Latest / Marketing Execution with Mark Donnigan
The Future is Faster Than You Think
Your self-driving car arrives in five years, but your company's GTM strategy still moves at highway speed. Diamandis and Kotler's research reveals three converging forces accelerating technological change faster than most B2B tech companies can adapt: exponential technology growth, technological convergence, and upgrades to human capability. The gap between innovation velocity and market execution is widening, and it's crushing even well-funded startups.
The Marketing Execution Podcast breaks down how exponential technologies are reshaping B2B buyer behavior. Most technical founders are…
The skinny
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