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How to Find Customers Through Search Forums and Q&A Sites

The companion playbook for this episode: The First $10K Digital Product System — https://thesloanemercer.gumroad.com/l/first-10k

In the last hour before they buy, people rarely type a product's name. They type a question: how do I fix this before Friday, which of these do I need, what does everyone forget until it is too late. Somewhere, a stranger is asking that question in public right now, at the exact moment of wanting the answer.

Sloane Mercer explains how a seller becomes the answer she finds, through Ken, an invented seller of a moving-house planner kit. She covers mapping the four…

The skinny

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