:45
  sheets
• 25:45
  and
• 25:45
  guidance.
• 25:46
  We
• 25:47
  give
• 25:47
  content
• 25:48
  creation
• 25:48
  Services
• 25:49
  and
• 25:49
  guidance.
• 25:50
  I
• 25:50
  give
• 25:51
  my
• 25:51
  clients
• 25:52
  a
• 25:52
  lot
• 25:52
  of
• 25:52
  help
• 25:52
  with
• 25:53
  regards
• 25:53
  to
• 25:53
  what
• 25:53
  marketing
• 25:54
  content
• 25:55
  to
• 25:55
  put
• 25:55
  out
• 25:55
  there
• 25:55
  and
• 25:56
  what
• 25:56
  marketing
• 25:56
  is
• 25:56
  going
• 25:57
  to
• 25:57
  work
• 25:57
  for
• 25:57
  them.
• 25:57
  So
• 25:57
  it's
• 25:58
  not
• 25:58
  just
• 25:58
  a
• 25:59
  gallery
• 25:59
  of
• 25:59
  brand
• 25:59
  images,
• 26:00
  it's
• 26:00
  a
• 26:01
  hand,
• 26:01
  back
• 26:02
  hand,
• 26:02
  you
• 26:02
  know,
• 26:03
  hand
• 26:03
  holding
• 26:04
  exercise
• 26:04
  where
• 26:04
  we're
• 26:04
  almost
• 26:05
  going
• 26:05
  to
• 26:05
  be
• 26:05
  your
• 26:05
  mini
• 26:06
  marketing
• 26:06
  mentor.
• 26:07
  I
• 26:07
  think
• 26:08
  when
• 26:08
  you
• 26:08
  look
• 26:08
  at
• 26:08
  brand
• 26:09
  photography,
• 26:10
  sometimes
• 26:10
  it
• 26:10
  can
• 26:11
  be
• 26:11
  a
• 26:11
  bit
• 26:11
  bland
• 26:11
  and
• 26:12
  sometimes
• 26:12
  you
• 26:13
  just
• 26:13
  think
• 26:13
  that
• 26:13
  is
• 26:14
  perfect.
• 26:14
  And
• 26:14
  I
• 26:14
  know
• 26:15
  even
• 26:15
  in
• 26:15
  my
• 26:15
  own
• 26:15
  business,
• 26:16
  when
• 26:16
  I
• 26:16
  look
• 26:16
  back
• 26:17
  at
• 26:17
  some
• 26:17
  of
• 26:17
  my
• 26:17
  early
• 26:18
  years
• 26:18
  ago
• 26:18
  brand
• 26:19
  photos,
• 26:20
  I'm
• 26:20
  kind
• 26:20
  of
• 26:20
  stood
• 26:20
  there
• 26:21
  very
• 26:21
  formally
• 26:21
  with
• 26:22
  my
• 26:22
  cup
• 26:22
  of
• 26:22
  tea
• 26:22
  and
• 26:23
  I
• 26:23
  look
• 26:23
  back
• 26:23
  at
• 26:23
  them,
• 26:24
  I
• 26:24
  think
• 26:24
  that's
• 26:24
  not
• 26:24
  really
• 26:25
  me.
• 26:25
  Whereas
• 26:25
  then
• 26:25
  a
• 26:26
  little
• 26:26
  bit
• 26:26
  later
• 26:26
  down
• 26:26
  the
• 26:26
  line
• 26:27
  when
• 26:27
  I
• 26:27
  felt
• 26:27
  a
• 26:27
  bit
• 26:27
  more
• 26:27
  confident
• 26:28
  and
• 26:28
  had
• 26:28
  different
• 26:29
  photographers,
• 26:29
  you
• 26:29
  know,
• 26:30
  I
• 26:30
  started
• 26:30
  having
• 26:30
  photos
• 26:31
  on
• 26:31
  the
• 26:31
  carousel,
• 26:31
  which
• 26:32
  is
• 26:32
  much
• 26:32
  more
• 26:32
  me
• 26:33
  and
• 26:33
  much
• 26:33
  more
• 26:33
  fun
• 26:33
  and
• 26:34
  much
• 26:34
  more
• 26:34
  my
• 26:34
  personality.
• 26:35
  So
• 26:35
  how
• 26:35
  do
• 26:36
  you
• 26:36
  think
• 26:36
  as
• 26:36
  business
• 26:36
  owners
• 26:37
  we
• 26:37
  can
• 26:37
  inject
• 26:38
  that
• 26:38
  personality
• 26:39
  into
• 26:39
  our
• 26:39
  brand
• 26:40
  photo
• 26:40
  shoots?
• 26:40
  How
• 26:41
  do
• 26:41
  we
• 26:41
  take
• 26:41
  the
• 26:42
  idea
• 26:42
  of
• 26:42
  having
• 26:42
  a
• 26:42
  shoe
• 26:43
  and
• 26:43
  think,
• 26:43
  right,
• 26:43
  right.
• 26:44
  Because
• 26:44
  creatively
• 26:45
  I'm
• 26:45
  always
• 26:45
  like,
• 26:45
  I
• 26:45
  don't
• 26:46
  know
• 26:46
  what
• 26:46
  I
• 26:46
  should
• 26:46
  do
• 26:47
  to
• 26:47
  bring
• 26:47
  more
• 26:47
  Becca
• 26:48
  into
• 26:48
  this
• 26:48
  shoot.
• 26:48
  So
• 26:49
  any
• 26:49
  tips
• 26:49
  for
• 26:49
  us?
• 26:49
  Definitely
• 26:50
  think
• 26:50
  about
• 26:51
  what,
• 26:51
  what
• 26:51
  things
• 26:52
  do
• 26:52
  you
• 26:52
  love
• 26:52
  to
• 26:52
  do?
• 26:53
  Again,
• 26:53
  your
• 26:53
  chosen
• 26:54
  brand
• 26:54
  photographer
• 26:55
  will
• 26:55
  guide
• 26:56
  you
• 26:56
  through
• 26:56
  this
• 26:56
  process.
• 26:57
  We'll
• 26:57
  really
• 26:57
  get
• 26:58
  to
• 26:58
  know
• 26:58
  you
• 26:58
  and
• 26:58
  make
• 26:59
  some
• 26:59
  great
• 26:59
  suggestions.
• 27:00
  But
• 27:00
  from
• 27:01
  a
• 27:01
  business
• 27:01
  owner
• 27:01
  point
• 27:02
  of
• 27:02
  view,
• 27:02
  think
• 27:03
  about
• 27:03
  what
• 27:04
  would
• 27:04
  you
• 27:04
  like
• 27:05
  people
• 27:05
  to
• 27:05
  know
• 27:05
  about
• 27:06
  you
• 27:06
  and
• 27:06
  never
• 27:07
  go
• 27:07
  fall
• 27:07
  down
• 27:08
  the
• 27:08
  trap
• 27:08
  of
• 27:09
  thinking,
• 27:09
  well,
• 27:10
  I'm
• 27:10
  a
• 27:10
  bit
• 27:10
  boring.
• 27:10
  Nobody
• 27:11
  really,
• 27:11
  you
• 27:11
  know,
• 27:12
  there's
• 27:12
  nothing
• 27:12
  exciting
• 27:13
  about
• 27:13
  me
• 27:13
  me.
• 27:13
  There's
• 27:13
  no
• 27:14
  stories
• 27:14
  to
• 27:14
  tell.
• 27:15
  People
• 27:15
  buy
• 27:15
  from
• 27:15
  people.
• 27:16
  Even
• 27:16
  if
• 27:16
  it's
• 27:16
  something
• 27:17
  as
• 27:17
  simple
• 27:17
  as
• 27:17
  you're
• 27:18
  a
• 27:18
  dog
• 27:18
  lover,
• 27:18
  you
• 27:18
  love
• 27:19
  walking
• 27:19
  your
• 27:19
  dogs
• 27:19
  on
• 27:20
  the
• 27:20
  beach.
• 27:20
  That
• 27:20
  should
• 27:21
  definitely
• 27:21
  be
• 27:21
  part
• 27:22
  of
• 27:22
  your
• 27:22
  shoes.
• 27:23
  Because
• 27:23
  if
• 27:23
  you're
• 27:23
  a
• 27:23
  dog
• 27:24
  lover,
• 27:24
  you
• 27:24
  can
• 27:24
  bet
• 27:24
  your
• 27:25
  bottom
• 27:25
  dollar
• 27:25
  your
• 27:26
  ideal
• 27:26
  clients
• 27:26
  will
• 27:26
  probably
• 27:27
  be
• 27:27
  dog
• 27:27
  lovers
• 27:28
  too.
• 27:28
  So
• 27:28
  to
• 27:29
  see
• 27:29
  you
• 27:29
  walking
• 27:30
  the
• 27:30
  dog
• 27:30
  on
• 27:31
  the
• 27:31
  beach,
• 27:31
  enjoying
• 27:32
  that
• 27:32
  moment,
• 27:33
  if
• 27:33
  you're
• 27:33
  a
• 27:34
  makeup
• 27:34
  free
• 27:34
  girl,
• 27:35
  then
• 27:35
  be
• 27:35
  makeup
• 27:36
  free
• 27:36
  on
• 27:36
  your
• 27:37
  shoot.
• 27:37
  Don't
• 27:37
  try
• 27:38
  and
• 27:38
  be
• 27:38
  something
• 27:39
  you're
• 27:39
  not.
• 27:40
  Try
• 27:40
  and
• 27:40
  choose
• 27:41
  a
• 27:41
  brand
• 27:41
  photographer.
• 27:42
  This
• 27:42
  is
• 27:42
  what
• 27:42
  I
• 27:42
  was
• 27:42
  saying
• 27:43
  about
• 27:43
  that
• 27:43
  you
• 27:43
  feel
• 27:44
  comfortable
• 27:44
  enough
• 27:45
  with
• 27:45
  to
• 27:45
  just
• 27:45
  be
• 27:46
  yourself
• 27:46
  and
• 27:47
  do
• 27:47
  the
• 27:47
  things
• 27:47
  you
• 27:48
  love
• 27:48
  and
• 27:48
  inject
• 27:49
  your
• 27:49
  passion
• 27:50
  into
• 27:51
  those
• 27:51
  images.
• 27:52
  I
• 27:52
  love
• 27:52
  it
• 27:52
  when
• 27:53
  I
• 27:53
  ask
• 27:53
  my
• 27:54
  brand
• 27:54
  photography
• 27:55
  clients
• 27:55
  to
• 27:55
  bring
• 27:56
  a
• 27:56
  client
• 27:56
  into
• 27:57
  the
• 27:57
  shoot.
• 27:58
  And
• 27:58
  I
• 27:58
  always
• 27:58
  say,
• 27:58
  for
• 27:59
  instance,
• 27:59
  working
• 27:59
  with
• 27:59
  Dion,
• 28:00
  a
• 28:00
  yoga
• 28:01
  instructor,
• 28:01
  I've
• 28:01
  just
• 28:01
  done
• 28:02
  her
• 28:02
  second
• 28:02
  shoot
• 28:03
  with
• 28:03
  her,
• 28:03
  I
• 28:03
  always
• 28:04
  say
• 28:04
  bring
• 28:04
  in
• 28:04
  some
• 28:04
  of
• 28:04
  your
• 28:05
  favorite
• 28:05
  clients
• 28:05
  to
• 28:06
  be
• 28:06
  a
• 28:06
  part
• 28:06
  of
• 28:06
  the
• 28:06
  shoot
• 28:07
  and
• 28:07
  then
• 28:07
  you'll
• 28:07
  vibe
• 28:08
  with
• 28:08
  them
• 28:08
  and
• 28:08
  bounce
• 28:09
  with
• 28:09
  them.
• 28:09
  And
• 28:09
  I
• 28:09
  can
• 28:10
  see
• 28:10
  that
• 28:10
  the
• 28:10
  sparks
• 28:11
  in
• 28:11
  the
• 28:11
  relationship
• 28:12
  you
• 28:12
  have
• 28:12
  with
• 28:12
  your
• 28:12
  clients
• 28:13
  and
• 28:13
  I
• 28:13
  can
• 28:13
  see
• 28:13
  the
• 28:14
  joy
• 28:14
  and
• 28:14
  the
• 28:14
  smiles
• 28:15
  that
• 28:15
  that
• 28:15
  brings
• 28:16
  you.
• 28:16
  And
• 28:16
  then
• 28:16
  those
• 28:17
  images
• 28:17
  are
• 28:18
  going
• 28:18
  to
• 28:18
  inspire
• 28:19
  people
• 28:19
  that
• 28:19
  are
• 28:19
  thinking
• 28:20
  about
• 28:20
  booking
• 28:21
  a
• 28:21
  yoga
• 28:22
  yoga
• 28:22
  session.
• 28:23
  They'll
• 28:23
  see
• 28:23
  the
• 28:24
  genuine
• 28:24
  reactions
• 28:25
  and
• 28:25
  connections
• 28:25
  you've
• 28:26
  got
• 28:26
  with
• 28:26
  your
• 28:26
  clients
• 28:26
  and
• 28:26
  they'll
• 28:27
  want
• 28:27
  to
• 28:27
  book
• 28:27
  you
• 28:28
  over
• 28:28
  anyone
• 28:28
  else
• 28:29
  because
• 28:29
  they
• 28:29
  can
• 28:29
  see
• 28:30
  that
• 28:30
  we're
• 28:30
  bringing
• 28:30
  it
• 28:30
  to
• 28:30
  life
• 28:31
  in
• 28:31
  visual
• 28:31
  content.
• 28:32
  Love
• 28:32
  it.
• 28:33
  Now,
• 28:33
  this
• 28:33
  is
• 28:33
  a
• 28:33
  bit
• 28:33
  of
• 28:33
  a
• 28:33
  million
• 28:34
  dollar
• 28:34
  question,
• 28:34
  but
• 28:35
  what
• 28:35
  I
• 28:35
  want
• 28:35
  to
• 28:35
  know
• 28:36
  is
• 28:36
  in
• 28:36
  an
• 28:36
  ideal
• 28:37
  world,
• 28:37
  as
• 28:38
  a
• 28:38
  business
• 28:38
  owner,
• 28:38
  maybe
• 28:38
  you
• 28:38
  can
• 28:39
  answer
• 28:39
  what
• 28:39
  you
• 28:39
  do
• 28:39
  yourself.
• 28:40
  How
• 28:40
  frequently
• 28:41
  should
• 28:42
  refreshing
• 28:42
  our
• 28:42
  brand
• 28:43
  images,
• 28:43
  how
• 28:43
  often
• 28:43
  should
• 28:44
  we
• 28:44
  be
• 28:44
  having
• 28:44
  new
• 28:44
  shoots?
• 28:45
  At
• 28:45
  the
• 28:45
  minimum,
• 28:46
  once
• 28:47
  a
• 28:47
  year.
• 28:47
  I
• 28:47
  mean,
• 28:48
  a
• 28:48
  lot
• 28:48
  of
• 28:48
  my
• 28:48
  annual
• 28:49
  clients,
• 28:49
  they're
• 28:49
  having
• 28:50
  a
• 28:50
  shoot
• 28:50
  every
• 28:51
  quarter.
• 28:52
  Because
• 28:52
  what
• 28:52
  we
• 28:52
  have
• 28:53
  to
• 28:53
  remember
• 28:53
  is,
• 28:54
  particularly
• 28:54
  online,
• 28:55
  the
• 28:55
  world
• 28:55
  moves
• 28:56
  quickly.
• 28:57
  We're
• 28:57
  being
• 28:58
  subjected
• 28:59
  to
• 28:59
  and
• 28:59
  absorbing
• 29:00
  such
• 29:00
  a
• 29:01
  lot
• 29:01
  of
• 29:01
  visual
• 29:01
  content
• 29:02
  that
• 29:02
  if
• 29:03
  you
• 29:03
  end
• 29:03
  up
• 29:03
  using
• 29:04
  the
• 29:04
  same
• 29:04
  image
• 29:05
  time
• 29:05
  and
• 29:05
  time
• 29:06
  again,
• 29:06
  people
• 29:06
  are
• 29:07
  going
• 29:07
  to
• 29:07
  get
• 29:07
  blind
• 29:07
  to
• 29:07
  it.
• 29:08
  It's
• 29:08
  things
• 29:08
  like
• 29:08
  profile
• 29:09
  images
• 29:09
  on
• 29:09
  your
• 29:10
  social
• 29:10
  media
• 29:10
  that
• 29:11
  should
• 29:11
  be
• 29:11
  changed
• 29:11
  every
• 29:12
  month.
• 29:12
  Your
• 29:13
  posts,
• 29:13
  your
• 29:13
  reels
• 29:14
  with
• 29:14
  all
• 29:14
  the
• 29:14
  regular
• 29:15
  fresh
• 29:15
  visual
• 29:16
  content.
• 29:17
  Again,
• 29:17
  a
• 29:17
  lot
• 29:18
  of
• 29:18
  the
• 29:18
  brand
• 29:18
  photographers
• 29:19
  that
• 29:19
  I
• 29:19
  train,
• 29:19
  they'll
• 29:19
  do
• 29:20
  video
• 29:20
  content
• 29:20
  for
• 29:21
  you
• 29:21
  as
• 29:21
  well
• 29:21
  as
• 29:22
  still
• 29:22
  imagery,
• 29:23
  but
• 29:23
  that
• 29:23
  does
• 29:24
  need
• 29:24
  to
• 29:24
  be
• 29:24
  refreshed
• 29:25
  on
• 29:25
  a
• 29:25
  regular
• 29:26
  basis.
• 29:27
  So
• 29:27
  think
• 29:28
  about
• 29:28
  you
• 29:29
  as
• 29:29
  a
• 29:29
  business
• 29:29
  owner.
• 29:30
  Do
• 29:30
  you.
• 29:30
  Are
• 29:31
  you
• 29:31
  running
• 29:31
  a
• 29:31
  business
• 29:32
  where
• 29:32
  it's
• 29:33
  seasonal,
• 29:33
  like
• 29:34
  floristry?
• 29:35
  Do
• 29:35
  you
• 29:35
  have
• 29:35
  various
• 29:35
  seasons?
• 29:36
  So
• 29:36
  we
• 29:36
  need
• 29:36
  to
• 29:37
  capture
• 29:37
  those.
• 29:38
  Do
• 29:38
  you
• 29:38
  have,
• 29:38
  if
• 29:38
  you're
• 29:38
  a
• 29:39
  wedding
• 29:39
  dress
• 29:39
  designer,
• 29:40
  for
• 29:40
  instance,
• 29:40
  I
• 29:40
  know
• 29:41
  Caroline
• 29:41
  Castelliano
• 29:42
  who
• 29:42
  I
• 29:42
  used
• 29:42
  to
• 29:42
  work,
• 29:43
  worked
• 29:43
  for.
• 29:43
  She
• 29:44
  would
• 29:44
  have
• 29:44
  a
• 29:44
  collection
• 29:45
  every
• 29:45
  year.
• 29:45
  So
• 29:46
  is
• 29:46
  yearly
• 29:46
  going
• 29:46
  to
• 29:47
  be
• 29:47
  enough
• 29:47
  for
• 29:47
  you
• 29:48
  or
• 29:48
  would
• 29:48
  you
• 29:48
  like
• 29:48
  to
• 29:49
  showcase
• 29:49
  some
• 29:50
  winter
• 29:50
  weddings
• 29:50
  and
• 29:51
  some
• 29:51
  summer
• 29:51
  weddings
• 29:52
  or
• 29:52
  some
• 29:52
  spring
• 29:52
  weddings?
• 29:53
  So
• 29:53
  it
• 29:53
  very
• 29:53
  much
• 29:54
  can
• 29:54
  depend
• 29:55
  on
• 29:55
  your
• 29:55
  business,
• 29:55
  but
• 29:56
  at
• 29:56
  the
• 29:56
  very,
• 29:56
  very
• 29:57
  least,
• 29:57
  I'd
• 29:57
  say
• 29:57
  once
• 29:57
  a
• 29:58
  year,
• 29:58
  because
• 29:59
  we
• 29:59
  change
• 29:59
  as
• 30:00
  individuals
• 30:00
  as
• 30:00
  our
• 30:01
  business
• 30:01
  changes
• 30:02
  and
• 30:02
  we
• 30:02
  want
• 30:02
  our
• 30:03
  consumers
• 30:03
  to
• 30:04
  not
• 30:04
  get
• 30:04
  bored
• 30:05
  with
• 30:05
  our
• 30:05
  visual
• 30:05
  content.
• 30:06
  So
• 30:06
  really
• 30:07
  refreshing
• 30:07
  it
• 30:08
  in
• 30:08
  that
• 30:08
  way.
• 30:09
  And
• 30:09
  also
• 30:09
  can
• 30:09
  I
• 30:09
  tell
• 30:10
  a
• 30:10
  quick
• 30:10
  story,
• 30:11
  Becca,
• 30:11
  about
• 30:12
  the
• 30:12
  power
• 30:12
  of
• 30:12
  brand
• 30:13
  photography?
• 30:14
  This
• 30:14
  is
• 30:14
  a
• 30:14
  story
• 30:15
  of.
• 30:15
  It's
• 30:15
  actually
• 30:16
  me.
• 30:16
  I
• 30:16
  was
• 30:17
  the
• 30:17
  consumer.
• 30:17
  I
• 30:18
  had
• 30:18
  £100
• 30:19
  to
• 30:19
  spend
• 30:20
  on
• 30:20
  some
• 30:20
  flowers
• 30:21
  and
• 30:21
  this
• 30:21
  was
• 30:21
  going
• 30:22
  to
• 30:22
  be
• 30:22
  a
• 30:22
  flower
• 30:22
  display
• 30:23
  that
• 30:24
  I
• 30:24
  was
• 30:24
  going
• 30:24
  to
• 30:24
  use
• 30:24
  in
• 30:24
  a
• 30:25
  brand
• 30:25
  photography
• 30:26
  shoot.
• 30:26
  The
• 30:26
  shoot
• 30:26
  was
• 30:27
  with
• 30:27
  actually
• 30:27
  a
• 30:28
  mindset
• 30:28
  coach.
• 30:28
  But
• 30:29
  we
• 30:29
  wanted
• 30:29
  some
• 30:29
  flowers
• 30:30
  in
• 30:30
  the
• 30:30
  background.
• 30:30
  So
• 30:30
  I'm
• 30:31
  now
• 30:31
  shopping.
• 30:31
  I've
• 30:31
  come
• 30:32
  over
• 30:32
  to
• 30:32
  Spain.
• 30:32
  I'm
• 30:33
  new
• 30:33
  to
• 30:33
  the
• 30:33
  area,
• 30:33
  I
• 30:33
  don't
• 30:34
  know
• 30:34
  any
• 30:34
  florists.
• 30:34
  So
• 30:35
  I'm
• 30:35
  shopping
• 30:35
  for
• 30:35
  a
• 30:35
  florist.
• 30:36
  Florist
• 30:36
  with
• 30:36
  a
• 30:36
  budget
• 30:37
  of
• 30:37
  100
• 30:37
  quid.
• 30:37
  Had
• 30:38
  a
• 30:38
  couple
• 30:38
  of
• 30:38
  recommends,
• 30:39
  looked
• 30:39
  at
• 30:39
  florist
• 30:39
  number
• 30:40
  one
• 30:40
  on
• 30:40
  Instagram,
• 30:41
  and
• 30:41
  I
• 30:41
  can
• 30:41
  see
• 30:42
  beautiful
• 30:42
  flowers,
• 30:42
  beautiful
• 30:43
  flowers,
• 30:43
  beautiful
• 30:43
  flowers,
• 30:44
  beautiful
• 30:44
  flowers.
• 30:45
  Why
• 30:45
  wouldn't
• 30:45
  I
• 30:46
  choose
• 30:46
  that
• 30:46
  florist?
• 30:47
  I
• 30:47
  thought,
• 30:47
  I'll
• 30:47
  just
• 30:47
  go
• 30:48
  and
• 30:48
  have
• 30:48
  a
• 30:48
  look
• 30:48
  at
• 30:48
  the
• 30:48
  second
• 30:49
  place
• 30:49
  that
• 30:49
  was
• 30:50
  recommended
• 30:51
  to
• 30:51
  me.
• 30:51
  Now,
• 30:51
  on
• 30:51
  this
• 30:52
  second
• 30:52
  florist,
• 30:53
  she
• 30:53
  had
• 30:53
  clearly
• 30:54
  had
• 30:54
  a
• 30:55
  brown
• 30:55
  shoot,
• 30:55
  because
• 30:56
  now
• 30:56
  I
• 30:56
  can
• 30:57
  not
• 30:57
  only
• 30:57
  see
• 30:57
  beautiful
• 30:58
  flowers,
• 30:58
  beautiful
• 30:59
  flowers,
• 30:59
  but
• 30:59
  I
• 30:59
  can
• 31:00
  see
• 31:00
  the.
• 31:00
  I
• 31:00
  could
• 31:00
  see
• 31:01
  the
• 31:01
  florist,
• 31:01
  Fiona.
• 31:02
  I
• 31:02
  can
• 31:02
  see
• 31:02
  her
• 31:03
  in
• 31:03
  a
• 31:03
  florist
• 31:04
  shop.
• 31:04
  I
• 31:04
  can
• 31:04
  see
• 31:04
  her
• 31:05
  interacting
• 31:05
  with
• 31:05
  clients,
• 31:06
  the
• 31:06
  joy
• 31:06
  it's
• 31:07
  bringing
• 31:07
  her.
• 31:07
  I
• 31:08
  can
• 31:08
  see
• 31:08
  her
• 31:08
  in
• 31:08
  the
• 31:08
  flower
• 31:09
  market
• 31:09
  in
• 31:09
  the
• 31:09
  morning
• 31:10
  picking
• 31:10
  the
• 31:10
  blooms.
• 31:11
  I
• 31:11
  can
• 31:11
  see
• 31:11
  her
• 31:11
  outside
• 31:12
  putting
• 31:12
  the
• 31:13
  displays
• 31:13
  together.
• 31:14
  I
• 31:14
  actually
• 31:14
  saw
• 31:15
  images
• 31:15
  of
• 31:15
  her
• 31:16
  walking
• 31:16
  her
• 31:16
  dogs
• 31:17
  on
• 31:17
  the
• 31:17
  beach
• 31:17
  and
• 31:18
  that's
• 31:18
  what
• 31:19
  drew
• 31:19
  me
• 31:19
  to
• 31:19
  spend
• 31:19
  my
• 31:20
  money
• 31:20
  with
• 31:20
  her
• 31:21
  because
• 31:21
  I
• 31:21
  felt
• 31:22
  like
• 31:22
  I
• 31:22
  got
• 31:22
  to
• 31:22
  know
• 31:23
  her.
• 31:23
  Oh,
• 31:23
  she's
• 31:23
  a
• 31:24
  dog
• 31:24
  owner.
• 31:24
  She
• 31:24
  loves
• 31:25
  her
• 31:25
  flower
• 31:25
  street.
• 31:26
  Oh,
• 31:26
  look
• 31:26
  at
• 31:26
  her
• 31:26
  in
• 31:27
  the
• 31:27
  flower
• 31:27
  market.
• 31:27
  Look
• 31:28
  at
• 31:28
  her
• 31:28
  interacting
• 31:29
  with
• 31:29
  clients.
• 31:30
  So
• 31:30
  that
• 31:31
  is
• 31:31
  the
• 31:31
  power
• 31:32
  of
• 31:32
  having
• 31:32
  a
• 31:32
  brand
• 31:33
  shoot.
• 31:33
  I
• 31:33
  had
• 31:33
  a
• 31:33
  budget
• 31:34
  of
• 31:34
  100
• 31:34
  quid
• 31:35
  and
• 31:35
  I
• 31:35
  spelled
• 31:36
  spent
• 31:36
  it
• 31:36
  with
• 31:36
  Fiona
• 31:37
  purely
• 31:38
  because
• 31:38
  she
• 31:38
  had
• 31:39
  had
• 31:39
  a
• 31:39
  beautiful
• 31:40
  brand
• 31:41
  shoot
• 31:41
  and
• 31:41
  it
• 31:41
  was
• 31:42
  showcasing
• 31:42
  her,
• 31:43
  her
• 31:43
  vibe,
• 31:43
  her
• 31:44
  personality.
• 31:44
  And
• 31:45
  it
• 31:45
  drew
• 31:45
  me
• 31:45
  in
• 31:46
  as
• 31:46
  a
• 31:46
  client.
• 31:46
  Also
• 31:47
  makes
• 31:47
  it
• 31:47
  so
• 31:48
  much
• 31:48
  more
• 31:48
  memorable
• 31:48
  as
• 31:48
  well.
• 31:49
  I
• 31:49
  always
• 31:49
  think
• 31:49
  if
• 31:49
  you
• 31:49
  see
• 31:50
  lots
• 31:50
  of
• 31:50
  pictures
• 31:50
  of
• 31:50
  flowers,
• 31:51
  you
• 31:51
  can
• 31:51
  forget
• 31:52
  which
• 31:52
  business
• 31:52
  was
• 31:52
  which.
• 31:53
  But
• 31:53
  when
• 31:53
  you
• 31:53
  start
• 31:54
  seeing
• 31:54
  the
• 31:54
  faces,
• 31:55
  we're
• 31:55
  much
• 31:55
  more
• 31:56
  likely
• 31:56
  to
• 31:56
  remember
• 31:56
  it.
• 31:56
  And
• 31:57
  especially
• 31:57
  when
• 31:57
  people
• 31:58
  are
• 31:58
  turning
• 31:58
  up
• 31:58
  not
• 31:58
  only
• 31:59
  in
• 31:59
  their
• 31:59
  brand
• 31:59
  photos,
• 32:00
  but
• 32:00
  on
• 32:00
  the
• 32:00
  reels
• 32:00
  and
• 32:01
  on
• 32:01
  the
• 32:01
  lives,
• 32:01
  and
• 32:02
  you
• 32:02
  start
• 32:02
  to
• 32:02
  see
• 32:02
  the
• 32:02
  same
• 32:02
  face
• 32:03
  over
• 32:03
  and
• 32:03
  over
• 32:03
  again.
• 32:04
  That's
• 32:04
  when
• 32:04
  you
• 32:05
  remember
• 32:05
  that
• 32:05
  person.
• 32:05
  Whereas
• 32:06
  other.
• 32:06
  It's
• 32:07
  like,
• 32:07
  which
• 32:07
  of
• 32:07
  the
• 32:07
  many
• 32:08
  people
• 32:08
  that
• 32:08
  I
• 32:08
  looked
• 32:09
  at
• 32:09
  who
• 32:09
  all
• 32:09
  had
• 32:10
  flowers
• 32:10
  that
• 32:10
  look
• 32:10
  kind
• 32:10
  of
• 32:11
  the
• 32:11
  same,
• 32:11
  was
• 32:11
  it
• 32:12
  that
• 32:12
  I
• 32:12
  liked
• 32:12
  the
• 32:12
  best?
• 32:12
  It's
• 32:12
  definitely,
• 32:13
  definitely
• 32:13
  true.
• 32:14
  Now,
• 32:14
  we
• 32:14
  talked
• 32:14
  a
• 32:14
  lot
• 32:15
  about
• 32:15
  brand
• 32:15
  photography
• 32:15
  and
• 32:16
  why
• 32:16
  we
• 32:16
  think
• 32:16
  it's
• 32:16
  important.
• 32:16
  I
• 32:17
  want
• 32:17
  to
• 32:17
  go
• 32:17
  back
• 32:17
  briefly
• 32:18
  to
• 32:18
  the
• 32:18
  business
• 32:19
  side
• 32:19
  of
• 32:19
  things
• 32:19
  because
• 32:19
  you
• 32:20
  do
• 32:20
  work
• 32:20
  with
• 32:21
  a
• 32:21
  lot
• 32:21
  of
• 32:21
  business
• 32:21
  owners,
• 32:21
  you
• 32:22
  work
• 32:22
  with
• 32:22
  a
• 32:22
  lot
• 32:22
  of
• 32:22
  photographers,
• 32:23
  and
• 32:23
  we
• 32:24
  talked
• 32:24
  earlier
• 32:24
  about
• 32:24
  mistakes
• 32:25
  you
• 32:25
  made
• 32:25
  in
• 32:25
  your
• 32:26
  business.
• 32:26
  Are
• 32:26
  there
• 32:26
  any
• 32:27
  common
• 32:27
  mistakes?
• 32:27
  You
• 32:28
  see
• 32:28
  that
• 32:28
  when
• 32:28
  clients
• 32:29
  come
• 32:29
  to
• 32:29
  you,
• 32:29
  when
• 32:30
  photographers
• 32:30
  come
• 32:30
  to
• 32:30
  you,
• 32:31
  that
• 32:31
  they're
• 32:32
  making
• 32:32
  in
• 32:32
  their
• 32:32
  business.
• 32:33
  So
• 32:34
  I
• 32:34
  would
• 32:34
  say
• 32:34
  photographers
• 32:36
  in
• 32:36
  the
• 32:36
  main,
• 32:37
  a
• 32:37
  lot
• 32:37
  of
• 32:37
  the
• 32:37
  time,
• 32:38
  they're
• 32:38
  lacking
• 32:39
  confidence.
• 32:39
  So
• 32:40
  it's
• 32:40
  not
• 32:40
  necessarily
• 32:40
  a
• 32:41
  mistake,
• 32:42
  but
• 32:42
  it's
• 32:42
  a
• 32:42
  lacking
• 32:43
  confidence
• 32:44
  in
• 32:45
  being
• 32:45
  visible,
• 32:46
  in
• 32:46
  putting
• 32:46
  themselves
• 32:47
  out
• 32:47
  there.
• 32:48
  A
• 32:48
  lot
• 32:48
  of
• 32:48
  the
• 32:48
  photographers
• 32:49
  that
• 32:49
  come
• 32:49
  to
• 32:49
  me
• 32:50
  are
• 32:50
  maybe
• 32:50
  wedding
• 32:51
  photographers
• 32:52
  or
• 32:52
  maybe
• 32:52
  baby
• 32:52
  photographers.
• 32:53
  They've
• 32:53
  not
• 32:54
  yet
• 32:54
  dabbled
• 32:54
  in
• 32:55
  brand,
• 32:55
  so
• 32:56
  they
• 32:56
  are.
• 32:56
  They
• 32:57
  haven't
• 32:57
  actually
• 32:57
  been
• 32:58
  marketing
• 32:58
  themselves
• 32:59
  and
• 32:59
  visibly
• 33:00
  showing
• 33:00
  themselves
• 33:01
  and
• 33:01
  their
• 33:02
  vibe
• 33:02
  and
• 33:02
  their
• 33:02
  personality.
• 33:04
  So
• 33:04
  I
• 33:04
  would
• 33:04
  say
• 33:04
  that's
• 33:05
  definitely
• 33:05
  a
• 33:06
  great
• 33:06
  change
• 33:07
  to
• 33:07
  make
• 33:07
  to
• 33:07
  all
• 33:08
  businesses
• 33:08
  having
• 33:08
  that
• 33:09
  confidence
• 33:10
  to
• 33:10
  show
• 33:10
  up,
• 33:11
  to
• 33:11
  show
• 33:11
  yourself,
• 33:12
  to
• 33:12
  shine
• 33:13
  a
• 33:13
  light
• 33:13
  on
• 33:14
  you
• 33:14
  and
• 33:14
  your
• 33:14
  face.
• 33:14
  Denise
• 33:15
  Duffield
• 33:15
  Thomas,
• 33:16
  I
• 33:16
  love
• 33:16
  her.
• 33:16
  If
• 33:17
  you've
• 33:17
  not
• 33:17
  read
• 33:17
  her
• 33:17
  book,
• 33:18
  it's
• 33:18
  amazing.
• 33:19
  Get
• 33:19
  rich,
• 33:19
  lucky
• 33:20
  bitch.
• 33:20
  But
• 33:20
  she
• 33:21
  would
• 33:21
  say
• 33:21
  your
• 33:22
  face
• 33:22
  is
• 33:22
  your
• 33:22
  fortune.
• 33:23
  And
• 33:23
  that
• 33:24
  ties
• 33:24
  into
• 33:24
  all
• 33:25
  business
• 33:25
  ownership.
• 33:25
  Owners,
• 33:26
  we
• 33:26
  all
• 33:26
  need
• 33:27
  to
• 33:27
  have
• 33:28
  the
• 33:28
  balls,
• 33:29
  the
• 33:29
  confidence
• 33:30
  to
• 33:30
  stand
• 33:30
  up
• 33:31
  and
• 33:31
  show
• 33:31
  our
• 33:31
  face
• 33:32
  and
• 33:32
  really
• 33:33
  attract
• 33:33
  our
• 33:33
  ideal
• 33:34
  clients
• 33:34
  to
• 33:34
  us
• 33:35
  by
• 33:35
  standing
• 33:35
  up
• 33:36
  for
• 33:36
  who
• 33:36
  we
• 33:36
  are
• 33:36
  and
• 33:37
  the
• 33:37
  magic
• 33:37
  and
• 33:37
  the
• 33:37
  spark
• 33:38
  that
• 33:38
  we've
• 33:38
  got.
• 33:39
  So,
• 33:39
  yeah,
• 33:39
  that's
• 33:39
  definitely
• 33:40
  not
• 33:40
  necessarily
• 33:41
  a
• 33:41
  mistake,
• 33:41
  but
• 33:41
  some
• 33:42
  something
• 33:42
  to
• 33:43
  strive
• 33:43
  for.
• 33:44
  Yeah,
• 33:44
  and
• 33:44
  it
• 33:44
  is
• 33:45
  kind
• 33:45
  of
• 33:45
  a
• 33:45
  mistake
• 33:45
  because
• 33:46
  I
• 33:46
  think
• 33:46
  the
• 33:46
  mistake
• 33:46
  is
• 33:46
  we
• 33:47
  think
• 33:47
  we
• 33:47
  can
• 33:47
  succeed
• 33:48
  without
• 33:48
  being
• 33:48
  visible
• 33:49
  or
• 33:49
  we
• 33:49
  think
• 33:49
  we
• 33:49
  can
• 33:50
  succeed
• 33:50
  without
• 33:50
  putting
• 33:51
  our
• 33:51
  face
• 33:51
  out
• 33:51
  there.
• 33:51
  But
• 33:52
  actually
• 33:52
  if
• 33:53
  no
• 33:53
  one
• 33:53
  knows
• 33:53
  we
• 33:53
  exist,
• 33:54
  then
• 33:54
  we're
• 33:54
  not
• 33:54
  actually
• 33:55
  going
• 33:55
  to
• 33:55
  sell
• 33:55
  anything.
• 33:55
  And
• 33:56
  we
• 33:56
  need
• 33:56
  to
• 33:56
  get
• 33:56
  past
• 33:57
  that
• 33:57
  block
• 33:57
  of
• 33:57
  and
• 33:57
  realize
• 33:58
  the
• 33:58
  more
• 33:58
  people
• 33:58
  that
• 33:59
  know
• 33:59
  we
• 33:59
  exist
• 33:59
  and
• 33:59
  the
• 33:59
  more
• 34:00
  we
• 34:00
  put
• 34:00
  ourselves
• 34:00
  out
• 34:00
  there,
• 34:01
  the
• 34:01
  more
• 34:01
  likely
• 34:01
  it
• 34:02
  is
• 34:02
  that
• 34:02
  work
• 34:02
  is
• 34:02
  going
• 34:03
  to
• 34:03
  come
• 34:03
  in
• 34:03
  and
• 34:03
  that
• 34:03
  if
• 34:04
  we're
• 34:04
  confident,
• 34:04
  that
• 34:05
  shines
• 34:05
  out
• 34:06
  as
• 34:06
  well
• 34:06
  to
• 34:06
  our
• 34:06
  clients
• 34:07
  and
• 34:07
  they're
• 34:07
  more
• 34:07
  likely
• 34:07
  to
• 34:08
  want
• 34:08
  to
• 34:08
  go
• 34:08
  ahead
• 34:08
  and
• 34:08
  work
• 34:08
  with
• 34:09
  us.
• 34:09
  Now,
• 34:09
  obviously,
• 34:09
  marketing
• 34:10
  is
• 34:11
  my
• 34:11
  main
• 34:11
  thing,
• 34:12
  so
• 34:12
  marketing
• 34:12
  is
• 34:12
  what
• 34:12
  I
• 34:12
  talk
• 34:13
  about
• 34:13
  a
• 34:13
  lot.
• 34:13
  And
• 34:13
  so
• 34:13
  one
• 34:14
  of
• 34:14
  the
• 34:14
  things
• 34:14
  I've
• 34:14
  been
• 34:14
  trying
• 34:14
  to
• 34:15
  do
• 34:15
  recently
• 34:15
  with
• 34:15
  my
• 34:15
  guests
• 34:16
  is
• 34:16
  to
• 34:16
  talk
• 34:16
  to
• 34:16
  them
• 34:17
  about
• 34:17
  right
• 34:17
  now
• 34:18
  as
• 34:18
  we
• 34:18
  record
• 34:19
  this
• 34:19
  podcast,
• 34:19
  what's
• 34:20
  working
• 34:20
  for
• 34:20
  them,
• 34:20
  marketing
• 34:21
  wise.
• 34:21
  So
• 34:22
  right
• 34:22
  now,
• 34:22
  as
• 34:23
  we're
• 34:23
  at
• 34:23
  the
• 34:23
  start
• 34:23
  of
• 34:23
  2025,
• 34:25
  where
• 34:25
  are
• 34:25
  you
• 34:25
  finding
• 34:25
  most
• 34:26
  of
• 34:26
  your
• 34:26
  clients
• 34:26
  are
• 34:26
  coming
• 34:27
  from
• 34:27
  and
• 34:27
  what's
• 34:27
  working
• 34:28
  for
• 34:28
  you
• 34:28
  from
• 34:29
  a
• 34:29
  market
• 34:29
  perspective?
• 34:30
  Okay,
• 34:30
  so
• 34:31
  love
• 34:31
  talking
• 34:32
  marketing.
• 34:32
  This
• 34:32
  is
• 34:32
  super
• 34:33
  exciting.
• 34:34
  So
• 34:34
  for
• 34:34
  me,
• 34:34
  from
• 34:34
  a
• 34:34
  marketing
• 34:35
  perspective,
• 34:36
  it's
• 34:36
  always
• 34:36
  important
• 34:36
  to
• 34:37
  have
• 34:37
  what
• 34:37
  I
• 34:37
  call
• 34:38
  multiple
• 34:38
  marketing
• 34:39
  pillars.
• 34:40
  If
• 34:40
  you
• 34:40
  imagine
• 34:40
  the
• 34:41
  roof
• 34:41
  of
• 34:41
  your
• 34:41
  business,
• 34:42
  if
• 34:42
  you
• 34:42
  only
• 34:43
  have
• 34:43
  one
• 34:43
  marketing
• 34:44
  pillar,
• 34:44
  such
• 34:45
  as
• 34:45
  social
• 34:45
  media,
• 34:45
  you
• 34:46
  find
• 34:46
  a
• 34:46
  lot
• 34:46
  of
• 34:46
  photographers,
• 34:47
  that's
• 34:47
  a
• 34:48
  mistake
• 34:48
  they
• 34:48
  make.
• 34:48
  And
• 34:49
  a
• 34:49
  lot
• 34:49
  of
• 34:49
  business
• 34:49
  owners,
• 34:50
  they
• 34:50
  are
• 34:50
  reliant
• 34:50
  on
• 34:51
  Social
• 34:51
  media
• 34:51
  for
• 34:52
  all
• 34:52
  of
• 34:52
  their
• 34:52
  marketing.
• 34:53
  Now
• 34:53
  you
• 34:53
  imagine
• 34:53
  a
• 34:53
  roof
• 34:54
  with
• 34:54
  one
• 34:54
  pillar,
• 34:55
  it's
• 34:55
  very
• 34:55
  quickly
• 34:56
  going
• 34:56
  to
• 34:56
  fall
• 34:57
  down.
• 34:57
  So
• 34:57
  I
• 34:58
  always
• 34:58
  say
• 34:58
  you
• 34:58
  really
• 34:59
  should
• 34:59
  have
• 34:59
  multiple
• 35:00
  marketing
• 35:00
  pillars.
• 35:00
  Pillars
• 35:01
  holding
• 35:01
  up
• 35:02
  the
• 35:02
  roof
• 35:02
  of
• 35:02
  your
• 35:02
  business
• 35:03
  not
• 35:03
  only
• 35:03
  to
• 35:04
  nurture
• 35:05
  and
• 35:05
  engage
• 35:06
  your
• 35:06
  audience,
• 35:07
  take
• 35:07
  them
• 35:07
  down
• 35:08
  that
• 35:08
  know
• 35:08
  like
• 35:08
  and
• 35:08
  trust
• 35:09
  journey,
• 35:09
  but
• 35:10
  also
• 35:10
  to
• 35:10
  drip
• 35:11
  feed
• 35:11
  your
• 35:11
  business
• 35:12
  with
• 35:12
  new
• 35:12
  leads,
• 35:13
  with
• 35:13
  new
• 35:13
  inquiries
• 35:14
  to
• 35:14
  grow
• 35:15
  your
• 35:15
  audience.
• 35:16
  So
• 35:16
  multiple
• 35:16
  marketing
• 35:17
  pillars
• 35:17
  in
• 35:18
  terms
• 35:18
  of
• 35:18
  social
• 35:18
  media
• 35:19
  could
• 35:19
  be
• 35:19
  one,
• 35:20
  networking
• 35:21
  could
• 35:21
  be
• 35:21
  another.
• 35:22
  Collaborations,
• 35:23
  strategic
• 35:24
  partnerships
• 35:25
  with
• 35:25
  businesses
• 35:25
  that
• 35:26
  are
• 35:26
  already
• 35:26
  dealing
• 35:27
  with
• 35:27
  an
• 35:27
  audience
• 35:28
  of
• 35:28
  of
• 35:28
  your
• 35:29
  ideal
• 35:29
  clients.
• 35:30
  PR
• 35:31
  maybe
• 35:31
  email
• 35:32
  marketing
• 35:33
  lead
• 35:33
  magnet
• 35:33
  they
• 35:34
  are,
• 35:34
  that's
• 35:34
  another
• 35:35
  great
• 35:35
  marketing
• 35:36
  pillar.
• 35:36
  So
• 35:37
  definitely
• 35:37
  if
• 35:37
  you're
• 35:37
  someone
• 35:38
  that's
• 35:38
  looking
• 35:38
  great
• 35:39
  time
• 35:39
  of
• 35:39
  year
• 35:39
  to
• 35:40
  look
• 35:40
  at
• 35:40
  this
• 35:40
  year
• 35:41
  and
• 35:41
  refresh
• 35:41
  on
• 35:41
  your
• 35:42
  marketing,
• 35:42
  make
• 35:43
  sure
• 35:43
  you
• 35:43
  have
• 35:43
  these
• 35:44
  multiple
• 35:44
  marketing
• 35:45
  pillars
• 35:45
  that
• 35:45
  are
• 35:46
  nurturing
• 35:46
  and
• 35:47
  engaging
• 35:47
  your
• 35:47
  current
• 35:48
  audience
• 35:48
  or
• 35:49
  aiming
• 35:49
  to
• 35:49
  grow
• 35:50
  and
• 35:50
  bring
• 35:51
  in
• 35:51
  those
• 35:51
  new
• 35:51
  leads
• 35:51
  and
• 35:51
  inquiries.
• 35:52
  You
• 35:52
  need
• 35:52
  to
• 35:53
  so
• 35:53
  important
• 35:54
  to
• 35:54
  have
• 35:54
  multiple
• 35:55
  streams
• 35:55
  and
• 35:55
  not
• 35:55
  all
• 35:56
  the
• 35:56
  streams
• 35:56
  will
• 35:56
  always
• 35:56
  be
• 35:57
  equal
• 35:57
  all
• 35:57
  of
• 35:57
  the
• 35:57
  time
• 35:57
  and
• 35:58
  there'll
• 35:58
  be
• 35:58
  fluctuation
• 35:59
  between
• 35:59
  where
• 35:59
  the
• 35:59
  good
• 35:59
  stuff
• 36:00
  comes
• 36:00
  from
• 36:00
  from
• 36:00
  I
• 36:00
  know
• 36:00
  email
• 36:01
  marketing
• 36:01
  is
• 36:01
  a
• 36:01
  huge
• 36:02
  part
• 36:02
  of
• 36:02
  your
• 36:02
  strategy
• 36:03
  when
• 36:03
  it
• 36:03
  comes
• 36:03
  to
• 36:04
  getting
• 36:04
  clients.
• 36:05
  Do
• 36:05
  you
• 36:05
  think
• 36:05
  most
• 36:05
  of
• 36:06
  your
• 36:06
  clients
• 36:06
  come
• 36:07
  through
• 36:07
  your
• 36:07
  email
• 36:07
  marketing
• 36:08
  or
• 36:08
  do
• 36:08
  you
• 36:08
  get
• 36:08
  more
• 36:08
  from
• 36:09
  the
• 36:09
  networking
• 36:09
  and
• 36:09
  the
• 36:09
  people
• 36:10
  you
• 36:10
  meet
• 36:10
  or
• 36:10
  is
• 36:10
  it
• 36:10
  kind
• 36:10
  of
• 36:11
  equal?
• 36:11
  I
• 36:11
  think
• 36:11
  it
• 36:11
  all
• 36:12
  works
• 36:12
  together.
• 36:13
  I
• 36:13
  for
• 36:13
  my
• 36:14
  brand
• 36:14
  photography
• 36:14
  business
• 36:15
  networking
• 36:16
  is
• 36:16
  a
• 36:16
  very,
• 36:16
  very
• 36:17
  powerful
• 36:17
  marketing
• 36:18
  pillar.
• 36:18
  So
• 36:18
  go
• 36:19
  into
• 36:19
  the
• 36:19
  networking
• 36:20
  groups,
• 36:20
  mixing
• 36:20
  with
• 36:20
  all
• 36:21
  the
• 36:21
  business
• 36:21
  owners,
• 36:22
  starting
• 36:22
  the
• 36:22
  connection,
• 36:23
  starting
• 36:23
  the
• 36:23
  relationship,
• 36:24
  getting
• 36:25
  to
• 36:25
  know
• 36:25
  people,
• 36:25
  people
• 36:26
  buy
• 36:26
  from
• 36:26
  people,
• 36:26
  people.
• 36:27
  But
• 36:27
  then
• 36:27
  once
• 36:27
  I
• 36:28
  have
• 36:28
  met
• 36:28
  someone,
• 36:29
  I
• 36:29
  make
• 36:30
  it
• 36:30
  my
• 36:30
  business
• 36:31
  to
• 36:31
  welcome
• 36:32
  them
• 36:32
  into
• 36:32
  my
• 36:32
  world
• 36:32
  and
• 36:33
  to
• 36:33
  make
• 36:33
  sure
• 36:33
  they
• 36:33
  stay
• 36:33
  in
• 36:34
  my
• 36:34
  world.
• 36:34
  So
• 36:34
  I'll
• 36:34
  use
• 36:35
  my
• 36:35
  lead
• 36:35
  magnet
• 36:36
  to
• 36:36
  get
• 36:36
  them
• 36:36
  on
• 36:36
  my
• 36:36
  email
• 36:37
  list.
• 36:37
  I'll
• 36:37
  make
• 36:38
  sure
• 36:38
  they're
• 36:38
  following
• 36:39
  me
• 36:39
  on
• 36:39
  socials
• 36:39
  and
• 36:40
  I'll
• 36:40
  go
• 36:40
  and
• 36:40
  follow
• 36:41
  them.
• 36:41
  I'll
• 36:41
  make
• 36:42
  sure
• 36:42
  I
• 36:42
  do
• 36:42
  what
• 36:43
  I
• 36:43
  call
• 36:43
  winking
• 36:44
  and
• 36:44
  wooing
• 36:44
  which
• 36:45
  is
• 36:45
  just
• 36:45
  engaging
• 36:46
  with
• 36:46
  them
• 36:47
  on
• 36:47
  social
• 36:47
  media
• 36:48
  in
• 36:48
  a
• 36:48
  bid
• 36:48
  to
• 36:49
  deepen
• 36:49
  the
• 36:50
  relationship,
• 36:50
  to
• 36:51
  deepen
• 36:51
  the
• 36:51
  connection.
• 36:52
  So
• 36:52
  all
• 36:53
  of
• 36:53
  the
• 36:53
  marketing
• 36:53
  pillars
• 36:54
  I
• 36:54
  think
• 36:54
  work
• 36:55
  together.
• 36:55
  Network
• 36:56
  networking,
• 36:57
  going
• 36:58
  to
• 36:58
  networking
• 36:58
  groups
• 36:58
  is
• 36:59
  brilliant
• 36:59
  for
• 36:59
  brand
• 36:59
  photographers.
• 37:00
  My
• 37:01
  lead
• 37:01
  magnet.
• 37:02
  And
• 37:02
  then
• 37:02
  obviously
• 37:02
  through
• 37:02
  to
• 37:03
  my
• 37:03
  email
• 37:03
  marketing.
• 37:04
  Absolutely
• 37:04
  work
• 37:05
  in
• 37:05
  a
• 37:05
  treat
• 37:05
  as
• 37:05
  well
• 37:06
  because
• 37:06
  that
• 37:06
  means
• 37:07
  I'm
• 37:07
  leading
• 37:07
  with
• 37:08
  value.
• 37:08
  So
• 37:09
  I'm
• 37:09
  giving
• 37:09
  my
• 37:10
  business
• 37:10
  owner,
• 37:11
  if
• 37:11
  I
• 37:12
  meet
• 37:12
  a
• 37:12
  new
• 37:12
  business
• 37:12
  owner,
• 37:13
  I
• 37:13
  will
• 37:14
  make
• 37:14
  sure
• 37:14
  they
• 37:15
  sign
• 37:15
  up
• 37:15
  to
• 37:15
  my
• 37:15
  lead
• 37:16
  magnet
• 37:16
  which
• 37:16
  at
• 37:16
  the
• 37:16
  minute
• 37:17
  is
• 37:17
  five
• 37:17
  steps
• 37:18
  to
• 37:18
  being
• 37:18
  more
• 37:18
  visible
• 37:19
  in
• 37:19
  your
• 37:19
  business
• 37:19
  business.
• 37:20
  So
• 37:20
  it's
• 37:20
  something
• 37:20
  of
• 37:21
  value.
• 37:21
  They're
• 37:21
  getting
• 37:22
  and
• 37:22
  then
• 37:23
  they're
• 37:23
  also
• 37:23
  on
• 37:23
  my
• 37:23
  email
• 37:24
  list
• 37:24
  so
• 37:24
  I
• 37:24
  can
• 37:24
  regularly
• 37:25
  email
• 37:25
  and
• 37:25
  that
• 37:26
  email
• 37:26
  marketing
• 37:26
  can
• 37:26
  be
• 37:27
  a
• 37:27
  slow
• 37:27
  burner.
• 37:28
  But
• 37:28
  once
• 37:28
  they're
• 37:28
  on
• 37:28
  your
• 37:29
  email
• 37:29
  list
• 37:29
  that
• 37:30
  you're
• 37:30
  regularly
• 37:31
  having
• 37:31
  that
• 37:32
  communication
• 37:32
  with
• 37:32
  them
• 37:33
  so
• 37:33
  you're
• 37:33
  keeping
• 37:34
  yourself
• 37:34
  top
• 37:35
  of
• 37:35
  mind.
• 37:36
  What's
• 37:36
  powerful
• 37:37
  about
• 37:37
  those
• 37:37
  two
• 37:38
  strategies
• 37:38
  is
• 37:39
  that
• 37:39
  you're
• 37:39
  in
• 37:39
  control
• 37:40
  pretty
• 37:40
  much
• 37:41
  of
• 37:41
  both
• 37:41
  of
• 37:41
  them.
• 37:42
  And
• 37:42
  the
• 37:42
  thing
• 37:43
  with
• 37:43
  social
• 37:43
  media,
• 37:43
  we
• 37:44
  know
• 37:44
  that
• 37:44
  they
• 37:44
  can
• 37:44
  change
• 37:44
  things,
• 37:45
  take
• 37:45
  things
• 37:45
  away,
• 37:46
  remove
• 37:46
  our
• 37:46
  accounts
• 37:47
  at
• 37:47
  any
• 37:47
  time
• 37:47
  time.
• 37:48
  But
• 37:48
  with
• 37:48
  the
• 37:48
  two
• 37:48
  things
• 37:49
  that
• 37:49
  are
• 37:49
  working
• 37:49
  best
• 37:49
  for
• 37:50
  you,
• 37:50
  the
• 37:50
  networking
• 37:51
  and
• 37:51
  the
• 37:51
  email
• 37:51
  marketing,
• 37:52
  you're
• 37:52
  kind
• 37:52
  of
• 37:52
  in
• 37:53
  the
• 37:53
  driving
• 37:53
  seat
• 37:53
  and
• 37:54
  you
• 37:54
  hold
• 37:55
  the
• 37:55
  keys
• 37:55
  to
• 37:56
  keeping
• 37:56
  that.
• 37:56
  And
• 37:57
  so
• 37:57
  it
• 37:57
  always
• 37:57
  concerns
• 37:58
  me
• 37:58
  that
• 37:58
  more
• 37:59
  people
• 37:59
  don't
• 37:59
  pay
• 38:00
  attention
• 38:00
  to
• 38:01
  these
• 38:01
  kind
• 38:01
  of
• 38:01
  things
• 38:01
  because
• 38:02
  I
• 38:02
  think
• 38:02
  the
• 38:02
  shiny
• 38:03
  object
• 38:03
  syndrome,
• 38:04
  the
• 38:04
  oh
• 38:04
  Tick
• 38:04
  Tock's
• 38:05
  new,
• 38:05
  Instagram's
• 38:06
  new
• 38:06
  threads
• 38:06
  is
• 38:06
  new.
• 38:06
  I
• 38:07
  want
• 38:07
  to
• 38:07
  be
• 38:07
  there.
• 38:07
  I
• 38:07
  get
• 38:07
  the
• 38:08
  dopamine
• 38:08
  hit
• 38:08
  is
• 38:08
  instant
• 38:09
  response.
• 38:09
  You
• 38:09
  know,
• 38:10
  all
• 38:10
  of
• 38:10
  that
• 38:10
  thing.
• 38:10
  Sometimes
• 38:11
  we're
• 38:11
  spending
• 38:12
  so
• 38:12
  much
• 38:12
  of
• 38:12
  our
• 38:12
  time
• 38:13
  on
• 38:13
  that
• 38:13
  that
• 38:14
  and
• 38:14
  we're
• 38:14
  actually
• 38:14
  not
• 38:15
  doing
• 38:15
  the
• 38:15
  two
• 38:15
  things
• 38:16
  that
• 38:16
  you've
• 38:16
  just
• 38:16
  talked
• 38:16
  about
• 38:17
  which
• 38:17
  can
• 38:17
  be
• 38:17
  the
• 38:17
  most
• 38:18
  powerful.
• 38:18
  Absolutely
• 38:19
  agree.
• 38:19
  Definitely.
• 38:20
  It's,
• 38:20
  it's
• 38:21
  tough
• 38:21
  because
• 38:21
  we're
• 38:21
  all
• 38:22
  slightly
• 38:22
  addicted
• 38:23
  to
• 38:23
  social
• 38:23
  media.
• 38:24
  The
• 38:24
  scroll,
• 38:25
  the
• 38:25
  having
• 38:25
  a
• 38:25
  look
• 38:26
  at
• 38:26
  the
• 38:26
  funny
• 38:26
  videos.
• 38:26
  For
• 38:27
  me
• 38:27
  it's
• 38:27
  cat
• 38:27
  and
• 38:27
  dog
• 38:28
  stuff.
• 38:28
  I'm
• 38:28
  obsessed.
• 38:29
  Obsessed.
• 38:30
  But
• 38:31
  yeah,
• 38:31
  it's
• 38:31
  really
• 38:31
  important.
• 38:32
  I
• 38:32
  mean
• 38:32
  that's
• 38:32
  one
• 38:33
  of
• 38:33
  the
• 38:33
  great
• 38:33
  things
• 38:34
  to
• 38:34
  do
• 38:34
  as
• 38:34
  a
• 38:35
  business
• 38:35
  owner
• 38:36
  to
• 38:36
  make
• 38:36
  sure
• 38:36
  you
• 38:36
  are
• 38:37
  very
• 38:37
  strict
• 38:37
  on
• 38:38
  your
• 38:38
  time
• 38:38
  boundaries,
• 38:39
  you're
• 38:39
  not
• 38:39
  getting
• 38:39
  pulled
• 38:39
  into
• 38:40
  scrolling
• 38:40
  and
• 38:41
  you
• 38:41
  are,
• 38:41
  are
• 38:41
  making
• 38:42
  sure
• 38:42
  you
• 38:42
  spend
• 38:42
  time
• 38:43
  on
• 38:43
  your
• 38:43
  marketing.
• 38:43
  But
• 38:44
  those
• 38:44
  marketing
• 38:44
  pillars
• 38:45
  that
• 38:45
  are
• 38:45
  going
• 38:45
  to
• 38:45
  make
• 38:46
  the
• 38:46
  difference.
• 38:46
  Incredible.
• 38:47
  Now
• 38:47
  you
• 38:47
  mentioned
• 38:48
  your
• 38:48
  free
• 38:49
  marketing
• 38:50
  lead
• 38:50
  magnet
• 38:51
  that
• 38:51
  you
• 38:51
  have
• 38:51
  and
• 38:51
  we
• 38:52
  were
• 38:52
  talking
• 38:52
  before
• 38:52
  we
• 38:52
  hit
• 38:53
  record
• 38:53
  that
• 38:53
  actually
• 38:53
  this
• 38:53
  would
• 38:54
  be
• 38:54
  quite
• 38:54
  useful
• 38:54
  to
• 38:54
  some
• 38:55
  of
• 38:55
  the
• 38:55
  people
• 38:55
  listening,
• 38:56
  particularly
• 38:56
  the
• 38:56
  photographers.
• 38:57
  So
• 38:57
  do
• 38:57
  you
• 38:57
  want
• 38:57
  to
• 38:58
  just
• 38:58
  tell
• 38:58
  us
• 38:58
  a
• 38:58
  bit
• 38:58
  more
• 38:58
  about
• 38:58
  what
• 38:59
  it
• 38:59
  is
• 38:59
  and
• 39:00
  what
• 39:00
  it
• 39:00
  includes
• 39:00
  and
• 39:00
  I'll
• 39:01
  make
• 39:01
  sure
• 39:01
  I
• 39:01
  put
• 39:01
  a
• 39:01
  link
• 39:01
  to
• 39:01
  it
• 39:02
  in
• 39:02
  the
• 39:02
  show
• 39:02
  notes
• 39:02
  as
• 39:02
  well.
• 39:03
  Absolutely.
• 39:04
  So
• 39:04
  a
• 39:04
  couple
• 39:04
  of
• 39:04
  times
• 39:05
  a
• 39:05
  year
• 39:05
  I
• 39:05
  will
• 39:06
  run
• 39:06
  a
• 39:07
  five
• 39:07
  day
• 39:08
  free
• 39:08
  sales
• 39:08
  and
• 39:09
  marketing
• 39:09
  mini
• 39:09
  course
• 39:10
  all
• 39:10
  online
• 39:11
  and
• 39:11
  it's
• 39:11
  really,
• 39:12
  really,
• 39:12
  really
• 39:12
  good
• 39:12
  fun.
• 39:12
  It's
• 39:13
  basically
• 39:13
  over
• 39:13
  five
• 39:14
  days.
• 39:14
  I'm
• 39:14
  going
• 39:14
  to
• 39:15
  go
• 39:15
  over
• 39:15
  with
• 39:15
  you
• 39:15
  five
• 39:16
  different
• 39:16
  marketing
• 39:17
  strategies
• 39:17
  that
• 39:18
  are
• 39:18
  guaranteed
• 39:18
  to
• 39:19
  bring
• 39:19
  you
• 39:19
  in.
• 39:19
  Leads,
• 39:20
  bookings,
• 39:21
  inquiries.
• 39:22
  So
• 39:22
  for
• 39:22
  any
• 39:23
  photographers
• 39:23
  out
• 39:23
  there
• 39:24
  that
• 39:24
  are
• 39:24
  really
• 39:24
  thinking
• 39:25
  about
• 39:25
  up
• 39:25
  in
• 39:25
  their
• 39:26
  game
• 39:26
  with
• 39:26
  regards
• 39:27
  to
• 39:27
  their
• 39:27
  sales
• 39:27
  and
• 39:27
  marketing
• 39:28
  strategies,
• 39:29
  it's
• 39:29
  a
• 39:29
  great
• 39:29
  way
• 39:30
  to
• 39:30
  come
• 39:30
  into
• 39:30
  the
• 39:30
  mini
• 39:31
  course
• 39:31
  get
• 39:32
  some
• 39:32
  guidance
• 39:33
  and
• 39:33
  actionable
• 39:34
  strategies.
• 39:34
  But
• 39:35
  also
• 39:35
  it's
• 39:35
  such
• 39:35
  a
• 39:35
  high
• 39:36
  vibe
• 39:36
  in
• 39:36
  the
• 39:36
  group.
• 39:37
  It's
• 39:37
  a
• 39:37
  great
• 39:37
  community
• 39:38
  and
• 39:38
  it's
• 39:38
  a
• 39:39
  great
• 39:39
  way
• 39:39
  to
• 39:39
  kickstart
• 39:40
  your
• 39:41
  marketing
• 39:41
  and
• 39:42
  your
• 39:42
  business
• 39:42
  strategies.
• 39:43
  We
• 39:43
  also
• 39:43
  have
• 39:44
  lots
• 39:44
  of
• 39:44
  prizes
• 39:44
  up
• 39:45
  the
• 39:45
  grabs
• 39:45
  as
• 39:45
  well.
• 39:45
  Oh,
• 39:46
  I
• 39:46
  love
• 39:46
  a
• 39:46
  prize.
• 39:47
  Anyone
• 39:47
  in
• 39:47
  my
• 39:47
  world
• 39:47
  knows
• 39:48
  that.
• 39:48
  I
• 39:48
  love
• 39:48
  to
• 39:48
  give
• 39:49
  away
• 39:49
  a
• 39:49
  prize.
• 39:49
  It's
• 39:50
  always
• 39:50
  a
• 39:50
  motivation
• 39:51
  for
• 39:51
  me
• 39:51
  and
• 39:51
  so
• 39:52
  I
• 39:52
  like
• 39:52
  to
• 39:52
  share
• 39:52
  the
• 39:52
  love
• 39:52
  with
• 39:53
  my
• 39:53
  clients
• 39:53
  as
• 39:53
  well.
• 39:54
  And
• 39:54
  I
• 39:54
  know
• 39:54
  that
• 39:54
  you
• 39:55
  attract
• 39:55
  some
• 39:55
  really
• 39:55
  great
• 39:56
  people.
• 39:56
  As
• 39:56
  I
• 39:56
  said
• 39:56
  at
• 39:56
  the
• 39:57
  beginning,
• 39:57
  I've
• 39:57
  been
• 39:58
  in
• 39:58
  and
• 39:58
  spoken
• 39:58
  to
• 39:58
  your
• 39:58
  group
• 39:59
  now
• 39:59
  or
• 39:59
  your
• 39:59
  members
• 40:00
  particularly
• 40:00
  a
• 40:01
  couple
• 40:01
  of
• 40:01
  times
• 40:01
  and
• 40:01
  they
• 40:02
  are
• 40:02
  such
• 40:02
  lovely
• 40:02
  people.
• 40:03
  It's
• 40:03
  a
• 40:03
  lovely
• 40:03
  vibe,
• 40:04
  a
• 40:04
  lovely
• 40:04
  energy.
• 40:04
  So
• 40:04
  if
• 40:05
  you
• 40:05
  are
• 40:05
  a
• 40:05
  photographer,
• 40:06
  particularly
• 40:06
  if
• 40:06
  you're
• 40:06
  thinking
• 40:07
  about
• 40:07
  going
• 40:07
  into
• 40:07
  brand
• 40:08
  photography
• 40:08
  or
• 40:08
  even
• 40:08
  if
• 40:08
  you
• 40:09
  just
• 40:09
  want
• 40:09
  a
• 40:09
  bit
• 40:09
  more
• 40:09
  confidence
• 40:10
  in
• 40:10
  some
• 40:10
  of
• 40:10
  these
• 40:10
  other
• 40:10
  areas,
• 40:11
  do
• 40:11
  check
• 40:11
  out
• 40:12
  that
• 40:12
  lead
• 40:12
  magnet
• 40:13
  that
• 40:13
  Jillian
• 40:13
  mentioned
• 40:13
  and
• 40:13
  I
• 40:14
  will
• 40:14
  make
• 40:14
  sure
• 40:14
  that
• 40:14
  we've
• 40:14
  got
• 40:15
  the
• 40:15
  link
• 40:15
  to
• 40:15
  it
• 40:15
  in
• 40:15
  the
• 40:15
  show
• 40:16
  notes
• 40:16
  so
• 40:16
  you
• 40:16
  can
• 40:17
  find
• 40:17
  it.
• 40:17
  It's
• 40:18
  been
• 40:18
  so
• 40:18
  much
• 40:18
  fun
• 40:19
  chatting
• 40:19
  to
• 40:19
  you
• 40:19
  as
• 40:19
  always.
• 40:20
  I
• 40:20
  could
• 40:20
  talk
• 40:20
  to
• 40:21
  you
• 40:21
  forever
• 40:21
  and
• 40:21
  ever
• 40:21
  and
• 40:22
  ever,
• 40:22
  but
• 40:22
  we
• 40:22
  do
• 40:22
  need
• 40:22
  to
• 40:22
  bring
• 40:23
  it
• 40:23
  to
• 40:23
  a
• 40:23
  close.
• 40:23
  So
• 40:23
  I'm
• 40:23
  going
• 40:24
  to
• 40:24
  ask
• 40:24
  you
• 40:24
  the
• 40:24
  question
• 40:24
  I
• 40:25
  always
• 40:25
  end
• 40:25
  my
• 40:25
  podcast
• 40:26
  with,
• 40:26
  which
• 40:26
  is
• 40:27
  what's
• 40:27
  one
• 40:27
  thing
• 40:27
  you
• 40:28
  wish
• 40:28
  you'd
• 40:28
  known
• 40:28
  sooner
• 40:29
  in
• 40:29
  your
• 40:29
  own
• 40:30
  business?
• 40:30
  I'm
• 40:30
  going
• 40:31
  to
• 40:31
  hit
• 40:31
  you
• 40:31
  with
• 40:31
  two
• 40:31
  things
• 40:32
  if
• 40:32
  that's
• 40:33
  okay.
• 40:34
  Take
• 40:34
  the
• 40:34
  imperfect
• 40:35
  actions
• 40:35
  that
• 40:36
  are
• 40:36
  scaring
• 40:36
  you.
• 40:37
  Just
• 40:37
  frogging
• 40:37
  doing
• 40:38
  it.
• 40:38
  I
• 40:38
  always
• 40:39
  say
• 40:39
  frogging,
• 40:39
  do
• 40:39
  it.
• 40:40
  It's
• 40:40
  a
• 40:40
  little
• 40:40
  bit
• 40:40
  of
• 40:40
  a
• 40:40
  saying
• 40:41
  of
• 40:41
  mine,
• 40:41
  just
• 40:41
  frogging,
• 40:42
  do
• 40:42
  it.
• 40:42
  Just
• 40:42
  take
• 40:43
  those
• 40:43
  imperfect
• 40:43
  actions.
• 40:44
  Don't
• 40:44
  let
• 40:45
  fear
• 40:45
  and
• 40:45
  doubt
• 40:46
  and
• 40:46
  fear
• 40:46
  of
• 40:46
  judgment
• 40:47
  hold
• 40:47
  you
• 40:47
  back.
• 40:47
  Take
• 40:48
  that
• 40:48
  imperfect
• 40:48
  action
• 40:49
  that
• 40:49
  you
• 40:49
  know
• 40:49
  is
• 40:49
  going
• 40:50
  to
• 40:50
  grow
• 40:50
  your
• 40:50
  business.
• 40:51
  And
• 40:51
  then
• 40:51
  the
• 40:51
  second
• 40:51
  thing
• 40:52
  is
• 40:52
  investing.
• 40:53
  There's
• 40:53
  nothing
• 40:53
  like
• 40:54
  investing
• 40:54
  in
• 40:55
  the
• 40:55
  experts.
• 40:55
  I
• 40:56
  very
• 40:56
  much
• 40:56
  doubt
• 40:56
  I'd
• 40:57
  be
• 40:57
  here
• 40:57
  where
• 40:57
  I
• 40:57
  am
• 40:58
  today
• 40:58
  if
• 40:58
  I
• 40:59
  hadn't
• 40:59
  of
• 40:59
  very
• 41:00
  early
• 41:00
  on
• 41:00
  invested
• 41:01
  in
• 41:01
  those
• 41:01
  business
• 41:02
  coaches
• 41:02
  and
• 41:02
  mentors.
• 41:03
  They
• 41:03
  massively
• 41:04
  help
• 41:04
  helped
• 41:04
  me
• 41:04
  grow
• 41:04
  my
• 41:05
  business
• 41:05
  to
• 41:05
  where
• 41:05
  it
• 41:05
  is.
• 41:06
  And
• 41:06
  having
• 41:06
  that
• 41:07
  cheerleader,
• 41:07
  having
• 41:08
  that
• 41:08
  helping
• 41:08
  hand
• 41:08
  from
• 41:09
  an
• 41:09
  expert,
• 41:09
  absolutely
• 41:10
  something
• 41:10
  I
• 41:10
  would
• 41:11
  recommend.
• 41:11
  Two
• 41:12
  great
• 41:12
  pieces
• 41:12
  of
• 41:12
  advice
• 41:13
  and
• 41:13
  of
• 41:13
  course
• 41:14
  I
• 41:14
  should
• 41:14
  have
• 41:14
  expected
• 41:15
  to
• 41:15
  you
• 41:15
  to
• 41:15
  give
• 41:15
  me
• 41:15
  two
• 41:16
  rather
• 41:16
  than
• 41:16
  just
• 41:17
  one
• 41:17
  because
• 41:17
  you're
• 41:17
  always
• 41:17
  breaking
• 41:18
  the
• 41:18
  rules
• 41:18
  and
• 41:19
  breaking
• 41:19
  the
• 41:19
  boundaries.
• 41:20
  But
• 41:20
  I
• 41:20
  love
• 41:20
  it.
• 41:21
  And
• 41:21
  if
• 41:21
  someone's
• 41:22
  interested
• 41:22
  in
• 41:22
  working
• 41:22
  with
• 41:23
  you
• 41:23
  as
• 41:23
  their
• 41:23
  branding
• 41:24
  photographer,
• 41:24
  maybe
• 41:25
  they
• 41:25
  even
• 41:25
  fancy
• 41:25
  a
• 41:26
  little
• 41:26
  trip
• 41:26
  out
• 41:26
  to
• 41:26
  Spain
• 41:27
  to
• 41:27
  get
• 41:27
  some
• 41:27
  photos.
• 41:28
  Where's
• 41:28
  the
• 41:28
  best
• 41:28
  place
• 41:28
  to
• 41:29
  find
• 41:29
  you,
• 41:29
  to
• 41:29
  chat
• 41:29
  with
• 41:30
  you,
• 41:30
  to
• 41:30
  connect
• 41:30
  with
• 41:30
  you.
• 41:30
  Definitely
• 41:31
  on
• 41:31
  Facebook.
• 41:32
  It's
• 41:32
  Jillian
• 41:32
  Divine.
• 41:33
  Just
• 41:33
  come
• 41:33
  over
• 41:33
  to
• 41:33
  my
• 41:34
  personal
• 41:34
  profile
• 41:34
  or
• 41:35
  even
• 41:35
  on
• 41:35
  Instagram
• 41:36
  at
• 41:36
  Jillian
• 41:36
  Divine
• 41:37
  Mentor.
• 41:37
  Drop
• 41:38
  me
• 41:38
  a
• 41:38
  message.
• 41:38
  I'd
• 41:39
  love
• 41:39
  to
• 41:39
  help.
• 41:39
  Fantastic.
• 41:40
  Thank
• 41:40
  you
• 41:40
  so
• 41:41
  much
• 41:41
  for
• 41:41
  your
• 41:41
  time.
• 41:41
  I
• 41:42
  hope
• 41:42
  our
• 41:42
  paths
• 41:42
  cross
• 41:43
  again
• 41:43
  very
• 41:43
  soon.
• 41:44
  Maybe
• 41:44
  you
• 41:44
  need
• 41:45
  to
• 41:45
  hold
• 41:45
  an
• 41:45
  event
• 41:45
  in
• 41:45
  Spain
• 41:46
  so
• 41:46
  I
• 41:46
  can
• 41:46
  come
• 41:46
  and
• 41:46
  speak
• 41:46
  at
• 41:47
  it
• 41:47
  and
• 41:47
  we
• 41:47
  can
• 41:47
  come
• 41:47
  and
• 41:47
  hang
• 41:48
  out
• 41:48
  and
• 41:48
  drink
• 41:48
  some
• 41:48
  sangria
• 41:49
  in
• 41:49
  person.
• 41:50
  That
• 41:50
  sounds
• 41:51
  amazing.
• 41:51
  I
• 41:51
  will
• 41:52
  see
• 41:52
  you
• 41:52
  poolside.
• 41:52
  Thank
• 41:53
  you
• 41:53
  for
• 41:53
  having
• 41:53
  me
• 41:53
  here,
• 41:53
  Becca.
• 41:54
  No
• 41:54
  problem.
• 41:55
  Great
• 41:55
  to
• 41:55
  have
• 41:55
  you
• 41:55
  as
• 41:55
  always.
• 41:56
  Thanks
• 41:56
  so
• 41:56
  much.
• 41:57
  Bye.
• 41:57
  What?
• 41:58
  What
• 41:58
  a
• 41:58
  fantastic
• 41:59
  conversation.
• 42:00
  I
• 42:00
  just
• 42:00
  love
• 42:00
  chatting
• 42:01
  to
• 42:01
  Jillian.
• 42:01
  She's
• 42:01
  so
• 42:02
  much
• 42:02
  fun.
• 42:02
  I
• 42:02
  love
• 42:02
  her
• 42:03
  energy,
• 42:03
  I
• 42:03
  love
• 42:03
  her
• 42:04
  vibe
• 42:04
  and
• 42:04
  she's
• 42:04
  always
• 42:05
  got
• 42:05
  so
• 42:05
  many
• 42:05
  great
• 42:05
  things
• 42:06
  to
• 42:06
  share
• 42:06
  with
• 42:07
  you.
• 42:07
  I
• 42:07
  hope
• 42:08
  that
• 42:08
  if
• 42:08
  you've
• 42:08
  listened
• 42:08
  to
• 42:09
  that
• 42:09
  and
• 42:09
  you've
• 42:09
  been
• 42:09
  holding
• 42:09
  back
• 42:10
  on
• 42:10
  your
• 42:10
  own
• 42:10
  brand
• 42:10
  photography
• 42:11
  and
• 42:12
  thinking
• 42:12
  you'll
• 42:12
  have
• 42:12
  to
• 42:13
  hide
• 42:13
  behind
• 42:13
  your
• 42:14
  visuals
• 42:14
  that
• 42:14
  you've
• 42:14
  got
• 42:15
  at
• 42:15
  the
• 42:15
  moment,
• 42:15
  please
• 42:15
  break
• 42:16
  out
• 42:16
  of
• 42:16
  that
• 42:16
  feeling,
• 42:17
  get
• 42:17
  out
• 42:17
  of
• 42:17
  your
• 42:17
  comfort
• 42:18
  zone
• 42:18
  and
• 42:18
  go
• 42:18
  book
• 42:18
  a
• 42:19
  brand
• 42:19
  shoot
• 42:19
  because
• 42:20
  people
• 42:20
  buy
• 42:20
  from
• 42:20
  people
• 42:20
  and
• 42:21
  they
• 42:21
  want
• 42:21
  to
• 42:21
  see
• 42:21
  your
• 42:21
  face.
• 42:22
  Hope
• 42:22
  you've
• 42:22
  got
• 42:22
  lots
• 42:23
  from
• 42:23
  this
• 42:23
  episode.
• 42:24
  Check
• 42:24
  out
• 42:24
  that
• 42:24
  lead
• 42:24
  magnet.
• 42:25
  And
• 42:25
  I
• 42:25
  hope
• 42:25
  to
• 42:25
  see
• 42:25
  you
• 42:26
  all
• 42:26
  next
• 42:26
  time.