037 Ray Rike - Successful SaaS Leadership: Measuring What Matters in 2023 and Beyond

Futureproof Founder Podcast · Jan 3, 2023 · 52m

In today’s SaaS Fuel™ episode, Ray Rike joins SaaS Fuel to discuss how he helped develop the industry's largest (and first) interactive, real-time benchmarking database, saaskpibenchmarks.com

Episode Sponsor

Champion Leadership Group – https://championleadership.com/

Navigating Success Together 2023 Virtual Event

Key Takeaways

[1:51] The importance of metrics

[10:52] Customer CAC ratio versus existing customer expansion cap ratio

[13:51] About saaskpibenchmarks.com

[14:52] Measuring the return on investment of customer success and responsible forecasting

[15:41] Using benchmarks properly…