Latest / LET'S MAKE WAVES with Rana AlBasri Mouawad

What Is Your Personal Brand Story and How Do You Find It
In this episode, I unpack how to identify and communicate your Personal Brand Story after questions from last week’s episode on the five elements of personal branding, starting with positioning.
Your story isn’t your CV, achievements, or a polished highlight reel, and it doesn’t require a dramatic startup-style pivot or manufactured vulnerability.
It’s the through line connecting what you’ve done, what you believe, and what you’re building so people understand why you do what you do and why you’re the right person.
In this episode, I explain three essential parts:
1- A specific, personal…
The skinny
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