The Storytelling Craze
When did everyone become a storyteller? Decades after George Lucas and Steve Jobs made storytelling a big business, every company now wants to tell “Our Story.” Instagram and TikTok let everyone else tell their “stories,” and the number of people calling themselves storytellers on LinkedIn is now more than half a million. Something we have done for the entirety of our existence as a species has become just another fad.
In this episode of Decoder Ring, we’re going to look at where this trend came from and where it’s going. What Willa discovered changed the way she now thinks about stories—and…
The skinny
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