Latest / CPG Week by BevNET & Nosh
April Fools, Allulose and Alternatives to Ozempic
In this episode:
With April Fool's Day fast approaching, Nosh managing editor Monica Watrous tests senior reporters Brad Avery and Lukas Southard to see if they can tell the difference between real CPG items and prank products that have shown up in marketing campaigns over the years. After the Prank Product Pop Quiz, the team discusses how allulose is being talked about as "nature's GLP-1" and the gray area around that assertion, leading to a bigger conversation on the state of sweeteners highlighted by a New York Times exposé about sugar cane harvesters in rural India.
Show Highlights:
0:30…
The skinny
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