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Latest / Sneaker History Podcast - Sneakers, Sneaker Culture and the Business of Footwear

Craftsmanship, Community, and Authenticity: Saucony Senior Lead Designer, Josh Fraser Talks Kicks

In this episode of the Sneaker History Podcast, Mike Guillory interviews Josh Fraser, the Senior Lead Designer at Saucony, exploring his extensive background in footwear design, the evolution of design technology, and the importance of storytelling and authenticity in sneaker culture. Josh shares insights into the creative process behind Saucony's unique designs, the significance of material quality, and the impact of collaborations on brand identity. He reflects on the sneaker industry's current landscape and discusses future directions for Saucony, emphasizing the brand's commitment to…

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