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S1E9: A new way of selling cars in Singapore?

No other car company has invested as much as Porsche to sell cars to consumers in Singapore with a high-end “studio” in the heart of the city. How is it working?

Synopsis: The Straits Times offers expert insights if you are in the market for a new vehicle or are tracking transportation trends.

Cars in Singapore are the most expensive in the world. In this episode, ST's senior transport correspondent Lee Nian Tjoe visits the Porsche Studio Singapore in Guoco Midtown along Beach Road, to speak with Mr Brendan Mok, head of PR and communications at Porsche Asia Pacific.

They discuss how the…

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