Is all that self-care just making us lonely?
We've all done it. Life is hard, the week is long and rather than force yourself to be out and about on a Friday night, you just need to unwind. All by yourself. Maybe do a little online shopping or pamper yourself however you please... so you turn down the invite, sit down on the couch and practice a little "self-care".
There's nothing inherently wrong with this. We all need breaks! But you should be aware that it's not that simple. There are trillions of dollars to be made from self-care practices and products, and the industry is only growing as we become more isolated and lonely. So next…
The skinny
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