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CLEGGMANIA!

Remember in 2010 when 10 million Brits watched the first ever televised leader debate, and we collectively lost our minds?

We ponder the moment of madness that was ‘Cleggmania’, and the associated phrases ‘Cleggstacy’ and political fandoms ‘Milifans/ Milibaes’. What was it about Nick Clegg, the leader of the Liberal Democrats, a formerly stuffy party that no one could even get excited enough to hate, that drove everybody wild? What was behind the national hallucination that he ‘wasn’t like the others’? And why were people taken in by his neat haircut and near-identical class background to…

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