#204: Dom Tyson (Clutch & Co Golf) - How to build a sports apparel brand

The SportsGrad Podcast · Aug 29, 2022 · 58m

Hello friends!

Keen to start your own sports apparel business?

We sat down with ex-AFL star Dom Tyson to discuss how he did it with Clutch & Co Golf.

Clutch & Co is a golf brand that targets the average punter who needs to look good (v important) and hit em far.

If you dream of running your own merch brand, or just want to know what goes on behind the scenes, tune into this chat with Dom!

We cover:

How Adam Scott’s 2013 Masters win inspired Dom to create Clutch & Co

What goes in to building an e-commerce label

How he transitioned from footy into building Clutch & Co

The market research that…