Why 70% of Change Initiatives Fail (Harvard Business Review, John P. Kotter)

Momentum, your daily edge in Leadership 🚀 · Apr 23, 2026 · 6m

Did you know that an astonishing seventy percent of corporate change initiatives fail? Not because of faulty software or bad strategy, but because of basic human psychology. In today's 5-minute briefing, we explore the core insights from HBR's 10 Must Reads on Change Management, focusing on the seminal work of Harvard Business School professor John P. Kotter. Discover why you can't just reorganize a spreadsheet to create a revolution—you have to change human behavior. We uncover the critical difference between merely managing processes and actually leading people, and why manufacturing a fake…