THE MCKINSEY & COMPANY / OPIOID CONSULTING ROLE
Episode 243 | Historical Events
In this History episode we focus on McKinsey & Company's role in the opioid crisis — the most prestigious management consulting firm in the world, paid to help Purdue Pharma "turbocharge" OxyContin sales at the height of an overdose epidemic that was killing tens of thousands of Americans annually. Internal corporate memos document that McKinsey promised to help Purdue increase revenue by $400 million annually by targeting high-prescribing physicians with specific messaging designed to minimize addiction risk.
We examine the specific recommendations…
The skinny
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