What Do We Ask Google, and What Does It Tell Us About Human Nature? With Simon Rogers
What do our Google searches reveal about who we really are? For a new book, What We Ask Google, data analyst Simon Rogers explores the world’s biggest dataset - billions of searches carried out over two decades - to provide a revealing portrait of our collective brain. In this episode, he speaks to Carl Miller about what the data reveals—from how we process grief and loneliness, to how we seek to understand our health, to “nowcasting” and how our search data can anticipate future trends. Along the way, he uncovers some unexpected cultural trends: in Paris, the most searched-for food is pizza…
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