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Navigate Highs & Lows: Emotional Resilience Tips · Reborn w/ Antonio Boutros

• 0:04
  SPEAKER_00: Welcome to the Reborn Podcast with Tony Bruchrust, your do to show for personal development and entrepreneurship insights.
• 0:10
  SPEAKER_00: Today's episode will be diving into the unpredictable nature of running a business and how to navigate the highs and lows effectively.
• 0:19
  SPEAKER_00: I'll be sharing some personal stories and lessons I've learned along the way to help you better understand and relate to these concepts.
• 0:27
  SPEAKER_00: Let's kick things off with a story from my own entrepreneurial journey.
• 0:32
  SPEAKER_00: Imagine this.
• 0:33
  SPEAKER_00: You hire a new employee full of potential, and within just one week, you realize it's not going to work out.
• 0:43
  SPEAKER_00: Yeah, I I've been there.
• 0:45
  SPEAKER_00: I I had to fire an employee after only one week.
• 0:49
  SPEAKER_00: And it was one of the hardest decisions I've had to make.
• 0:54
  SPEAKER_00: The decision to fire someone is never easy, and this particular situation happened during a time when my workload was already overwhelming.
• 1:02
  SPEAKER_00: Losing a member meant I had to take on more tasks myself, but that was just the beginning.
• 1:08
  SPEAKER_00: Soon after, I got sick, and it felt like everything that could go wrong was going wrong.
• 1:16
  SPEAKER_00: On top of that, we faced tech difficulties that disrupted our operations.
• 1:21
  SPEAKER_00: Deals that seemed solid began to fall apart, and it was as if the universe was conspiring against me.
• 1:29
  SPEAKER_00: Anyone, uh, just by hearing those those first few lines, anyone relate?
• 1:34
  SPEAKER_00: I'm sure I'm sure you do.
• 1:35
  SPEAKER_00: Uh I'm I'm sure I'm not the only one who's gone through some difficult times in their business, but in those moments, the business felt like it was in shambles.
• 1:46
  SPEAKER_00: And the reality, though, was was was quite different.
• 1:51
  SPEAKER_00: The numbers were still strong, and the fundamentals were intact.
• 1:57
  SPEAKER_00: I want to touch on this because oftentimes we can get too in the business where we're using emotional thinking as opposed to logical thinking, and and this discrepancy this the this discrepancy between feelings and reality can often lead to illogical thinking.
• 2:22
  SPEAKER_00: So after I made Despire, we had our team meeting, and on Mondays, we always have uh Monday motivation.
• 2:28
  SPEAKER_00: We'll go over some video, we'll have a conversation um on something that's you know pressing, something, some sort of motivation.
• 2:35
  SPEAKER_00: And uh, you know, I felt like it was really a time of resilience.
• 2:40
  SPEAKER_00: And so I looked up resilience, kind of motivation on YouTube, and I found a Simon Sinek video, and and Simon Sinek said it best easy times don't last, but neither do hard times.
• 2:55
  SPEAKER_00: This phrase kept me grounded, and I had to remind myself to look at the actual data and not let my emotions dictate my decisions.
• 3:05
  SPEAKER_00: To give you a bit more context, let's let's bring in some insights from the experts.
• 3:11
  SPEAKER_00: Emotional resilience is crucial for entrepreneurs, and according to a study by the American Psychological Association, entrepreneurs often face more stress than the average person.
• 3:21
  SPEAKER_00: Who would have figured?
• 3:23
  SPEAKER_00: It's not like we're running a business or anything.
• 3:25
  SPEAKER_00: Oh, wait, we are.
• 3:28
  SPEAKER_00: However, those who develop emotional resistance are better equipped to handle these pressures.
• 3:35
  SPEAKER_00: It's important to recognize when your feelings are skewing your perception of reality regularly, reviewing your business metrics can help you stay grounded.
• 3:46
  SPEAKER_00: Are your sales consistent?
• 3:48
  SPEAKER_00: Customer satisfaction high?
• 3:51
  SPEAKER_00: Use this data to guide your decisions rather than your temporary temporary not permanent, temporary emotional state.
• 4:02
  SPEAKER_00: Let's break this sound further.
• 4:04
  SPEAKER_00: When you're in the thick of challenges, it's easy to fall into a negative mindset.
• 4:08
  SPEAKER_00: This can cloud your judgment and lead to poor decision making.
• 4:11
  SPEAKER_00: To combat this, you need you need strategies to manage stress and maintain a clear head.
• 4:20
  SPEAKER_00: First, develop a habit of regular reflection.
• 4:23
  SPEAKER_00: At the end of each day, take a few minutes to review to review what went well and what didn't.
• 4:29
  SPEAKER_00: This practice helps you to keep perp perspective.
• 4:33
  SPEAKER_00: I mean, I cannot talk to them and try and try and get through this episode for you guys, but uh to this practice helps you keep perspective and not get overwhelmed by the negative.
• 4:44
  SPEAKER_00: Second, build a support network network.
• 4:48
  SPEAKER_00: Surround yourself with mentors, peers, and even friends and family who can provide encouragement and advice when things get tough.
• 4:55
  SPEAKER_00: Don't isolate yourself.
• 4:57
  SPEAKER_00: And what I've found recently is so many things that that are cliche are cliche for a reason.
• 5:07
  SPEAKER_00: They're cliche because they work.
• 5:10
  SPEAKER_00: People say them because they work.
• 5:20
  SPEAKER_00: It's true.
• 5:25
  SPEAKER_00: In regular reflection, everyone is like, you need to go over your day.
• 5:29
  SPEAKER_00: You need to, you know, even go into your day knowing what you're gonna do, and that's also true.
• 5:36
  SPEAKER_00: And it's also cliche.
• 5:40
  SPEAKER_00: What we what we don't realize is disadvice that that is cliche that it's like, oh yeah, you know, everyone says that.
• 5:48
  SPEAKER_00: Everyone says that for a reason.
• 5:51
  SPEAKER_00: And again, when you're in the thick of challenges, it's easy to fall into a negative mindset, which can cloud your judgment and lead to poor decision making.
• 6:00
  SPEAKER_00: I remember so many times where, man, I I I just want to make this rash, rash decision because it emotionally appeals to me in the moment as opposed to logically being what's best for myself, for the company, and so on long term.
• 6:21
  SPEAKER_00: And so, from my personal experience, here are a few tips that have helped me navigate these challenging times.
• 6:27
  SPEAKER_00: The first of which is stay organized, keep a detailed calendar and task lists when everyone, when everything feels chaotic, having a clear plan and provide a sense of control.
• 6:38
  SPEAKER_00: Now, I also want to touch on having a task list, making sure you are only focusing on what is the most important.
• 6:49
  SPEAKER_00: What requires you, what needs to be done by you.
• 6:54
  SPEAKER_00: I don't know if you're familiar with the Eisenhower matrix.
• 6:58
  SPEAKER_00: Uh, very important, very urgent, and uh very important, not urgent, are the two boxes you should be most focused on.
• 7:08
  SPEAKER_00: This means you're not focusing on tasks that can be delegated, tasks that don't need to be done at this very moment, tasks that are not important, and so on.
• 7:18
  SPEAKER_00: And there's so many people, including myself, that have been in business taking care of every single little thing, which eventually, no matter how mentally resilient you are, is going to diminish your output because you're focusing on the wrong things.
• 7:37
  SPEAKER_00: And so the second of which is prioritize self-care.
• 7:42
  SPEAKER_00: Your business relies on you.
• 7:45
  SPEAKER_00: You are undoubtedly the most important person in your business.
• 7:51
  SPEAKER_00: Ensure you're taking care of your physical and mental health.
• 7:55
  SPEAKER_00: Regular exercise, a balanced diet, and sufficient sleep are non-negotiable.
• 8:02
  SPEAKER_00: I think that last one is one that entrepreneurs often want to negotiate on.
• 8:09
  SPEAKER_00: And I have a mentor who says, you know, he regularly gets three to six hours of sleep and he's doing just fine, and and and he's uh accomplished amazing things.
• 8:19
  SPEAKER_00: But many of us will sleep five hours and will be performing at 10% of our capabilities for it.
• 8:27
  SPEAKER_00: Wouldn't it be better to sleep eight hours and perform at a hundred?
• 8:33
  SPEAKER_00: And so the last one is embrace flexibility.
• 8:38
  SPEAKER_00: Be ready to adapt.
• 8:39
  SPEAKER_00: If a plan isn't working, don't be afraid to pivot.
• 8:42
  SPEAKER_00: Flexibility is a key trait of successful entrepreneurs, and and many of us need to be flexible in our day-to-day lives as well as our businesses, because there are so many things that are not directly in our control.
• 8:56
  SPEAKER_00: And so if something that's not in our control goes in an unexpected direction, we need to be prepared for that.
• 9:05
  SPEAKER_00: Let's tackle some common questions that you might have.
• 9:08
  SPEAKER_00: First, how do I know if I'm being too emotional in my decision making?
• 9:14
  SPEAKER_00: For me, what I do is regularly compare my feelings with the actual data.
• 9:19
  SPEAKER_00: If you notice a discrepancy, take a note, sorry, take a step back and reassess.
• 9:25
  SPEAKER_00: And sometimes this even means, man, I really want to make this decision today, but I also know my emotions are kind of high, and you know, might be better to put it off to a tomorrow.
• 9:37
  SPEAKER_00: Now we don't want to continuously do that, but in some cases, it's better to not make a decision than to make a emotional decision.
• 9:47
  SPEAKER_00: Make sure we're making decisions based off the numbers rather than based off our emotions.
• 9:53
  SPEAKER_00: One example of this for me is marketing.
• 9:56
  SPEAKER_00: Uh, some some marketing channels will get you a two to four X return, some will get you a three to five.
• 10:02
  SPEAKER_00: Obviously, if there's one that's getting a three to five, a higher return, that's what I want to do, even if the two to four has has me feeling good, and and a three to five has me feeling bad for whatever reason.
• 10:15
  SPEAKER_00: Now, what if I don't have a support network?
• 10:18
  SPEAKER_00: Start building one.
• 10:20
  SPEAKER_00: Attend industry events, join online communities, and reach out to potential mentors.
• 10:25
  SPEAKER_00: Building a network takes time, but it's invaluable.
• 10:28
  SPEAKER_00: Now, I also want to I want to touch on you don't want to spend all your time building a support network.
• 10:37
  SPEAKER_00: You need to focus again on what are my main priorities.
• 10:43
  SPEAKER_00: What do I need to get done?
• 10:46
  SPEAKER_00: Support network is great, but it's not going to a support network can get you.
• 10:57
  SPEAKER_00: It can boost what you already have.
• 11:00
  SPEAKER_00: But it won't get you from zero to one.
• 11:04
  SPEAKER_00: And it's not the most important thing.
• 11:10
  SPEAKER_00: Third question is how can I stay motivated during tough times?
• 11:15
  SPEAKER_00: I remember for myself personally, I used to I used to set goals 10 years out.
• 11:19
  SPEAKER_00: I want to be a billionaire in 10 years out, okay, great.
• 11:22
  SPEAKER_00: What do I do tomorrow?
• 11:26
  SPEAKER_00: And so set small, achievable goals, celebrate the small wins, and keep reminding yourself of your long-term vision.
• 11:37
  SPEAKER_00: Thank you for joining me on this episode of the Reborn Podcast.
• 11:41
  SPEAKER_00: Remember, entrepreneurship is a journey filled with ups and downs.
• 11:45
  SPEAKER_00: The key is to stay resilient, stay focused, and keep moving forward.
• 11:50
  SPEAKER_00: If you found this episode helpful, please share it with others who might benefit from it.
• 11:54
  SPEAKER_00: Don't forget to subscribe for more insights and stories.
• 11:57
  SPEAKER_00: Until next time, I'm Tony Britros, and this is the Reborn Podcast.
• 12:01
  SPEAKER_00: Keep growing, keep striving, and become your best self.
• 12:10
  SPEAKER_00: If you have any questions or topics you'd like me to cover in future episodes, feel free to reach out.
• 12:15
  SPEAKER_00: I'd love to hear from you.
• 12:17
  SPEAKER_00: Thanks so much for watching and listening.
• 12:19
  SPEAKER_00: Have a blessed week.