016 Is Discounting Killing Your Brand? This Facebook Thread Got Heated

My Dental Playbook · Nov 20, 2025 · 20m

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Dentists fear that running specials or offering $49 cleanings will cheapen their brand. In this episode, Dr. Blake Hamblin and Gary Bird explain why the right loss leader strategy actually increases trust, patient flow, and production.

🔍 What You’ll Learn:

📌 The difference between discounting and loss leaders (and why one works)

📌 How…