The hits & misses of Whole Foods' 2027 Trend Report
Welcome back to another episode of The Express Checkout Podcast!
This week, we're back after a little hiatus (news alert: we got acquired by Morning Brew!), and we've got an extra fun episode for you in our fancy new studio.
We're kicking things off with Coke and Pepsi's latest functional soda wars and the booming "hard sports drink" category. Then, we're diving into the Whole Foods 2027 Trends Report (check out the full report here)—what we loved (Beautrition, Dish Reinvention, Yoshoku Effect, The Bean Boom), what missed the mark (Ingredient Minimalism, Zero Waste 2.0, Terroir's New…
The skinny
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