Businesses & Google SGE, Google Goes All in On Interstitials, Where is Bard Going?
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What Should Businesses Do About Google SGE?
Google has not yet announced any concrete plans for the future of Search Generative Experience (SGE), and it is unclear how it will evolve in the coming years. SGE is still in its early, very crude stages and it is not yet known how it will impact search traffic. Many SEOS reacted with fear and loathing but in the end the impact of SGE may in fact be minimal. However, businesses can start to experiment with SGE by:
Triggering SGE to appear by default.
Optimizing the content on their websites to appear in SGE results.
Monitoring the…
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