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Playbook: Matchroom's Emily Frazer on how to lead in a fast-paced entrepreneurial business

SportsPro senior contributor Matt Rogan talks to Emily Frazer, managing director of Matchroom Multi-Sport, about the confidence, collaboration and adaptability it takes to make things work inside one of the world’s pre-eminent sports promoters.

They discuss how the multi-sport project has developed out of the Matchroom Sport stable, preparing teams for the unexpected at home and abroad, and how Emily intends to pay forward the support she has received as a female leader in the sports industry.

The SportsPro Playbook is the place to go for agenda-free, pragmatic advice to understand how to…

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