GTM News Desk: We're Pausing GTM News Desk, Here's Everything We Learned
After six months and a run of conversations spanning Reddit, YouTube, website conversion, and onboarding, Mark Kilens and Natalie Marcotullio are hitting pause on GTM News Desk, at least in this format. In our final episode together, we look back at what actually stuck from a season of go-to-market experiments, why "there's no playbook" is the most honest advice they can give anyone joining a startup, and why over-polishing a campaign or a doc is a losing bet in 2026.
We also make their predictions for the next six to twelve months: Natalie argues AI agents becoming the primary buyer is…
The skinny
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