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Ep. 160 - Everything You Need to Know About LinkedIn's New Algorithm 360 Brew

Yep, you read that right - there's a new algorithm sheriff in the town of LinkedIn! Welcome 360 Brew. Today's episode, I'm sharing the key components about this new AI based algorithm and how this will impact our marketing strategy:

AI algorithm - reads content like a human

Profile + Topics

1 save is 5x more impactful than a like

3-5 key topics + 90 days of aligned, consistent, quality posts

Engagements pods no longer work - cluster matching

External Links deboost your posts

If this is blowing your mind as much as mine, join me for my LinkedIn Lives, every Tuesday at 11:00 am CST, right on my…

The skinny

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